Alf Rehn
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alfrehn.bsky.social
Alf Rehn
@alfrehn.bsky.social

Academic gentleman of leisure.

Alf Rehn is a Finnish professor, author and speaker based in Denmark. He was previously the Chair of Management and Organization at Åbo Akademi University in Finland. Currently, he is a Professor of Innovation, Design, and Management at the University of Southern Denmark. Rehn works as a columnist, and sits on the board of directors for several companies, including Veikkaus. .. more

Business 52%
Philosophy 11%

Sometimes you just write for the joy of it – this was one! I’ve written on pop culture and management before but this piece might be my wildest yet: leadership and management as part of pro wrestling. Includes playacted anilingus, because of course it does.

🌀 www.tandfonline.com/doi/full/10....

Fascinating read on the Tony Blair Institute and the cozy relationship it seems to have with Oracle. Might be extra interesting for Finns, as this is where the former PM went to work.

www.newstatesman.com/politics/202...
Inside the Tony Blair Institute - New Statesman
Who really benefits from the former PM’s tech evangelism?
www.newstatesman.com

Well, masculinity needs to develop with the times…

(But why is there no Grumpiest Cat Dad-category? Both our cats would vote for me in that category...)

www.trendwatching.com/innovations/...
Mars Petcare and People magazine redefine masculinity with new Sexiest Cat Dad category
Temptations partners with People to spotlight Cat Dads, tapping into shifting values around caregiving, emotional intelligence and masculinity.
www.trendwatching.com

On my Substack – Creative Class Contrarian – I continue with the more educational, and often snarky, explanations and analyses of common innovation terms, models, and tropes.

alfrehn.substack.com/p/12-the-5-m...
#12 – The 5-Minute Innovator: The Double Diamond
This is part of a series, "The 5-Minute Innovator", which describes concepts and theories in the field of innovation without jargon and in no more than 1200 words, which you can read in five minutes without being a speed-reader.
alfrehn.substack.com

RIP Robert Redford.

New format for my Substack, yet the snark remains. Now with curious curation and a very angry essay.

alfrehn.substack.com/p/11-the-new...
#11 – The New New Newsletter - by Alf Rehn
“Mathematics—this may surprise you or shock you some—is never deductive in its creation.
alfrehn.substack.com

Kommentoin (vähän) Ruotsin ja Tanskan "kulttuurikaanoneja" ja näiden roolia. Ainakin sain hieman suitsuttaa Carl Barksia!

yle.fi/a/74-20181987
Kiistelty lista Ruotsin kulttuurin merkkiteoksista julkaistiin – ”Suomessa tällaista ei tehtäisi”, sanoo professori | Kulttuuricocktail | Yle
Ruotsissa koottiin hallituksen esityksestä lista sadasta tärkeimmästä kulttuuri-ilmiöstä. Kohuttu projekti kertoo suomalaisprofessorin mukaan poliittisen kentän muutoksesta.
yle.fi

Finally! Jellybeans that taste like gravy, sweet corn, and gravy, for when KFC doesn't give you diabetes quite quickly enough! Thanks, #innovation!

www.yardbarker.com/lifestyle/ar...
KFC Jelly Beans Turn Fried Chicken and Gravy Into ‘Sweet’ Treats | Yardbarker
Like Bruce Wayne putting on his Caped Crusader suit when he sees the Bat-Signal, like Rohan answering the Beacons of Gondor, I have been summoned. I too will rise to the challenge.
www.yardbarker.com

Charming piece on "obstacle parenting", which I suspect will go megaviral. Expect a book deal, parents misinterpreting this in awful ways, and a backlash.

thewalrus.ca/my-job-as-a-...
My Job as a Parent Is to Make My Kids’ Lives a Little Harder | The Walrus
Obstacle parenting is about cultivating focus and endurance, two skills lost in the ChatGPT era
thewalrus.ca

Happy and proud (with a side-order of humbled) to have been selected to serve on the board of directors of University of the Arts Helsinki, home to the Academy of Fine Arts, the world-renowned Sibelius Academy and the Theatre Academy.

