Ben Koo
@bkoo.bsky.social
Owner and editor of @AwfulAnnouncing Recovering Silicon Valley startup guy. Fan of Buckeyes, A's, dogs, naps, tacos, and the old AOL dialup sounds.
Can't believe we're all here because Elon Musk's midlife crisis.
Can't believe we're all here because Elon Musk's midlife crisis.
Columbus thought it had made it nationally by getting a Love is Blind Season only for it to be the only season not listed by the name of the city it is being filmed in.
February 12, 2026 at 5:10 AM
Columbus thought it had made it nationally by getting a Love is Blind Season only for it to be the only season not listed by the name of the city it is being filmed in.
The race to be in the Theranos/WeWork doc or series as a journalist is heating up!
February 11, 2026 at 10:01 PM
The race to be in the Theranos/WeWork doc or series as a journalist is heating up!
Screenshotted the tweet.
Cropped out the author of the originating tweet
Cropped out the link to the article
Removed the reference to the publication that published the article ( @frontofficesports.bsky.social)
This is how we internet in 2026 I guess!
Cropped out the author of the originating tweet
Cropped out the link to the article
Removed the reference to the publication that published the article ( @frontofficesports.bsky.social)
This is how we internet in 2026 I guess!
February 11, 2026 at 8:11 PM
Screenshotted the tweet.
Cropped out the author of the originating tweet
Cropped out the link to the article
Removed the reference to the publication that published the article ( @frontofficesports.bsky.social)
This is how we internet in 2026 I guess!
Cropped out the author of the originating tweet
Cropped out the link to the article
Removed the reference to the publication that published the article ( @frontofficesports.bsky.social)
This is how we internet in 2026 I guess!
Looking forward to my Alma mater somehow fucking up what should be an easy response.
Tomorrow on The Rooster: A visit to Ohio State’s Right-Wing Free Speech Centers ends with a vicious assault from an … assistant professor?!?!
February 11, 2026 at 3:11 AM
Looking forward to my Alma mater somehow fucking up what should be an easy response.
Watching Olympics locally in Columbus, you get about one Wexner medical center commercial at an hour.
If we are never going to rename it, feels counter productive to put it front and center while he gets dragged in the Epstein files.
Why advertise a sullied brand?
If we are never going to rename it, feels counter productive to put it front and center while he gets dragged in the Epstein files.
Why advertise a sullied brand?
February 11, 2026 at 3:01 AM
Watching Olympics locally in Columbus, you get about one Wexner medical center commercial at an hour.
If we are never going to rename it, feels counter productive to put it front and center while he gets dragged in the Epstein files.
Why advertise a sullied brand?
If we are never going to rename it, feels counter productive to put it front and center while he gets dragged in the Epstein files.
Why advertise a sullied brand?
This was well done by @jacobfeldman.bsky.social (it's very helpful.
But also.... maybe leagues and networks shouldn't make this so confusing to the point where a full 16-box flow chart is required to figure out how to watch baseball.
But also.... maybe leagues and networks shouldn't make this so confusing to the point where a full 16-box flow chart is required to figure out how to watch baseball.
February 10, 2026 at 9:47 PM
This was well done by @jacobfeldman.bsky.social (it's very helpful.
But also.... maybe leagues and networks shouldn't make this so confusing to the point where a full 16-box flow chart is required to figure out how to watch baseball.
But also.... maybe leagues and networks shouldn't make this so confusing to the point where a full 16-box flow chart is required to figure out how to watch baseball.
Spin is working with a lot of water carrying.
Yes, those who have Unlimited or auto-renewal are not impacted.
But ESPN+MLB built quite a mousetrap for new customers.
If you're ignoring this and going along with the spin, it's clear who you write for, and it isn't fans.
Yes, those who have Unlimited or auto-renewal are not impacted.
But ESPN+MLB built quite a mousetrap for new customers.
If you're ignoring this and going along with the spin, it's clear who you write for, and it isn't fans.
Fans looking to subscribe to MLBtv this season will need to jump through hoops by signing up for ESPN Unlimited.
awfulannouncing.com/espn/mlb-tv-...
awfulannouncing.com/espn/mlb-tv-...
