Poor practices are blunting email marketing’s effectiveness and keeping its ROI from being truly awesome.
January 31, 2026 at 2:05 PM
Poor practices are blunting email marketing’s effectiveness and keeping its ROI from being truly awesome.
It is "why should I pay a marketing department to spend hours making me ads when I can just push a button and the magical man inside the computer does it for me?"
A lot of Marketing's job, like any department, is to insulate the company from how dumb or inept its leadership is. AI cuts that out.
A lot of Marketing's job, like any department, is to insulate the company from how dumb or inept its leadership is. AI cuts that out.
January 30, 2026 at 4:04 PM
It is "why should I pay a marketing department to spend hours making me ads when I can just push a button and the magical man inside the computer does it for me?"
A lot of Marketing's job, like any department, is to insulate the company from how dumb or inept its leadership is. AI cuts that out.
A lot of Marketing's job, like any department, is to insulate the company from how dumb or inept its leadership is. AI cuts that out.
From platform pricing changes to retirement policy debates, this week had plenty to track.
Here are Money Marketing’s ten must-read stories.
Read the full article: https://www.moneymarketing.co.uk/mm-tv/the-week-in-brief-26-jan-to-30-jan/
Here are Money Marketing’s ten must-read stories.
Read the full article: https://www.moneymarketing.co.uk/mm-tv/the-week-in-brief-26-jan-to-30-jan/
January 30, 2026 at 11:30 AM
From platform pricing changes to retirement policy debates, this week had plenty to track.
Here are Money Marketing’s ten must-read stories.
Read the full article: https://www.moneymarketing.co.uk/mm-tv/the-week-in-brief-26-jan-to-30-jan/
Here are Money Marketing’s ten must-read stories.
Read the full article: https://www.moneymarketing.co.uk/mm-tv/the-week-in-brief-26-jan-to-30-jan/
Yep.
Proof of marketing's effectiveness AND human gullibility
Proof of marketing's effectiveness AND human gullibility
remember when the Snuggies people invented backwards robes and made a bunch of money
January 30, 2026 at 1:02 AM
Yep.
Proof of marketing's effectiveness AND human gullibility
Proof of marketing's effectiveness AND human gullibility
Recommendations from trusted friends and reviewers are also important in converting me from intrigued to purchaser. But those aren't under the marketing's control.
Trope lists without context are a big marketing turn off.
Trope lists without context are a big marketing turn off.
January 28, 2026 at 5:34 PM
Recommendations from trusted friends and reviewers are also important in converting me from intrigued to purchaser. But those aren't under the marketing's control.
Trope lists without context are a big marketing turn off.
Trope lists without context are a big marketing turn off.
Smoking Gun Unveils Framework To Tackle Influencer Marketing’s ‘Proof Problem’
Smoking Gun Unveils Framework To Tackle Influencer Marketing’s ‘Proof Problem’
The agency’s ‘New Influencer Battleground’ report applies parasocial psychology and behavioural insight to bring clarity to how influence really works.
www.provokemedia.com
January 27, 2026 at 5:27 PM
Smoking Gun Unveils Framework To Tackle Influencer Marketing’s ‘Proof Problem’
Using pooh feels kinda cheap, like they only did it for marketing's sake, but the game actually looks really interesting
January 27, 2026 at 3:21 PM
Using pooh feels kinda cheap, like they only did it for marketing's sake, but the game actually looks really interesting
DC Sales & Marketing’s greatest flaw was always that WE COULDN’T READ PEOPLE’S MINDS.
January 26, 2026 at 10:19 PM
DC Sales & Marketing’s greatest flaw was always that WE COULDN’T READ PEOPLE’S MINDS.
Hotels’ Direct Booking Push: Top Suite’s Bid to Break OTA Grip in 2026 Top Suite Web Marketing's free consultations and pay-per-stay ads empower hotels to claw back OTA-dominated reservatio...
#WebsiteNotes #direct #bookings #Ed #Kooi #hotel #marketing #OTAs […]
[Original post on webpronews.com]
#WebsiteNotes #direct #bookings #Ed #Kooi #hotel #marketing #OTAs […]
[Original post on webpronews.com]
January 25, 2026 at 8:00 PM
Hotels’ Direct Booking Push: Top Suite’s Bid to Break OTA Grip in 2026 Top Suite Web Marketing's free consultations and pay-per-stay ads empower hotels to claw back OTA-dominated reservatio...
