Neil Thurman
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neilthurman.bsky.social
Neil Thurman
@neilthurman.bsky.social

Professor, Dept. of Media & Communication, LMU Munich's @ifkw.bsky.social; Honorary Senior Research Fellow, Dept. of Journalism, @citystgeorges.bsky.social; and former Freigeist Fellow @VolkswagenStiftung.bsky.social.

Communication & Media Studies 55%
Sociology 13%

Please consider helping my student Laura Müller by answering her English language survey on the perception of Instagram ads. The survey is anonymous & only takes around 5 minutes:

www.soscisurvey.de/bachelorarbe...

Laura is completing her BA thesis at @lmumuenchen.bsky.social's @ifkw.bsky.social.

The chapter draws on responses from over 32,000 journalists in 75 countries. The full report is available here:

www.worldsofjournalism.org/reports-wjs3/

With chapters on journalists':

Personal Backgrounds
Employment Conditions
Safety
Editorial Autonomy
Perceptions of Journalistic Roles
& more

Which distribution platforms – from print to podcasts – do journalists around the world produce for? 🗞️ 📨 📻 📺 📱 🌍

Which media formats – from audio to animation – do they produce in? 📽️ 📷 🎤 📈 ✍ 🌎

Read the new Worlds of Journalism Study Report to find out:

www.worldsofjournalism.org/wp-content/u...

Reposted by Neil Thurman

The latest edition of our roundup on journalism features stories on a German newspaper going out of print, a car bomb targeting an Italian investigative journalist, and how abandoned news sites are turned into slop farms.

Join us every weekday!
Journalism Today. 17 Oct 2025
buff.ly

Reposted by Neil Thurman

"Ein Klick hier, ein Wisch dort, und schon ist man wieder weg": Was passiert, wenn #Zeitungsverlage ihre Print-Ausgaben einstellen und ihre Lesenden nur noch online erreichen? 📰 #LMU-Professor @neilthurman.bsky.social hat das weltweit untersucht: www.lmu.de/de/newsroom/...
Zeitungen: „Print hat noch immer Zukunft“
Kommunikationswissenschaftler Neil Thurman über das Ende der gedruckten taz und die Stärken und Schwächen des Digitalen.
www.lmu.de
It is almost time for the release of the findings of Wave 3 of the Worlds of Journalism Study. Keep an eye out on our socials for more information. In the meantime, we are pleased to introduce you to all the researchers from across the globe who are involved in the study.

The academic journal Digital Journalism (DJ) identified "many" hallucinated references in a submitted article. They desk-rejected the submission & told the authors they're "no longer welcome to submit to DJ." You have been warned:

drive.google.com/file/d/1KfLL...

@digitaljournalism.bsky.social
20251010 DJ Newsletter V13 Issue 8 - international edition.pdf
drive.google.com

A big shout out to all the researchers around the world who collected the data behind the soon-to-be-released Worlds of Journalism Wave 3 top-line findings. Full list of names here:

zenodo.org/records/1528...
It is almost time for the release of the findings of Wave 3 of the Worlds of Journalism Study. Keep an eye out on our socials for more information.
In the meantime, we are pleased to introduce you to the Executive Committee of the Worlds of Journalism Study.

Follow ‪@worldsofjournalism.bsky.social‬
for the forthcoming findings of the 3rd Wave of this global survey, involving surveys of 32,000 journalists in 75 countries. While you're waiting, take a look at the results of the UK-leg of the survey:

reutersinstitute.politics.ox.ac.uk/sites/defaul...
It is almost time for the release of the findings of Wave 3 of the Worlds of Journalism Study. Keep an eye out on our socials for more information.
In the meantime, we are pleased to introduce you to the Executive Committee of the Worlds of Journalism Study.

Thanks to my co-authors from @ifkw.bsky.social ky.social: Sorsha Sabus and @sinatk.bsky.social. Thanks also to the @datajconf.com for the opportunity to present the paper.

openaccess.city.ac.uk/id/eprint/35...

Our new study finds journalists:
👉 with higher AI knowledge and/or
👉 who work at newsrooms where AI is more integrated

see AI in journalism as an opportunity to a significantly higher extent:

openaccess.city.ac.uk/id/eprint/35...