If you want MLB.tv this season, you'll need to jump through ESPN's hoops
Fans looking to subscribe to MLB.tv this season will need to jump through ESPN's hoops by signing up for ESPN Unlimited.
awfulannouncing.com
February 10, 2026 at 3:26 PM
Spin is working with a lot of water carrying.
Yes, those who have Unlimited or auto-renewal are not impacted.
But ESPN+MLB built quite a mousetrap for new customers.
If you're ignoring this and going along with the spin, it's clear who you write for, and it isn't fans.
Yes, those who have Unlimited or auto-renewal are not impacted.
But ESPN+MLB built quite a mousetrap for new customers.
If you're ignoring this and going along with the spin, it's clear who you write for, and it isn't fans.
February 10, 2026 at 5:56 AM
Over the weekend, I saw Come From Away by a local community theater company that renovated an old adult theater that had sat empty for quite a while.
Best thing I've done in 2026.
Highly recommend the show/the story in general, and as always, supporting local arts and media.
Best thing I've done in 2026.
Highly recommend the show/the story in general, and as always, supporting local arts and media.
February 9, 2026 at 9:28 PM
Over the weekend, I saw Come From Away by a local community theater company that renovated an old adult theater that had sat empty for quite a while.
Best thing I've done in 2026.
Highly recommend the show/the story in general, and as always, supporting local arts and media.
Best thing I've done in 2026.
Highly recommend the show/the story in general, and as always, supporting local arts and media.
There are a ton of random accounts racking up engagement with fake ratings data specifically conjured up to confirm people's existing biases.
This has become a billion-dollar industry as X and Meta let you just make up stuff and then get paid for the engagement.
All predictable and very stupid!
This has become a billion-dollar industry as X and Meta let you just make up stuff and then get paid for the engagement.
All predictable and very stupid!
February 9, 2026 at 5:29 PM
There are a ton of random accounts racking up engagement with fake ratings data specifically conjured up to confirm people's existing biases.
This has become a billion-dollar industry as X and Meta let you just make up stuff and then get paid for the engagement.
All predictable and very stupid!
This has become a billion-dollar industry as X and Meta let you just make up stuff and then get paid for the engagement.
All predictable and very stupid!
I have decided that next year, when they announce the Super Bowl halftime show artist, I am going to make being mad about who they pick my entire personality.
February 9, 2026 at 3:26 PM
I have decided that next year, when they announce the Super Bowl halftime show artist, I am going to make being mad about who they pick my entire personality.
The culture wars are ripping families apart!
February 9, 2026 at 4:34 AM
The culture wars are ripping families apart!
I am setting the over/under of time on Fox News talking about the halftime show at 7.5 hours tomorrow.
February 9, 2026 at 1:34 AM
I am setting the over/under of time on Fox News talking about the halftime show at 7.5 hours tomorrow.
Reposted by Ben Koo
This is a great piece. Loved this anecdote.
February 8, 2026 at 1:03 AM
This is a great piece. Loved this anecdote.
Sports media ten years ago when SB was last in SF.
- ESPN MNF booth = Tirico+Gruden
- McAfee still playing in the NFL.
- Infamous Gronk lap dance (Whitlock at Fox)
- Portnoy+ Barstool banned by the NFL.
- The Ringer not yet announced
- Mark May, Ray Lewis, Trent Dilfer at ESPN
- ESPN MNF booth = Tirico+Gruden
- McAfee still playing in the NFL.
- Infamous Gronk lap dance (Whitlock at Fox)
- Portnoy+ Barstool banned by the NFL.
- The Ringer not yet announced
- Mark May, Ray Lewis, Trent Dilfer at ESPN
February 6, 2026 at 5:47 PM
Sports media ten years ago when SB was last in SF.
- ESPN MNF booth = Tirico+Gruden
- McAfee still playing in the NFL.
- Infamous Gronk lap dance (Whitlock at Fox)
- Portnoy+ Barstool banned by the NFL.
- The Ringer not yet announced
- Mark May, Ray Lewis, Trent Dilfer at ESPN
- ESPN MNF booth = Tirico+Gruden
- McAfee still playing in the NFL.
- Infamous Gronk lap dance (Whitlock at Fox)
- Portnoy+ Barstool banned by the NFL.