#WebsiteNotes #direct #bookings #Ed #Kooi #hotel #marketing #OTAs […]
[Original post on webpronews.com]
#WebsiteNotes #direct #bookings #Ed #Kooi #hotel #marketing #OTAs […]
[Original post on webpronews.com]
THIS IS 22 YEARS OLD ("Hacker Manifesto" Wark, 2004 [032])
January 24, 2026 at 7:24 PM
THIS IS 22 YEARS OLD ("Hacker Manifesto" Wark, 2004 [032])
Email Marketing’s Billion-Dollar Surge: Projections, Pitfalls and the Path to $3 Billion by 2030 Email marketing eyes $3.01 billion by 2030 amid divergent forecasts up to $30 billion, fueled by A...
#EmailMarketingToday #2030 #projections #AI #Automation […]
[Original post on webpronews.com]
#EmailMarketingToday #2030 #projections #AI #Automation […]
[Original post on webpronews.com]
January 24, 2026 at 1:19 AM
Email Marketing’s Billion-Dollar Surge: Projections, Pitfalls and the Path to $3 Billion by 2030 Email marketing eyes $3.01 billion by 2030 amid divergent forecasts up to $30 billion, fueled by A...
#EmailMarketingToday #2030 #projections #AI #Automation […]
[Original post on webpronews.com]
#EmailMarketingToday #2030 #projections #AI #Automation […]
[Original post on webpronews.com]
Influencer marketing’s carbon footprint has gone largely unmeasured — until now 🌍
The Wilful Group has launched ecosphere, a first-of-its-kind initiative helping brands and creators measure and reduce the environmental impact of creator-led campaigns, without compromising creativity.
The Wilful Group has launched ecosphere, a first-of-its-kind initiative helping brands and creators measure and reduce the environmental impact of creator-led campaigns, without compromising creativity.
The Wilful Group Launches Ecosphere to Measure and Cut the Carbon Impact of Influencer Marketing
Ecosphere is a new, first-of-its-kind initiative helping brands and creators measure and reduce the environmental impact of influencer marketing within Scope 3 emissions.
madtechmag.com
January 23, 2026 at 11:23 AM
Influencer marketing’s carbon footprint has gone largely unmeasured — until now 🌍
The Wilful Group has launched ecosphere, a first-of-its-kind initiative helping brands and creators measure and reduce the environmental impact of creator-led campaigns, without compromising creativity.
The Wilful Group has launched ecosphere, a first-of-its-kind initiative helping brands and creators measure and reduce the environmental impact of creator-led campaigns, without compromising creativity.
Sales says nurture is marketing’s job. Marketing says sales should stay in touch.
In #B2B, that ownership gap is where deals die.
If no one owns warm leads, your competitor will.
In #B2B, that ownership gap is where deals die.
If no one owns warm leads, your competitor will.
January 23, 2026 at 10:30 AM
Sales says nurture is marketing’s job. Marketing says sales should stay in touch.
In #B2B, that ownership gap is where deals die.
If no one owns warm leads, your competitor will.
In #B2B, that ownership gap is where deals die.
If no one owns warm leads, your competitor will.
Poor practices are blunting email marketing’s effectiveness and keeping its ROI from being truly awesome.
January 23, 2026 at 4:50 AM
Poor practices are blunting email marketing’s effectiveness and keeping its ROI from being truly awesome.
The technology has evolved from a simple automation tool to a core component of brand communication, success measurement, and reach scaling. The launch of ChatGPT in 2022 marked a significant turning point in marketing's relationship with AI. #marketing forbes.com
January 22, 2026 at 6:23 PM
The technology has evolved from a simple automation tool to a core component of brand communication, success measurement, and reach scaling. The launch of ChatGPT in 2022 marked a significant turning point in marketing's relationship with AI. #marketing forbes.com
Hey builders😊
I’ve shipping been like crazy these last 3 weeks:
→ Weekly sprints + Conversion packs on ml.
→ Mobile apps (Expo)
→ Agents/Claude prototypes.
Marketing’s now at 1000-1500 visitors/day📈
I’ve shipping been like crazy these last 3 weeks:
→ Weekly sprints + Conversion packs on ml.
→ Mobile apps (Expo)
→ Agents/Claude prototypes.
Marketing’s now at 1000-1500 visitors/day📈
January 21, 2026 at 5:08 PM
Hey builders😊
I’ve shipping been like crazy these last 3 weeks:
→ Weekly sprints + Conversion packs on ml.
→ Mobile apps (Expo)
→ Agents/Claude prototypes.
Marketing’s now at 1000-1500 visitors/day📈
I’ve shipping been like crazy these last 3 weeks:
→ Weekly sprints + Conversion packs on ml.
