Brooke Erin Duffy
@brookeerinduffy.bsky.social
social media researcher and author
associate professor at Cornell University
platforms, power, and the creator economy
www.brookeduffy.com
associate professor at Cornell University
platforms, power, and the creator economy
www.brookeduffy.com
Pinned
How Meta’s New Hate Speech Rules Could Impact Creators And Audiences
Meta’s content moderation overhaul is likely to impact creators and amplify the harms they face as platform laborers
www.forbes.com
My take on how Meta's content moderation overhaul could impact participants in the creator economy: www.forbes.com/sites/brooke...
Reposted by Brooke Erin Duffy
IMPORTANT TALK ALERT! @brookeerinduffy.bsky.social speaking at Penn State on November 6 about social media platforms and the creator economy!
SAVE THE DATE! BA alum @brookeerinduffy.bsky.social (now at Cornell) is this semester's Bellisario College Pockrass Lecturer: “The Visibility Bind: Platform Labor, Precarity and Resistance in the Creator Economy” at 4 p.m. on Thursday, November 6 in 112 Walker Building. www.psu.edu/news/bellisa...
Pockrass Lecture to focus on ‘The Visibility Bind’ for those in creator economy | Penn State University
Brooke Erin Duffy, an associate professor at Cornell University, will present “The Visibility Bind: Platform Labor, Precarity and Resistance in the Creator Economy,” a free public lecture about challe...
www.psu.edu
September 24, 2025 at 3:04 PM
IMPORTANT TALK ALERT! @brookeerinduffy.bsky.social speaking at Penn State on November 6 about social media platforms and the creator economy!
Reposted by Brooke Erin Duffy
How does the professionalization of Trust & Safety shape global content moderation practices? We compare Community Guidelines using the typology of harms from TSPA to identify policy priorities and exclusions, available #openaccess in New Media & Society: doi.org/10.1177/1461...
Priorities and exclusions within Trust and Safety industry standards - Blake Hallinan, CJ Reynolds, Rebecca Scharlach, Dana Theiler, Noa Niv, Omer Rothenstein, Isabell Knief, Yehonatan Kuperberg, 2025
Platform governance is simultaneously a matter of public concern and a professional calling for Trust and Safety, the nascent field tasked with setting and enfo...
doi.org
July 21, 2025 at 8:19 AM
How does the professionalization of Trust & Safety shape global content moderation practices? We compare Community Guidelines using the typology of harms from TSPA to identify policy priorities and exclusions, available #openaccess in New Media & Society: doi.org/10.1177/1461...
Reposted by Brooke Erin Duffy
MEDIA OBJECTS episode 2 // Containers //
with Brooke Erin Duffy, Jeremy Packer, and The World According to Sound / @brookeerinduffy.bsky.social
with Brooke Erin Duffy, Jeremy Packer, and The World According to Sound / @brookeerinduffy.bsky.social
Media Objects 02: Containers
While extensions are masculine coded and deal with tools that extend what human beings already do, containers offer a different and more feminine concept of media: something that selects, stores, and
soundcloud.com
June 20, 2025 at 3:40 PM
MEDIA OBJECTS episode 2 // Containers //
with Brooke Erin Duffy, Jeremy Packer, and The World According to Sound / @brookeerinduffy.bsky.social
with Brooke Erin Duffy, Jeremy Packer, and The World According to Sound / @brookeerinduffy.bsky.social
Reposted by Brooke Erin Duffy
new essay with @brookeerinduffy.bsky.social out in @newsweek.com this morning!
we examine the influencer industry's oft-overlooked gender politics and what this oversight means for the future of digital work.
www.newsweek.com/when-social-...
we examine the influencer industry's oft-overlooked gender politics and what this oversight means for the future of digital work.
www.newsweek.com/when-social-...
