Amy Thibodeau
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amy.bsky.social
Amy Thibodeau
@amy.bsky.social
Be kind, pay attention, and have fun. Productively discontent. Chief Design Officer @Gustohq. Previously: UX leadership at Shopify & Facebook. I speak for myself. She/her. 🇨🇦
The Democrats are once again bravely agreeing in principle to lose politely. ☠️
November 11, 2025 at 3:07 PM
The ghost stayed up because even it wasn’t ready for this timeline.

Toronto hasn’t seen snow this early in the season since the 1960s.
November 10, 2025 at 11:42 PM
It’s apparently going to snow 10 cm tomorrow in Toronto. I will not be participating.
November 9, 2025 at 3:47 AM
In other news: we’re building a road to the “ring of fire”.

Cool. Cool.

#canpoli
October 29, 2025 at 5:23 PM
Somehow “my dick is bigger” is not the worst lyric in Taylor Swift’s Father Figure.
October 29, 2025 at 5:15 PM
Jays beat the Dodgers and somewhere deep in my travel-weary body, a small spark of joy just stood up and said “let’s go.”
October 25, 2025 at 3:28 AM
Trump ending trade talks with Canada over a “mean” ad is peak toddler energy.
October 25, 2025 at 1:25 AM
Denver update: I am becoming dust.
October 21, 2025 at 5:39 AM
Just hit mild turbulence during M3GAN 2 en route to Denver and honestly it feels like she’s doing it. The glass of wine is also a sequel.
October 19, 2025 at 8:42 PM
At Pearson Airport in the Maple Leaf Lounge. It’s giving executive bronchitis.

Get your Covid and Flu shots kids.
October 19, 2025 at 5:30 PM
Brand designers in October: “Mood: half-opacity sadness, full bleed nostalgia”

AND I’M HERE FOR IT! 🎃🍁🧙‍♀️🕸️
October 18, 2025 at 10:14 PM
Reposted by Amy Thibodeau
I don't think we'll ever get another sentence which sums up everything the New York Times embodies quite like "Some legal experts have called it a crime to summarily kill civilians".
hey @nytimes.com: there is no counterpoint here. There are no credible legal experts who would EVER say that the US military has any right or authority to blow civilian craft out of the Caribbean and kill their crews from afar without any provocation. There is no other side to this question.
September 30, 2025 at 3:06 AM
Reposted by Amy Thibodeau
September 10, 2025 at 7:42 PM
It’s the eve of the last long weekend of summer and already feels like autumn in Toronto. I’m having a bath and reading a great book by @craigmod.com that makes me want to take a long walk.

The dogs are snoring in the room next door.
August 30, 2025 at 3:16 AM
Reposted by Amy Thibodeau
It is critical to keep reminding everyone that a better world is possible. Not magically easy, but possible, and worth it.
May 16, 2025 at 12:19 AM
Reposted by Amy Thibodeau
On this MLK Day of all days, may his memory inspire us to continue the fight for justice and equality.
January 20, 2025 at 1:49 PM
In which I pontificate about how to make gnarly compliance requirements easier for SMBs. It should surprise no one that I think simple, clear language is critical.
January 16, 2025 at 2:38 PM
Does anyone else find that unsubscribing from Substack newsletters doesn’t work? A Substack subscription is forever.
a woman says for-e-ver while sitting on an airplane
ALT: a woman says for-e-ver while sitting on an airplane
media.tenor.com
January 12, 2025 at 9:23 PM
Reposted by Amy Thibodeau
My favorite part of Zuckerberg's Joe Rogan interview is when he suggests there is not enough masculine energy at his company, where two out of every three employees is a man.
January 12, 2025 at 5:34 PM
Who the fuck do you think I am, Netflix? 🤣
January 8, 2025 at 8:31 PM
Kerning matters, folks.
Who was in charge of font spacing for this episode of MR. ED?
December 30, 2024 at 4:35 PM
My parents—living in Saskatchewan, Canada in the late 70s—were so influenced by Jimmy Carter that they named me Amy, after his daughter.
December 30, 2024 at 4:34 PM
What companies do in product awareness UX well? I’m looking for examples where 1) you’re using a product 2) they tell you about additional features you should use in a way that’s guided, personalized and doesn’t feel like an ad.
December 16, 2024 at 2:24 PM
Is everyone else exhausted? What are your coping mechanisms other than laying in the fetal position on the couch?
a woman in a green sweater is crying while holding a container of popcorn
Alt: a woman in a green sweater is crying while holding a container of popcorn
media.tenor.com
December 12, 2024 at 10:54 PM
Reposted by Amy Thibodeau
Snapdragons are my favorite flower to grow. They do however produce seed pods that look like the screaming skulls of the damned.
December 12, 2024 at 9:01 PM