www.uniarts.fi/en/articles/...
Hanna Kuusela, Leena Niemistö and Alf Rehn selected to the Uniarts Helsinki Board | Uniarts Helsinki
The University Collegium has appointed three new members from outside the Uniarts Helsinki community for a four-year term from 1 January 2026 to 31 December 2029. The newly selected members are Hanna…
www.uniarts.fi

A powerful, and needed, defense of the em-dash in writing, as well as an exposé of how people think it's a special sign of AI writing are uncultured buffoons.

www.theringer.com/2025/08/20/p...
Stop AI-Shaming Our Precious, Kindly Em Dashes—Please - The Ringer
Human writers have always used the em dash. In fact, it’s the most human punctuation mark there is.
www.theringer.com

Imaging being so unpleasant a person that you manage to turn people against an entire industry. It's almost impressive.

gizmodo.com/elon-musk-is...
Elon Musk Is So Unpopular, He May Be Hurting the Entire EV Industry
Liberals are losing interest in all EVs, thanks to Musk.
gizmodo.com

Is Banksy a woman, and patriarchy just refuses to see it? I'm not sure I buy the argument completely, but there are some pretty solid points made here.

RIP Ozzy.

Observing ChatGPT Agent trying and failing to navigate Microsoft's ridiculous UI and security clusterfuck, and it honestly looks exactly like what I imagine the future's going to be – clumsy IT-systems frustrating other clumsy IT-systems.

So, it seems I'm going to go see Bob Dylan in October. That's nice! Did want to see the man before it get late, too late.

Innovation never sleeps, nor does it take any holidays. Here's the latest issue of my #innovation Substack. This time it's social innovation, in five (5!) minutes (or less).

alfrehn.substack.com/p/10-the-5-m...
#10 – The 5-Minute Innovator: Social Innovation
This is part of a series, "The 5-Minute Innovator", which describes concepts and theories in the field of innovation without jargon and in no more than 1200 words, which you can read in five minutes without being a speed-reader.
alfrehn.substack.com

Just saw Superman with the young son. Sheer. Cinema. Joy. Run, don’t walk, to see this!

Hypernomalization. Learn the term, learn about it, learn to use it. It will be one of the defining terms of this era. Hypernormalization.

www.theguardian.com/wellness/ng-...
Systems are crumbling – but daily life continues. The dissonance is real | Well actually | The Guardian
If everything feels broken but strangely normal, the Soviet-era concept of hypernormalization can help
www.theguardian.com

Out now, and so am I. Out of here, that is! Time for some R&R.

alfrehn.substack.com/p/9-has-inno...
#9 – Has Innovation Gone Out of Fashion? - by Alf Rehn
TL;DR: Innovation hasn’t died – but it has lost the plot.
alfrehn.substack.com

Off to an ephemera-conference on algorithmic organizing at CBS. Such is my rock'n'roll lifestyle.

On the road again. Tomorrow I will be speaking at the NATO StratCom-conference in Riga, about thinking the impossible and the chaos magic necessary to see ten years into the future. As a warm-up I’m mainlining Grant Morrisson-penned comics.

RIP Sly

Interesting take on Jordan Peterson, arguing that he, in the end, is just a sloppier version of the caricatured postmodernism he decries.

"Peterson is someone who believes “a woman is a woman” but will also insist that dragons are every bit as valid as lions."

thewalrus.ca/is-jordan-pe...
Is Jordan Peterson Just Making It Up as He Goes? | The Walrus
The culture war’s favourite prophet can’t finish a straight thought
thewalrus.ca

Let's remember that it's Pride Month, and keep it civil. Two aging queens are having a messy breakup, so what? Unlove is unlove.

Don't know about y'all, but I feel this idea of rebooting the Tupac/Biggie beef with two old white guys might have been a mistake. Still waiting for Elon to drop the opening lines of "Hit 'Em Up", tho.

I guess the fact that stupid and nasty people will eventually start attacking each other should give one some degree of solace, but it's still just the soothing warmth of a dumpsterfire...

This is a cover of a classic Led Zeppelin song, but sung in Cree. This is the definition of badass.

www.youtube.com/watch?v=PW_d...
Immigrant Song (Sung in Cree!)
www.youtube.com

Things I didn't ever think I'd be doing, ever, yet here we are: Preparing a talk for a NATO conference on chaos magic.