When Social Media Influencers Were Women | Opinion
Influencing's third decade marks a gendered difference in digital entrepreneurship as the industry strays from its roots in fashion and style. As the industry transforms, will we remember a time when ...
www.newsweek.com
March 28, 2025 at 2:11 PM
new essay with @brookeerinduffy.bsky.social out in @newsweek.com this morning!
we examine the influencer industry's oft-overlooked gender politics and what this oversight means for the future of digital work.
www.newsweek.com/when-social-...
we examine the influencer industry's oft-overlooked gender politics and what this oversight means for the future of digital work.
www.newsweek.com/when-social-...
Reposted by Brooke Erin Duffy
My book was among those pirated and used by Meta to train AI. This is theft. www.theatlantic.com/technology/a...
Search LibGen, the Pirated-Books Database That Meta Used to Train AI
Millions of books and scientific papers are captured in the collection’s current iteration.
www.theatlantic.com
March 21, 2025 at 1:14 PM
My book was among those pirated and used by Meta to train AI. This is theft. www.theatlantic.com/technology/a...
Reposted by Brooke Erin Duffy
Enjoyed this BBC piece featuring @brookeerinduffy.bsky.social and @jeanburgess.bsky.social reflecting on some of the most significant videos and channels from YouTube's first two decades: www.bbc.com/future/artic...
The YouTube videos that changed the way we think about ourselves
As YouTube turns 20 years old, the platform's content has fundamentally altered the way we think and feel about each other, and ourselves.
www.bbc.com
March 8, 2025 at 6:40 PM
Enjoyed this BBC piece featuring @brookeerinduffy.bsky.social and @jeanburgess.bsky.social reflecting on some of the most significant videos and channels from YouTube's first two decades: www.bbc.com/future/artic...
Just a few days until our #SXSW2025 panel on "The Creator Economy's Labor Revolution." Join us in Austin if you can! #creatorlabor
March 5, 2025 at 5:26 PM
Just a few days until our #SXSW2025 panel on "The Creator Economy's Labor Revolution." Join us in Austin if you can! #creatorlabor
Reposted by Brooke Erin Duffy
US laws on child entertainment labor have not caught up to family vlogging. Children deserve a place online, but they should be protected and respected by laws, platforms, and their parents.
Next month I’m honored to moderate this conversation to bring the issue to the federal stage
Next month I’m honored to moderate this conversation to bring the issue to the federal stage
February 28, 2025 at 2:32 PM
US laws on child entertainment labor have not caught up to family vlogging. Children deserve a place online, but they should be protected and respected by laws, platforms, and their parents.
Next month I’m honored to moderate this conversation to bring the issue to the federal stage
Next month I’m honored to moderate this conversation to bring the issue to the federal stage
""I used to think the gap between Meta's public statements and the internal experience of working there was a bug or a misunderstanding to resolve," Stonelake told BI. tinyurl.com/35tn3wde
Ex-Meta employee sues the tech giant, alleging a 'toxic pattern of silencing women'
A former employee at Meta filed a lawsuit against the company earlier this week. Kelly Stonelake alleges sex discrimination and harassment.
www.businessinsider.com
February 6, 2025 at 2:11 PM
""I used to think the gap between Meta's public statements and the internal experience of working there was a bug or a misunderstanding to resolve," Stonelake told BI. tinyurl.com/35tn3wde
Reposted by Brooke Erin Duffy
Caroline Kennedy said her father, President John F Kennedy, and her uncle, former US attorney general Robert F Kennedy, would be “disgusted” by the actions of her cousin Robert F Kennedy Jr.
Caroline Kennedy calls cousin RFK Jr a predator ahead of confirmation hearing
Scathing letter warns senators about danger her relative poses if elected as health secretary
www.theguardian.com
January 28, 2025 at 11:54 PM
Caroline Kennedy said her father, President John F Kennedy, and her uncle, former US attorney general Robert F Kennedy, would be “disgusted” by the actions of her cousin Robert F Kennedy Jr.