→ Mobile apps (Expo)
→ Agents/Claude prototypes.
Marketing’s now at 1000-1500 visitors/day📈
4B Marketing's Sam Grise Named to Denver's Prestigious '40 Under 40' List for 2026#United_States#Denver #4B_Marketing#Sam_Grise
4B Marketing's Sam Grise Named to Denver's Prestigious '40 Under 40' List for 2026
Sam Grise, Vice President of Strategy at 4B Marketing, has been honored with a spot in the Denver Business Journal's '40 Under 40' for 2026 due to his significant business impact.
third-news.com
January 21, 2026 at 1:19 PM
4B Marketing's Sam Grise Named to Denver's Prestigious '40 Under 40' List for 2026#United_States#Denver #4B_Marketing#Sam_Grise
God, can square enix/deck9 please stop milking life is strange 1.
I love that game as much as everyone else but its just sad to see the original characters brought back for marketing's sake.
Make new stories about new things please! LIS 2 told an incredibly powerful story and was still 100% LIS.
I love that game as much as everyone else but its just sad to see the original characters brought back for marketing's sake.
Make new stories about new things please! LIS 2 told an incredibly powerful story and was still 100% LIS.
January 21, 2026 at 9:02 AM
God, can square enix/deck9 please stop milking life is strange 1.
I love that game as much as everyone else but its just sad to see the original characters brought back for marketing's sake.
Make new stories about new things please! LIS 2 told an incredibly powerful story and was still 100% LIS.
I love that game as much as everyone else but its just sad to see the original characters brought back for marketing's sake.
Make new stories about new things please! LIS 2 told an incredibly powerful story and was still 100% LIS.
Passive income’s great, but it takes consistent effort to build affiliate marketing’s no shortcut, just a smart path with discipline.
January 19, 2026 at 12:16 PM
Passive income’s great, but it takes consistent effort to build affiliate marketing’s no shortcut, just a smart path with discipline.
From leadership changes to mounting inheritance tax pressures, it was a significant week for financial services. Here is Money Marketing’s essential roundup of the top 10 stories.
Read the full article: https://www.moneymarketing.co.uk/mm-tv/the-week-in-brief-12-jan-to-16-jan/
Read the full article: https://www.moneymarketing.co.uk/mm-tv/the-week-in-brief-12-jan-to-16-jan/
January 16, 2026 at 11:25 AM
From leadership changes to mounting inheritance tax pressures, it was a significant week for financial services. Here is Money Marketing’s essential roundup of the top 10 stories.
Read the full article: https://www.moneymarketing.co.uk/mm-tv/the-week-in-brief-12-jan-to-16-jan/
Read the full article: https://www.moneymarketing.co.uk/mm-tv/the-week-in-brief-12-jan-to-16-jan/
I know from marketing's point of view the only metric is sales, but god, I wish that wasn't the world we lived in.
January 15, 2026 at 9:49 PM
I know from marketing's point of view the only metric is sales, but god, I wish that wasn't the world we lived in.
I still lay the blame at marketing's feet rather than the actual devs, but it's a Bad Look.
January 15, 2026 at 9:30 PM
I still lay the blame at marketing's feet rather than the actual devs, but it's a Bad Look.
I can only assume someone fucked the head of marketing's wife
January 15, 2026 at 3:10 PM
I can only assume someone fucked the head of marketing's wife
From opaque returns to clear revenue impact: Multi-touch attribution enables B2B marketers to demonstrate marketing's true value.
https://lttr.ai/Alq1d
#B2B #Marketing #Technology
https://lttr.ai/Alq1d
#B2B #Marketing #Technology
lttr.ai
January 14, 2026 at 8:46 PM
From opaque returns to clear revenue impact: Multi-touch attribution enables B2B marketers to demonstrate marketing's true value.
https://lttr.ai/Alq1d
#B2B #Marketing #Technology
https://lttr.ai/Alq1d
#B2B #Marketing #Technology
I generally wear them directly over manufacturer logos.
Especially when the rage have MY logo on them.
Which reminds me I need to do marketing’s job again and order some new magnetic name tags for my local office.
Especially when the rage have MY logo on them.
Which reminds me I need to do marketing’s job again and order some new magnetic name tags for my local office.
January 14, 2026 at 8:21 PM
I generally wear them directly over manufacturer logos.
Especially when the rage have MY logo on them.
Which reminds me I need to do marketing’s job again and order some new magnetic name tags for my local office.
Especially when the rage have MY logo on them.
Which reminds me I need to do marketing’s job again and order some new magnetic name tags for my local office.