That said, AI is seen as more of a threat than an opportunity.
City Research Online - Is Fear Born of Ignorance? Associations Between Journalists’ AI Attitudes, Knowledge, and Use
openaccess.city.ac.uk

Important research from @suttontrust.bsky.social about privilege of 100 elite media editors/presenters. Our @reutersinstitute.bsky.social report looks wider—at ALL UK journalists. We found over 22% privately educated. Well above the 7% nationwide:

reutersinstitute.politics.ox.ac.uk/uk-journalis...
Pleased to write about working class access to the media industry in @theguardian.com today. Our Elitist Britain research out today shows that almost half of columnists, commentators and top podcast hosts went to private schools. www.theguardian.com/commentisfre...
This news just in: we hoped the middle- and upper-class capture of the media would lessen. It’s got worse | Carl Cullinane
Since our last survey, we find more columnists, podcasters and executives are from privileged backgrounds. That’s too narrow a segment of society, says Carl Cullinane, director of research and policy ...
www.theguardian.com

On 31 Dec, the @ajc.com will quit print & go online-only. What will happen to the audience attention it attracts? If the pattern's the same as @richardfletcher.bsky.social & I found for @the-independent.com, then none of the print reading mins will move online:

www.tandfonline.com/doi/full/10....
Today we launched a report on UK journalists: who they are, how they work and what they think. Edited by @neilthurman.bsky.social @imkehenkel.bsky.social Sina Thäsler-Kordonouri & @richardfletcher.bsky.social, it's based on a 2023 representative survey

📱Read it
buff.ly/gIBRL1f
🧵Findings in thread

Watch this space for our forthcoming report on the survey's findings...

• Main employer's: media background, level of newsroom AI integration, use of AI for specific newsroom tasks, use of inhouse and/or 3rd-party AI tools, AI stance, plans for AI integration, provision of AI training & protocols, size, ownership, & membership of a larger media conglomerate.

• Perceptions of: the extent to which AI is a threat to journalism, the extent to which AI is an opportunity for journalism, and concern about seven possible ethical consequences of AI use in journalism.

• Working routines, specifically: beat worked on, media formats worked with (text, photographs etc.), frequency of journalistic use of AI in general, and frequency of use of AI for 31 specific journalistic tasks (e.g. translation, still image generation etc.).

• Employment: yrs work experience; employment contract; management responsibility; satisfaction with time spent on low level & complex and creative tasks; & perceptions of job security (Vander Elst et al, 2013), workplace stress (‘Workplace Stress Scale’ ), & level of editorial freedom.

The survey contains questions about journalists’:

• Personal characteristics, specifically: gender, age, openness (adapted from ‪‪@cjsotomatic.bsky.social‬‬ & John, 2017), and AI knowledge (adapted from ‪@maitesoto-sanfiel.bsky.social‬, ‪@angulobrunet.bsky.social‬ & ‪@lutzid.bsky.social‬, 2024).

We're happy to share the full questionnaire we used in our recent survey of UK journalists on artificial intelligence:

figshare.com/articles/onl...

@sinatk.bsky.social & I designed the questionnaire with the assistance of students from @lmumuenchen.bsky.social's @ifkw.bsky.social.
Quantitative survey questionnaire on artificial intelligence (AI) in journalism fielded to journalists
A survey fielded between 29th August and 4th November 2024 on UK journalists' use of artificial intelligence (AI). The survey contains questions about journalists’:Personal characteristics, specifical...
figshare.com

New @indexoncensorship.org piece on our @reutersinstitute.bsky.social UK Journalists report. Mark Stimpson highlights our findings on UK journalists' diversity; experience of safety threats; & thoughts on media freedom, objectivity, & their societal roles:

www.indexoncensorship.org/2025/06/uk-j...
UK journalists face growing personal threats and say media freedom is at risk - Index on Censorship
A new Reuters Institute report on the British media landscape found that nearly half of those surveyed think the truth is shaped by people in power
www.indexoncensorship.org

Re: how much difference Pornhub's decision will make to under 18s' exposure to online porn, our research shows the same proportions of 15–17-year-olds (31%) had seen porn via other porn sites as via 8 of the most popular porn sites in France (inc Pornhub): onlinelibrary.wiley.com/doi/10.1002/...
Policy & Internet | PSO Journal | Wiley Online Library
In 2020, the French Parliament passed an amendment that put the country at the forefront of attempts by democratic states to restrict young people's access to legal online pornography. This study exa...
onlinelibrary.wiley.com

Pornhub is to suspend their site in France in protest at a new age verification law:

www.theguardian.com/world/2025/j...

In our research, we found that 41% of 15–17-year-olds in France had seen porn via such porn sites, on average within the last month:

onlinelibrary.wiley.com/doi/10.1002/...

Come along to our London launch event at 6pm today to discuss the report's implications and get your free print copy. Leading the discussion will be @robynvinter.bsky.social, @mitalilive.bsky.social & Kira Richards. More information & registration here:

www.citystgeorges.ac.uk/news-and-eve...
UK Journalists in the 2020s: Launch Event at City St George's, University of London | City St George's, University of London
New study examines who contemporary UK journalists are, how they work and what they think
www.citystgeorges.ac.uk