Stavroula Sokoli
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stavroulasokoli.bsky.social
Stavroula Sokoli
@stavroulasokoli.bsky.social
250 followers 300 following 58 posts
🎓 Researcher in Audiovisual Translation
🎥 Film subtitler
✍️ Sharing insights on subtitling workflows, creativity, innovation, subtitler visibility, pivot AVT, multilingualism
Posts Replies Media Videos
stavroulasokoli.bsky.social
Τώρα πλέον είναι και στα ελληνικά το bsky. Φαίνονται ΟΚ προς το παρόν.
stavroulasokoli.bsky.social Stavroula Sokoli @stavroulasokoli.bsky.social · Dec 19
Sooooo..... bsky app language settings include Aragonese and Asturian, Catalan and Galician, yay!
Hmmm.... no Greek though, sad.
November 17, 2025 at 7:26 PM
Reposted by Stavroula Sokoli
stavroulasokoli.bsky.social
#zerosubtitles: deliberately omitted #subtitles for utterances considered to be easily understood without them, intentionally incomprehensible, or functioning as sound effects. The decision to omit can be made by the subtitler or the creator.
people.com/movies/steve...
Steven Spielberg Refused to Subtitle Spanish in West Side Story to Not Give 'English the Power'
Steven Spielberg explained why West Side Story doesn't carry subtitles for the Spanish spoken in the film by his Latinx cast
people.com
November 23, 2024 at 2:03 PM
Reposted by Stavroula Sokoli
davidpblross.bsky.social
China’s Ministry of Education prohibits primary school students from using unrestricted gen AI tools on their own for homework via @CNBC cnb.cx/3FaR0FW #EduSky #EduSkyAI #TLSky #EdTech #AIinEducation #aisky #ai #artificialintelligence
Key AI hub China restricts schoolchildren's use of the tech
China is restricting how much children can use generative artificial intelligence in schools, according to a local release citing the Ministry of Education.
cnb.cx
June 3, 2025 at 4:57 PM
Reposted by Stavroula Sokoli
esist.bsky.social
New film series on subtitling in Leeds ✨
➡️During March and April, a new film series focused on subtitling is taking place at the Hyde Park Picture House, organised by Sara Ramos Pinto (Univ. of Leeds) and Carol O'Sullivan (Univ. of Bristol).
More info at:: hpph.co.uk/seasons/subt...
Subtitling: a window to the other and inclusivity
In collaboration with the UK Subtitling Audiences Network
hpph.co.uk
March 17, 2025 at 9:08 AM
Reposted by Stavroula Sokoli
marinaborras.es
En este #DíaDelCómic 2025 celebremos el arte:
#StopIAGenerativa
Con los tiempos que corren, me encanta ver una traducción mía en un cómic con este sello 🥰
@edicioneslacupula.bsky.social
Captura de cómic con sello "creado por inteligencia humana"
March 17, 2025 at 10:31 AM
Reposted by Stavroula Sokoli
esist.bsky.social
Congratulations to @stavroulasokoli.bsky.social, #ESIST vice president, who has been named one of MultiLingual Media Influencers in the Language Industry for 2025! We are so proud 💙
multilingual.com/magazine/feb...
Language Industry Influencers | MultiLingual
While their influence is sourced from different experiences, their common skills of effective communication and leadership make them industry luminaries.
multilingual.com
March 14, 2025 at 11:44 AM
stavroulasokoli.bsky.social
#AIdubbing is not for all kinds of content. Definitely not when the quality is like this.
Would this film be dubbed in Brazilian Portuguese if it wasn't for AI? No idea.
Does the film attract more viewers now? Maybe.
Is Prime Video's reputation taking a hit? No doubt.
bocadefogo.bsky.social meu nome é cunegundes @bocadefogo.bsky.social · Feb 27
E o Prime Video que adicionou um filme (El silencio de Marcos Tremmer) no catálogo com dublagem totalmente gerada por IA