📣Just a few days left to get your submission in for the ICA pre-conference on "Debating Creator Culture":
Details here: www.ccsn.site/ica
Submissions close January 31
Details here: www.ccsn.site/ica
Submissions close January 31
January 28, 2025 at 2:39 PM
📣Just a few days left to get your submission in for the ICA pre-conference on "Debating Creator Culture":
Details here: www.ccsn.site/ica
Submissions close January 31
Details here: www.ccsn.site/ica
Submissions close January 31
Reposted by Brooke Erin Duffy
🚨BREAKING: Supreme Court upholds law effectively banning TikTok in the United States starting this Sunday. Court finds it does not violate First Amendment.
January 17, 2025 at 3:11 PM
🚨BREAKING: Supreme Court upholds law effectively banning TikTok in the United States starting this Sunday. Court finds it does not violate First Amendment.
Eight years ago today Vine shut down leaving creators scrambling....how scarily prescient
variety.com/2017/digital...
variety.com/2017/digital...
It’s Official: Twitter Has Shut Down Vine
Twitter officially shut down Vine Tuesday, replacing the service's app with a pared-down camera app.
variety.com
January 17, 2025 at 2:51 PM
Eight years ago today Vine shut down leaving creators scrambling....how scarily prescient
variety.com/2017/digital...
variety.com/2017/digital...
Reposted by Brooke Erin Duffy
Now that ICA reviews are out, a reminder that we’re doing a nice big creator culture preconference where your work might fit. Deadline Jan 31 www.ccsn.site/ica
CCSN
The Content Creator Scholars Network
www.ccsn.site
January 16, 2025 at 1:20 PM
Now that ICA reviews are out, a reminder that we’re doing a nice big creator culture preconference where your work might fit. Deadline Jan 31 www.ccsn.site/ica
Reposted by Brooke Erin Duffy
As promised, a reading list about Xiaohongshu is available now with the help of many Chinese social media researchers: qianxeniahuang.super.site/resources/xi.... Special thanks to @carwynmorris.bsky.social for co-editing this. I am only hosting this on my personal website for logistic reasons.
January 15, 2025 at 4:58 PM
As promised, a reading list about Xiaohongshu is available now with the help of many Chinese social media researchers: qianxeniahuang.super.site/resources/xi.... Special thanks to @carwynmorris.bsky.social for co-editing this. I am only hosting this on my personal website for logistic reasons.
For creators, the TikTok ban would be a devastating blow. But it's not unprecedented. Yesterday in Forbes, I shared takeaways from interviews I've been doing with TikTokers since 2020 lnkd.in/gHf2pK3U
January 15, 2025 at 1:51 PM
For creators, the TikTok ban would be a devastating blow. But it's not unprecedented. Yesterday in Forbes, I shared takeaways from interviews I've been doing with TikTokers since 2020 lnkd.in/gHf2pK3U
I know that many folks are following along with the astonishing uptick in RedNote downloads (comm/creator studies researchers have been studying Xiaohongshu *for years*).
This news is worrisome:
www.advocate.com/news/what-is...
This news is worrisome:
www.advocate.com/news/what-is...
What is RedNote? The TikTok alternative that doesn't allow showing skin or LGBTQ+ content
With heavy censorship of bodies and LGBTQ+ topics, RedNote might not be everything TikTok refugees are seeking.
www.advocate.com
January 15, 2025 at 11:38 AM
I know that many folks are following along with the astonishing uptick in RedNote downloads (comm/creator studies researchers have been studying Xiaohongshu *for years*).
This news is worrisome:
www.advocate.com/news/what-is...
This news is worrisome:
www.advocate.com/news/what-is...
Reposted by Brooke Erin Duffy
I'm live blogging TikTok v Garland with @zeyiyang.bsky.social and @lmatsakis.bsky.social this morning. We should be getting started in about 15 minutes.
You can follow along with us here:
www.wired.com/live/tiktok-...
You can follow along with us here:
www.wired.com/live/tiktok-...
TikTok SCOTUS Live Blog: The Court Hears Arguments Over Potential Ban
We're tuning in live as the justices consider what could be one of the most consequential First Amendment cases of the past several decades.
www.wired.com
January 10, 2025 at 2:45 PM
I'm live blogging TikTok v Garland with @zeyiyang.bsky.social and @lmatsakis.bsky.social this morning. We should be getting started in about 15 minutes.
