Matthew Kiefer
@matthewkiefer.bsky.social
Reposted by Matthew Kiefer
This profile of Taco Bell’s innovation chief is fabulous.
It shows how hard it is to nail the culinary, the marketing/virality AND the engineering. 🌮
@wsj.com $YUM
www.wsj.com/business/ret...
It shows how hard it is to nail the culinary, the marketing/virality AND the engineering. 🌮
@wsj.com $YUM
www.wsj.com/business/ret...
November 23, 2025 at 5:37 PM
This profile of Taco Bell’s innovation chief is fabulous.
It shows how hard it is to nail the culinary, the marketing/virality AND the engineering. 🌮
@wsj.com $YUM
www.wsj.com/business/ret...
It shows how hard it is to nail the culinary, the marketing/virality AND the engineering. 🌮
@wsj.com $YUM
www.wsj.com/business/ret...
Reposted by Matthew Kiefer
There is a post circulating on Bluesky encouraging the moving of a frozen turkey straight into a pot of hot oil. We are combating this misinformation the best way we know how - through the power of dance music.
November 23, 2025 at 1:31 PM
There is a post circulating on Bluesky encouraging the moving of a frozen turkey straight into a pot of hot oil. We are combating this misinformation the best way we know how - through the power of dance music.
Reposted by Matthew Kiefer
Yeah gimme that McClellan Pack
November 22, 2025 at 3:48 PM
Yeah gimme that McClellan Pack
Reposted by Matthew Kiefer
Oh my god
For Big Game week between Cal and Stanford I tracked down the anonymous Oski and Stanford Tree who got into a nationally televised brawl on ESPN 30 years ago that required police intervention. The untold story involves 18 beers, suspensions & lots of blood.
My latest:
www.sfgate.com/collegesport...
My latest:
www.sfgate.com/collegesport...
What really happened the night Oski beat up the Stanford Tree
"I must've been 18 beers deep at that point. I was in big trouble."
www.sfgate.com
November 20, 2025 at 3:52 PM
Oh my god
Reposted by Matthew Kiefer
Judging middle school entrepreneurship fair applications and it doesn't get any points on the rubric, but gotta appreciate the kid who crossed out the "how many items to break even" question and wrote "I just want to do this. There's no way I'll cover my costs."
November 9, 2025 at 12:21 AM
Judging middle school entrepreneurship fair applications and it doesn't get any points on the rubric, but gotta appreciate the kid who crossed out the "how many items to break even" question and wrote "I just want to do this. There's no way I'll cover my costs."
Reposted by Matthew Kiefer
No matter how hard people try to convince us having empathy is wrong,
it is right.
No matter how hard people try to convince us that diversity is a weakness,
it is a strength.
No matter how hard people try to convince us that love is limited,
it is unlimited.
it is right.
No matter how hard people try to convince us that diversity is a weakness,
it is a strength.
No matter how hard people try to convince us that love is limited,
it is unlimited.
November 4, 2025 at 2:55 AM
No matter how hard people try to convince us having empathy is wrong,
it is right.
No matter how hard people try to convince us that diversity is a weakness,
it is a strength.
No matter how hard people try to convince us that love is limited,
it is unlimited.
it is right.
No matter how hard people try to convince us that diversity is a weakness,
it is a strength.
No matter how hard people try to convince us that love is limited,
it is unlimited.
Reposted by Matthew Kiefer
if u fleein new york don't come 2 atlanta we full
November 5, 2025 at 1:12 PM
if u fleein new york don't come 2 atlanta we full
Reposted by Matthew Kiefer
What better time to write about Sega's influential classic, World Series Baseball, than during the actual World Series? It's not just the gameplay and presentation here that drove the direction of baseball games, but also that it managed to unite both MLB and MLBPA licenses in one game.
Retro spotlight: World Series Baseball
The game that changed everything for baseball video games, on multiple levels.
retroxp.beehiiv.com
October 29, 2025 at 12:04 PM
What better time to write about Sega's influential classic, World Series Baseball, than during the actual World Series? It's not just the gameplay and presentation here that drove the direction of baseball games, but also that it managed to unite both MLB and MLBPA licenses in one game.