Sério, isso é criminoso
March 6, 2025 at 8:58 PM
stavroulasokoli.bsky.social
#DeepHallucination:
A harder-to-detect AI-generated hallucination in #DeepResearch outputs, where truth is intricately woven with distortions, making misinformation seamlessly blend in. Detecting it requires expertise and close scrutiny.
aka:
#DeepBS
#DeepFabrication
#DeepConfabulation
February 27, 2025 at 7:21 AM
stavroulasokoli.bsky.social
Interesante comparación entre DeepSeek y ChatGPT por R. Beninato.
Translate "Four simple words... You are not alone" in Spanish.
@xosecastro.bsky.social, una pregunta: En el original, la puntuación estaba así? Sin comillas en "You are not alone" ¿Sin dos puntos antes?
January 28, 2025 at 8:18 PM
stavroulasokoli.bsky.social
I have already submitted mine! How about you? Any subtitling meme you want to share?
subtleuk.bsky.social SUBTLE - the Subtitlers' Association @subtleuk.bsky.social · Jan 13
We’re holding a meme contest! Over the next four weeks, we want to see your best AVT memes. Each week, we’ll share the best, then you’ll help us decide on the final shortlist! The top three will be announced on 17/02. Send us your best meme to win some great prizes!
#SubtleMemeContest #SUBTLEmemes
A graphic with the title "SUBTLE MEME CONTEST" invites submissions for audiovisual translation memes. Prizes: £150 for first place, £100 for second, and £50 for third. Anyone can participate, and memes can be created using sites like imgflip, in image or GIF format. The rules: One submission per person, permission to share and credit memes, no vote manipulation, memes must be original, no copyrighted content, no specific names or entities, no AI-created memes, and no explicit content. The SUBTLE committee will select the top three. Submit your meme by 09/02/2025, 11:59 PM GMT to memes@subtle-subtitlers.org.uk.
January 15, 2025 at 7:28 AM
stavroulasokoli.bsky.social
Every time a attend one of @jossmo.bsky.social Joss Morken's speeches, apart from admiring the depth of insight, I love how he uses photos to accompany references. I think we should all do that in conferences. Emphasizes the real people behind quotations, and also shows how many women there are.
January 10, 2025 at 10:47 AM
stavroulasokoli.bsky.social
Exciting news for the world of #translation 🎉
My dear friend and esteemed colleague @pzabalbe.bsky.social just released his book #AudiovisualTranslation!
Theoretical insights, practical examples, proposals and solutions addressing challenges in #AVT.
For teachers, students, practitioners alike ✨
Patrick Zabalbeascoa holding his book "Audiovisual Translation". With over 30 years of experience teaching translation, Patrick combines theoretical insights with practical examples that open your eyes to new possibilities. His proposals and solutions address common challenges in AVT but also encourage readers to think critically and creatively. Whether you’re a teacher, a student, a practitioner, or simply passionate about the world of AVT, this book offers the knowledge, exercises, and thought-provoking discussions you need. A must-have in every library!
January 7, 2025 at 2:39 PM
stavroulasokoli.bsky.social
Το #λογοπαίγνιο της ημέρας:
Yo no tengo las palabras apropiadas como Clarita, ni tan claras. Valga la redundancia.
Εγώ δεν τα λέω ωραία σαν την Κλάρα, μόνο για το κλαρί κάνω. Χάλια λογοπαίγνιο.
#pun with the name Clara and "clear" words.
December 30, 2024 at 7:44 AM
stavroulasokoli.bsky.social
Estoy con una serie #colombiana, llena de frases que nunca he oído en la vida.
-te vas a meter en culo de verguero
-vaina (esta, como mil veces)
-va pa' esa
-la jerma está como le da la gana
-Chiquito, vaina, compadre
December 28, 2024 at 8:15 PM
stavroulasokoli.bsky.social
Today's #subtitling challenge includes a misquotation of one of Carl Jung's quotes. I wonder if it is intentional and I should follow this new meaning in my subtitles or if it's an error by the creators/producers and we should all correct it.
Let's ask and see what happens.

#Medusa
December 22, 2024 at 3:52 PM
stavroulasokoli.bsky.social
Όταν υποτιτλίζω μου αρέσει να συλλέγω λέξεις. Οι σημερινές είναι επονείδιστος, απεχθής, αποτροπιαστικός. Τελικά χρησιμοποίησα το αναίσχυντος.

#Gattopardo
December 22, 2024 at 3:48 PM
stavroulasokoli.bsky.social
#Subtitling is like working with dough. I let my subtitles rest for a day or two before refining them with a thorough review and simulation.

