@avargasedits.bsky.social
Senior Editor at AdExchanger. I cover how publishers make money fom digital ads (or how they don't). Also covering media quality metrics and ads for video games, digital audio and digital out of home.
Pinned
Tfw when you agree to share your data
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scoop: Business Insider is reducing staff by 21% as it reduces its reliance on “traffic-sensitive businesses.” Memo from CEO Barbara Peng:
May 29, 2025 at 11:12 AM
scoop: Business Insider is reducing staff by 21% as it reduces its reliance on “traffic-sensitive businesses.” Memo from CEO Barbara Peng:
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I have been logged out of my toothbrush.
May 29, 2025 at 11:42 AM
I have been logged out of my toothbrush.
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If you load this page it contacts 82 IP addresses executing 256 separate HTTP transactions to download 18MB of data writing 64 cookies to your device to tell you “no”
May 24, 2025 at 10:37 AM
If you load this page it contacts 82 IP addresses executing 256 separate HTTP transactions to download 18MB of data writing 64 cookies to your device to tell you “no”
Ugh, full-screen takeover ad for the new Doom game as soon as I turned on my xbox last night. I had to interact with it to get to the home screen. First time I've ever seen this
May 14, 2025 at 3:08 PM
Ugh, full-screen takeover ad for the new Doom game as soon as I turned on my xbox last night. I had to interact with it to get to the home screen. First time I've ever seen this
Nice, I got Google to hallucinate a completely made up Springsteen song
April 23, 2025 at 1:51 PM
Nice, I got Google to hallucinate a completely made up Springsteen song
Looks like Google completely backtracked on killing third-party cookies in Chrome!
The user choice mechanism Google teased last year is kaput. And Google won't be unilaterally depreciating third-party cookies in Chrome. So it looks like cookies are here to stay
www.adexchanger.com/data-privacy...
The user choice mechanism Google teased last year is kaput. And Google won't be unilaterally depreciating third-party cookies in Chrome. So it looks like cookies are here to stay
www.adexchanger.com/data-privacy...
Google Isn’t Launching A User Choice Prompt For Third-Party Cookies In Chrome | AdExchanger
You know that choice mechanism that Google said it was planning to release for third-party cookies in Chrome? Well, it’s not happening.
www.adexchanger.com
April 22, 2025 at 4:32 PM
Looks like Google completely backtracked on killing third-party cookies in Chrome!
The user choice mechanism Google teased last year is kaput. And Google won't be unilaterally depreciating third-party cookies in Chrome. So it looks like cookies are here to stay
www.adexchanger.com/data-privacy...
The user choice mechanism Google teased last year is kaput. And Google won't be unilaterally depreciating third-party cookies in Chrome. So it looks like cookies are here to stay
www.adexchanger.com/data-privacy...
The ad tech verdict of the century is in: Google has an illegal monopoly in ad tech
Court ruled the company has taken illegal action to consolidate control of the SSP and ad server market and illegally tied its SSP and ad server together
www.adexchanger.com/platforms/go...
Court ruled the company has taken illegal action to consolidate control of the SSP and ad server market and illegally tied its SSP and ad server together
www.adexchanger.com/platforms/go...
Google Is Found Guilty Of Operating An Ad Tech Monopoly (!) | AdExchanger
Judge Leonie Brinkema rules: Google has been found guilty in US v. Google of having monopolized two online advertising markets.
www.adexchanger.com
April 17, 2025 at 5:42 PM
The ad tech verdict of the century is in: Google has an illegal monopoly in ad tech
Court ruled the company has taken illegal action to consolidate control of the SSP and ad server market and illegally tied its SSP and ad server together
www.adexchanger.com/platforms/go...
Court ruled the company has taken illegal action to consolidate control of the SSP and ad server market and illegally tied its SSP and ad server together
www.adexchanger.com/platforms/go...
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*opens 1 website*
hey no ad blockers you selfish twat
give us your email!
subscribe to our newsletter??
accept our cookies!
ACCEPT THEM
watch this ad! now this one! AGAIN
can we send you notifications 🥺
create a login!
ok we know you still haven't read anything on the site yet but here's a survey
hey no ad blockers you selfish twat
give us your email!
subscribe to our newsletter??
accept our cookies!