Reposted by Matthew Kiefer
friend shared this, immediately updated my settings
October 27, 2025 at 4:28 PM
friend shared this, immediately updated my settings
Reposted by Matthew Kiefer
My friend, @scrappypete.bsky.social got bored at Hobby Lobby.
October 25, 2025 at 9:23 PM
My friend, @scrappypete.bsky.social got bored at Hobby Lobby.
Reposted by Matthew Kiefer
It was all bullshit. The flags. The pocket Constitutions. The "Don't Tread" nonsense. The faux patriotism and claims about defending ideals of America. Once they found an avatar who gave them license to be the angry assholes they always wanted to be, they were happy to see it all torn down.
Cracker Barrel’s logo change was egregious/unthinkable to MAGA
Demolition of White House - MAGA a collective “eh”
Makes total sense
Demolition of White House - MAGA a collective “eh”
Makes total sense
October 22, 2025 at 8:34 PM
It was all bullshit. The flags. The pocket Constitutions. The "Don't Tread" nonsense. The faux patriotism and claims about defending ideals of America. Once they found an avatar who gave them license to be the angry assholes they always wanted to be, they were happy to see it all torn down.
Reposted by Matthew Kiefer
No Kings-Athens, GA
October 18, 2025 at 6:48 PM
No Kings-Athens, GA
Reposted by Matthew Kiefer
oooh. Bookmarking this! "How to turn off AI tools in Apple, Google, Microsoft, and more." Step-by-step instructions from Consumer Reports.
How to Turn Off AI Tools Like Gemini, Apple Intelligence, Copilot, and More via @ConsumerReports
AI features are crowding into Google search, Gmail, iPhones, Windows laptops, and other products. If you're suffering from AI overload, these settings can help.
www.consumerreports.org
October 15, 2025 at 8:53 PM
oooh. Bookmarking this! "How to turn off AI tools in Apple, Google, Microsoft, and more." Step-by-step instructions from Consumer Reports.
Reposted by Matthew Kiefer
My favorite detail of the Falcons' "66" uniforms – the team added the two tiny gold stripes to the helmet because Georgia Tech fans were pissed off how much the new NFL franchise was pandering to UGA.
October 14, 2025 at 12:29 AM
My favorite detail of the Falcons' "66" uniforms – the team added the two tiny gold stripes to the helmet because Georgia Tech fans were pissed off how much the new NFL franchise was pandering to UGA.
Reposted by Matthew Kiefer
Me during every ai conversation at my company
October 9, 2025 at 6:36 PM
Me during every ai conversation at my company
Reposted by Matthew Kiefer
David Simon, creator of ‘The Wire’, being interviewed by Ari Shapiro (NPR)
October 9, 2025 at 4:42 AM
David Simon, creator of ‘The Wire’, being interviewed by Ari Shapiro (NPR)
Reposted by Matthew Kiefer
Congratulations, you played yourself
October 9, 2025 at 2:33 AM
Congratulations, you played yourself
Reposted by Matthew Kiefer
today at IHTOV:
@mikebarthelauthor.com goes long and deep on billy joel in a beautiful, gorgeously written essay on being a joel fan. you're going to want to read this one. put a few minutes aside. it's good ihavethatonvinyl.com/essays/life-...
@mikebarthelauthor.com goes long and deep on billy joel in a beautiful, gorgeously written essay on being a joel fan. you're going to want to read this one. put a few minutes aside. it's good ihavethatonvinyl.com/essays/life-...
Life in a Glass House
All of which is to say that I loved Billy Joel because I loved my dad. I loved that he’d moved 300 miles away from Farmingdale to some little rural town (the Hudson River line would only take you part...
ihavethatonvinyl.com
October 8, 2025 at 10:33 AM
today at IHTOV:
@mikebarthelauthor.com goes long and deep on billy joel in a beautiful, gorgeously written essay on being a joel fan. you're going to want to read this one. put a few minutes aside. it's good ihavethatonvinyl.com/essays/life-...
@mikebarthelauthor.com goes long and deep on billy joel in a beautiful, gorgeously written essay on being a joel fan. you're going to want to read this one. put a few minutes aside. it's good ihavethatonvinyl.com/essays/life-...