#subtitlingmetaphors #translationmetaphors
A hand over dough, dark background. By Freepik.
December 22, 2024 at 2:14 PM
stavroulasokoli.bsky.social
Great holiday reading! 😍
dorrego.bsky.social David Orrego-Carmona @dorrego.bsky.social · Dec 20
New article! 🥳 "Placing Human Agency in the AI-Powered Media Localisation Industry"
Journal of #Audiovisual #Translation

A great way to wrap up 2024, examining how to balance #AI implementation w/ human expertise in #media #localisation while creating value for all stakeholders

@esist.bsky.social
Abstract: Abstract The media localisation industry, as audiovisual translation (AVT) is commonly known, has undergone radical changes with the accelerated deployment of AI-powered solutions transforming production processes. This article examines how different stakeholders navigate this changing landscape: an industry promoting automation to meet growing demands, translators concerned about working conditions and professional sustainability, academia developing future professionals while researching technological impact, and audiences whose evolving expectations shape industry practices. Drawing on stakeholder theory, the analysis reveals how the sustainability of AVT requires balancing technological efficiency with human expertise. While AI tools promise faster turnaround times and reduced costs, their implementation must ensure long-term professional viability and translation quality. The article argues that successful integration of AI depends on creating value for all stakeholders through collaborative approaches that recognise translators’ agency and expertise. This requires conceptualising AI not merely as a cost-reduction tool but as part of a broader ecosystem where human expertise and technological capabilities complement each other to serve diverse global audiences.
December 20, 2024 at 5:28 PM
stavroulasokoli.bsky.social
Love this!
serenellamassidda.bsky.social Serenella Massidda @serenellamassidda.bsky.social · Dec 1
“Every #proton and #neutron in every #atom from the tip of your toes to the top of your head is shifting, shuttling, and vibrating in a collective purr within which the entire history of the universe is implicated,” Adam Frank wrote last year.

www.theatlantic.com/science/arch...
Scientists Found Ripples in Space and Time. And You Have to Buy Groceries.
We’ve just learned that the whole universe is humming around us. Now what?
www.theatlantic.com
December 20, 2024 at 5:26 PM
Reposted by Stavroula Sokoli
sharonblack.bsky.social
🎞🎬 What’s your view on subtitles? We would love to hear from you! The UK #Subtitling #Audiences Survey is collecting information on viewing habits and #perceptions of subtitled media in the UK. Only 10 mins to complete: app.onlinesurveys.jisc.ac.uk/s/arts/uk-su...

Please share widely-thank you!
December 5, 2024 at 4:03 PM
stavroulasokoli.bsky.social
Sooooo..... bsky app language settings include Aragonese and Asturian, Catalan and Galician, yay!
Hmmm.... no Greek though, sad.
December 19, 2024 at 9:09 PM
stavroulasokoli.bsky.social
"Human translators"? Aren't #translators human by default? Do we need to specify?

I'd like to know your opinion here:
www.linkedin.com/posts/sokoli...
Stavroula Sokoli on LinkedIn: The term “human translators” keeps popping up lately, especially with the…
The term “human translators” keeps popping up lately, especially with the recent human vs. AI slams. But do we really need the specifier? Aren't translators…
www.linkedin.com
December 16, 2024 at 10:53 AM
stavroulasokoli.bsky.social
#Subtitles providing an extra layer of humour in a comedy #HotFrosty. Writer #RussellHainline: "I have to say, the Netflix subtitle crew did INCREDIBLE work for this movie"

#subtitlingheadlines
#creativesubtitling
#SDHforall
www.mirror.co.uk/tv/tv-news/n...
Fans told to watch Netflix film 'with subtitles' or risk 'missing out'
Hot Frosty on Netflix features stars from Schitt's Creek, Brooklyn Nine Nine and Selling Sunset and is quickly becoming the must-watch film this Christmas
www.mirror.co.uk
December 10, 2024 at 1:52 PM
Reposted by Stavroula Sokoli
sarahorcas.bsky.social
Please #NameTheTranslator: Polly Barton

@waterstones.bsky.social could acknowledge the translator by giving her the credit she deserves, highlighting her contribution, and sharing her name with their audience.
waterstones.bsky.social Waterstones @waterstones.bsky.social · Nov 28
The Waterstones #BookOfTheYear winners are here!

A sensation with booksellers and readers from day one, it could only be BUTTER by Asako Yuzuki 🐄

And Children’s Book of the Year is I AM REBEL by Ross Montgomery, an unforgettable canine adventure 🐕

📚 www.waterstones.com/category/cul...
November 28, 2024 at 1:33 PM
Reposted by Stavroula Sokoli
pzabalbe.bsky.social
So happy to share with you a sneak preview of my new book, with three chapters written in coauthorship with @LH_LydiaHayes

www.routledge.com/Audiovisual-...
Audiovisual Translation
This accessible textbook introduces the core concepts and issues of translation relevant for the training of audiovisual translators. Structured around different characteristics and problem areas in ...
www.routledge.com
November 28, 2024 at 6:26 PM