You can follow along with us here:
www.wired.com/live/tiktok-...
You can follow along with us here:
www.wired.com/live/tiktok-...
Reposted by Brooke Erin Duffy
Read Dave, who helped build Facebook’s first content policies, on why this week represents such a big step backwards: “The specific examples I called out above have been prohibited on the site since I wrote the first set of hate speech standards in 2009.”
Folks are mostly missing the forest for the trees re: the recent Meta announcement. Specifically, the focus on the move from fact checking to community notes. There two different changes that are a much bigger deal that have received less focus. 🧵 1/11
January 10, 2025 at 5:45 AM
Read Dave, who helped build Facebook’s first content policies, on why this week represents such a big step backwards: “The specific examples I called out above have been prohibited on the site since I wrote the first set of hate speech standards in 2009.”
My take on how Meta's content moderation overhaul could impact participants in the creator economy: www.forbes.com/sites/brooke...
How Meta’s New Hate Speech Rules Could Impact Creators And Audiences
Meta’s content moderation overhaul is likely to impact creators and amplify the harms they face as platform laborers
www.forbes.com
January 10, 2025 at 11:37 AM
My take on how Meta's content moderation overhaul could impact participants in the creator economy: www.forbes.com/sites/brooke...
Reposted by Brooke Erin Duffy
NEW: I've obtained internal Meta docs revealing an array of sample posts that are now allowed under new hate speech rules. Examples include calling children "trannies," “Jews are flat out greedier than Christians," and “immigrants are grubby, filthy pieces of shit”
theintercept.com/2025/01/09/f...
theintercept.com/2025/01/09/f...
Leaked Meta Rules: Users Are Free to Post “Mexican Immigrants Are Trash!” or “Trans People Are Immoral”
Facebook now allows attacks on immigrants and trans people, and posts like “Mexican immigrants are trash!” and “I’m a proud racist.”
theintercept.com
January 10, 2025 at 12:48 AM
NEW: I've obtained internal Meta docs revealing an array of sample posts that are now allowed under new hate speech rules. Examples include calling children "trannies," “Jews are flat out greedier than Christians," and “immigrants are grubby, filthy pieces of shit”
theintercept.com/2025/01/09/f...
theintercept.com/2025/01/09/f...
Reposted by Brooke Erin Duffy
How does big tech sell the influencer American Dream?💰
@brookeerinduffy.bsky.social cites @ginasue.bsky.social's research on work identities and culture in her @forbes.com analysis of how tech uses narratives of glamour and purpose to turn leisure into content and grow the creator economy.
📰 ⬇️
@brookeerinduffy.bsky.social cites @ginasue.bsky.social's research on work identities and culture in her @forbes.com analysis of how tech uses narratives of glamour and purpose to turn leisure into content and grow the creator economy.
📰 ⬇️
How Big Tech sells the Influencer American Dream – Gina Neff in Forbes
Professor Gina Neff's research on entrepreneurial labour and work identities is cited in a new article on how tech companies have recast social media labour as a form of monetisable leisure,
www.mctd.ac.uk
January 7, 2025 at 12:09 AM
How does big tech sell the influencer American Dream?💰
@brookeerinduffy.bsky.social cites @ginasue.bsky.social's research on work identities and culture in her @forbes.com analysis of how tech uses narratives of glamour and purpose to turn leisure into content and grow the creator economy.
📰 ⬇️
@brookeerinduffy.bsky.social cites @ginasue.bsky.social's research on work identities and culture in her @forbes.com analysis of how tech uses narratives of glamour and purpose to turn leisure into content and grow the creator economy.
📰 ⬇️
Reposted by Brooke Erin Duffy
Facebook suppressed promotion of political content during a Democratic administration and is restoring it for a Republican one
More from Zuck: "We're bringing back civic content. For a while the community asked to see less politics because it was making people stressed, so we stopped recommending these posts. But it feels like we're in a new era now..."
January 7, 2025 at 12:41 PM
Facebook suppressed promotion of political content during a Democratic administration and is restoring it for a Republican one