- The Ringer not yet announced
- Mark May, Ray Lewis, Trent Dilfer at ESPN
SB week has shifted away from traditional media and access to big names as not a lot of that pops anymore, vs things like Ryan Leaf vs Pro Football Doc and Russillo IG
Purpose is now tilted towards creators getting access (vertical video for younger folks) and hospitality/networking/adult proms.
Purpose is now tilted towards creators getting access (vertical video for younger folks) and hospitality/networking/adult proms.
February 6, 2026 at 4:37 PM
SB week has shifted away from traditional media and access to big names as not a lot of that pops anymore, vs things like Ryan Leaf vs Pro Football Doc and Russillo IG
Purpose is now tilted towards creators getting access (vertical video for younger folks) and hospitality/networking/adult proms.
Purpose is now tilted towards creators getting access (vertical video for younger folks) and hospitality/networking/adult proms.
It's not that type of stuff regularly happens (Trump and some other high profile people), but it's more or less seen as "normal" given how often it happens, and it's defended as well.
It's the President posting something brazenly racist and it will be just another normal day.
It's the President posting something brazenly racist and it will be just another normal day.
They're really going with "context matters" for why it's okay to post the Obamas depicted as monkeys.
February 6, 2026 at 3:49 PM
It's not that type of stuff regularly happens (Trump and some other high profile people), but it's more or less seen as "normal" given how often it happens, and it's defended as well.
It's the President posting something brazenly racist and it will be just another normal day.
It's the President posting something brazenly racist and it will be just another normal day.
Whoever booked Clay’s hotel reservation really dropped the ball!
February 6, 2026 at 2:13 AM
Whoever booked Clay’s hotel reservation really dropped the ball!
Reposted by Ben Koo
In many ways, "Casino" is superior to "Goodfellas."
February 5, 2026 at 12:02 PM
In many ways, "Casino" is superior to "Goodfellas."
McAfee is doing the same thing now that is in SF that he did when Gameday went to Berkeley, where he says more or less that this place is actually really scenic and nice and the people are cool and active, and it's not at all like "what he's heard".
February 4, 2026 at 5:53 PM
McAfee is doing the same thing now that is in SF that he did when Gameday went to Berkeley, where he says more or less that this place is actually really scenic and nice and the people are cool and active, and it's not at all like "what he's heard".
When Fox Sports idiotically decided to fire all writers and no longer have written content on their website, this ended up being a huge boost for The Athletic and other outlets who gobbled up the talent.
I hope for a similar outcome here, but fear 2026 is a much colder world.
I hope for a similar outcome here, but fear 2026 is a much colder world.
February 4, 2026 at 3:45 PM
When Fox Sports idiotically decided to fire all writers and no longer have written content on their website, this ended up being a huge boost for The Athletic and other outlets who gobbled up the talent.
I hope for a similar outcome here, but fear 2026 is a much colder world.
I hope for a similar outcome here, but fear 2026 is a much colder world.
Back in the day, Twitter would raise $30 million-$100 million and it would be the leading tech news of the day.
Last week, for some reason, Tesla invested $2 BILLION into xAI.
And now SpaceX is buying xAI i for $1.25 TRILLION.
Kind of nuts and mostly flying under the radar.
Last week, for some reason, Tesla invested $2 BILLION into xAI.
And now SpaceX is buying xAI i for $1.25 TRILLION.
Kind of nuts and mostly flying under the radar.
February 3, 2026 at 4:48 PM
Back in the day, Twitter would raise $30 million-$100 million and it would be the leading tech news of the day.
Last week, for some reason, Tesla invested $2 BILLION into xAI.
And now SpaceX is buying xAI i for $1.25 TRILLION.
Kind of nuts and mostly flying under the radar.
Last week, for some reason, Tesla invested $2 BILLION into xAI.
And now SpaceX is buying xAI i for $1.25 TRILLION.
Kind of nuts and mostly flying under the radar.
Reposted by Ben Koo
they should make a movie series about how it’s irresponsible to use technology to mess with the natural order of things for profit
Xfinity has just released its Jurassic Park-themed Super Bowl ad that features a digitally de-aged Sam Neil, Laura Dern, and Jeff Goldblum. https://bit.ly/4rmRhrK
February 3, 2026 at 3:32 AM
they should make a movie series about how it’s irresponsible to use technology to mess with the natural order of things for profit