Imagine, for one fleeting moment, a world where there is no such thing as toxic amounts of screen time. Where second screens are the only screens that matter, where scrolling brings only joy and no doom. That, readers (nay, followers), is the world of The Hollywood Reporter’s inaugural content creators power list. It’s our duty as Legacy Media to honor — and, occasionally, succumb to — the power of New Media and, in the case of the 50(ish) influencers featured here, the New Fame. This list is an encapsulation of the ways that comedians, writers, producers, makeup artists, interviewers and fashion moguls — chosen using such factors as number of followers, talent and relevance to Hollywood, business growth and brand deals — have been captivating our attention, and the promise they hold in the industry. To us, the power of a creator isn’t just reflected in follower count (although, sometimes those counts are simply too high to ignore) but in talent, magnetism, diversity in thought and even controversy. Dear Hollywood, these are the TikTokers, Instagrammers and YouTubers worth knowing and courting, the digital natives starting the trends the rest of us eventually will chase. The attention spans may be shorter, but the payoff is worth the chaos.