Reposted by Matthew Kiefer
Currently at:
— only buy tech too old to have AI built in
— painstakingly disable AI every time they add it to something that used to work perfectly well
— if it can't be switched off, abandon the platform or tool
— if there are no good alternatives, avoid the AI parts
— patiently wait for the crash
— only buy tech too old to have AI built in
— painstakingly disable AI every time they add it to something that used to work perfectly well
— if it can't be switched off, abandon the platform or tool
— if there are no good alternatives, avoid the AI parts
— patiently wait for the crash
October 4, 2025 at 2:25 AM
Currently at:
— only buy tech too old to have AI built in
— painstakingly disable AI every time they add it to something that used to work perfectly well
— if it can't be switched off, abandon the platform or tool
— if there are no good alternatives, avoid the AI parts
— patiently wait for the crash
— only buy tech too old to have AI built in
— painstakingly disable AI every time they add it to something that used to work perfectly well
— if it can't be switched off, abandon the platform or tool
— if there are no good alternatives, avoid the AI parts
— patiently wait for the crash
Reposted by Matthew Kiefer
Finally coaches are publicly speaking out on the issues plaguing our country.
October 2, 2025 at 2:55 AM
Finally coaches are publicly speaking out on the issues plaguing our country.
Reposted by Matthew Kiefer
No Suck Fairy detected: "Flight of the Navigator"–the delightful adventures of a boy and his very cool spaceship–is one of those movies you loved as a kid that truly holds up almost 40 years later 🌟
reactormag.com/flight-of-th...
reactormag.com/flight-of-th...
Flight of the Navigator: It’s Exactly as Great as You Remember From Childhood - Reactor
A warm, wonderful story about a kid and his spaceship—what could be better?
reactormag.com
October 1, 2025 at 3:16 PM
No Suck Fairy detected: "Flight of the Navigator"–the delightful adventures of a boy and his very cool spaceship–is one of those movies you loved as a kid that truly holds up almost 40 years later 🌟
reactormag.com/flight-of-th...
reactormag.com/flight-of-th...
Reposted by Matthew Kiefer
I work with Veterans. If I told them that they "killed people and broke things for a living" they would (rightfully) tell me to go to hell.
Those that have had to kill someone in the line of duty most often view it with sadness, regret, and one of the worst experiences of their lives.
Those that have had to kill someone in the line of duty most often view it with sadness, regret, and one of the worst experiences of their lives.
Hegseth: "A few months ago I was at the White House when President Trump announced his liberation day for America's trade policy. It was a landmark day. Well, today is another liberation day. The liberation of America's warriors ... you kill people and break things for a living."
September 30, 2025 at 10:02 PM
I work with Veterans. If I told them that they "killed people and broke things for a living" they would (rightfully) tell me to go to hell.
Those that have had to kill someone in the line of duty most often view it with sadness, regret, and one of the worst experiences of their lives.
Those that have had to kill someone in the line of duty most often view it with sadness, regret, and one of the worst experiences of their lives.
Reposted by Matthew Kiefer
Uhhmm….A LOT of us did??? And we screamed and screamed and screamed and screamed at you?? The GOP literally *wrote it down* into a point by point playbook called Project 2025 that outlined every single one of these things?? MANY many people had each and every one of these things “on our bingo card”?
September 30, 2025 at 3:34 AM
Uhhmm….A LOT of us did??? And we screamed and screamed and screamed and screamed at you?? The GOP literally *wrote it down* into a point by point playbook called Project 2025 that outlined every single one of these things?? MANY many people had each and every one of these things “on our bingo card”?
Reposted by Matthew Kiefer
Wild that EA managed to find a buyer who cares about video game workers even less than EA.
September 30, 2025 at 1:20 AM
Wild that EA managed to find a buyer who cares about video game workers even less than EA.
Reposted by Matthew Kiefer
European players were subjected to slurs and crude insults about their families. They were no surprise as public discourse in America has broken down.
US fan ugliness at the Ryder Cup was merely a reflection of Trump’s all-caps America | Bryan Armen Graham
www.theguardian.com
September 29, 2025 at 5:23 PM
European players were subjected to slurs and crude insults about their families. They were no surprise as public discourse in America has broken down.