ACCEPT THEM
watch this ad! now this one! AGAIN
can we send you notifications 🥺
create a login!
ok we know you still haven't read anything on the site yet but here's a survey
December 26, 2024 at 6:09 PM
*opens 1 website*
hey no ad blockers you selfish twat
give us your email!
subscribe to our newsletter??
accept our cookies!
ACCEPT THEM
watch this ad! now this one! AGAIN
can we send you notifications 🥺
create a login!
ok we know you still haven't read anything on the site yet but here's a survey
hey no ad blockers you selfish twat
give us your email!
subscribe to our newsletter??
accept our cookies!
ACCEPT THEM
watch this ad! now this one! AGAIN
can we send you notifications 🥺
create a login!
ok we know you still haven't read anything on the site yet but here's a survey
Reposted
Checking in on CNBC this morning
April 3, 2025 at 1:26 PM
Checking in on CNBC this morning
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Is it good when this is what Fox Business is playing on a loop?
April 2, 2025 at 11:21 PM
Is it good when this is what Fox Business is playing on a loop?
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Keith "Brand Safety" Hernandez
"Piss-poor hitting." - Keith Hernandez with a hot-mic moment coming out of commercial 😬
April 3, 2025 at 2:39 AM
Keith "Brand Safety" Hernandez
Tfw when you agree to share your data
March 22, 2025 at 7:22 PM
Tfw when you agree to share your data
Here's more about the Netflix Ads Suite from Nicolle Pangis, in case you missed it:
www.adexchanger.com/tv/meet-the-...
www.adexchanger.com/tv/meet-the-...
March 21, 2025 at 11:09 PM
Here's more about the Netflix Ads Suite from Nicolle Pangis, in case you missed it:
www.adexchanger.com/tv/meet-the-...
www.adexchanger.com/tv/meet-the-...
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From @consumerreports.org: The dismissal of two FTC officials undermines the independence of the FTC, leaving consumers at risk.
Consumer Reports statement on unprecedented White House firing of two FTC commissioners - CR Advocacy
The dismissal of two FTC officials undermines the independence of the FTC, leaving consumers at risk Washington, DC – The White House today announced the…
advocacy.consumerreports.org
March 19, 2025 at 12:47 AM
From @consumerreports.org: The dismissal of two FTC officials undermines the independence of the FTC, leaving consumers at risk.
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SCOOP: More than 300 FTC blogs published under FTC Chair Lina Khan disappeared this morning. They included posts critical of Amazon, Microsoft, and generative AI.
www.wired.com/story/federa...
www.wired.com/story/federa...
FTC Removes Posts Critical of Amazon, Microsoft, and AI Companies
Business-guidance content published during the Biden administration has been removed from the Federal Trade Commission website.
www.wired.com
March 18, 2025 at 6:04 PM
SCOOP: More than 300 FTC blogs published under FTC Chair Lina Khan disappeared this morning. They included posts critical of Amazon, Microsoft, and generative AI.
www.wired.com/story/federa...
www.wired.com/story/federa...
NAS is coming...
Netflix's Nicolle Pangis just revealed the name of Neflix's in-house ad platform: the Netflix Ad Suite, or NAS for short (because ad tech demands acronyms)
AdExchanger Executive Editor Sarah Sluis got the news first at #CTVConnect
Netflix's Nicolle Pangis just revealed the name of Neflix's in-house ad platform: the Netflix Ad Suite, or NAS for short (because ad tech demands acronyms)
AdExchanger Executive Editor Sarah Sluis got the news first at #CTVConnect
March 13, 2025 at 8:04 PM
NAS is coming...
Netflix's Nicolle Pangis just revealed the name of Neflix's in-house ad platform: the Netflix Ad Suite, or NAS for short (because ad tech demands acronyms)
AdExchanger Executive Editor Sarah Sluis got the news first at #CTVConnect
Netflix's Nicolle Pangis just revealed the name of Neflix's in-house ad platform: the Netflix Ad Suite, or NAS for short (because ad tech demands acronyms)
AdExchanger Executive Editor Sarah Sluis got the news first at #CTVConnect