Anatoliy Gruzd
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Anatoliy Gruzd
@gruzd.ca
450 followers 99 following 35 posts

Canada Research Chair, Professor at Toronto Metropolitan University & co-director & researcher at @socialmedialab.ca | Social Media and Network Scholar | My opinions are my own

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Communication & Media Studies 32%
Computer science 19%
Posts Replies Media Videos

gruzd.ca
Anatoliy Gruzd @gruzd.ca · 22d
"New KM Compass App From the Social Media Lab Helps Researchers Translate Knowledge Into Real-World Impact" socialmedialab.ca/2025/10/02/n...
New KM Compass App From the Social Media Lab Helps Researchers Translate Knowledge Into Real-World Impact - Social Media Lab
TORONTO, ON – [October 02, 2025] — At a time when public trust in institutions is fragmented and misinformation spreads faster than evidence, researchers and experts face a critical challenge: how to ...
socialmedialab.ca

Reposted by Anatoliy Gruzd

socialmedialab.ca
Social Media Lab @socialmedialab.ca · 23d
"Do you find yourself getting increasingly irate while scrolling through your social media feed?

If so, you may be falling victim to rage bait, which Oxford University Press has named its word or phrase of the year." www.bbc.com/news/article...

Reposted by Anatoliy Gruzd

philipmai.com
Philip Mai @philipmai.com · 23d
The real problem isn’t rage itself, but the systems we’ve built around it: systems designed to provoke, manipulate, and monetize our anger. Instead of empowering us to right a wrong, they exploit our most powerful instincts for profit.

Reposted by Anatoliy Gruzd

philipmai.com
Philip Mai @philipmai.com · 23d
Rage farming has turned into an industry, and the irony is that many of its operators don’t even live in the West; it’s just a paycheck to them. thetyee.ca/News/2025/12... The absolute failure is ours: we allowed surveillance capitalism to entrench itself.
thetyee.ca

Reposted by Anatoliy Gruzd

socialmedialab.ca
Social Media Lab @socialmedialab.ca · 23d
The conflict of interest here is off the chart: "Steve Witkoff’s real-estate empire is bankrolled by a former adviser to Kirill Dmitriev, head of Russia’s sovereign wealth fund and a key architect of Moscow’s Ukraine negotiations" bylinetimes.com/2025/12/01/t...
Trump Envoy Has Financial Ties With Former Adviser to Putin’s ‘Money Man’ Now Leading Kremlin Peace Talks
Steve Witkoff’s real-estate empire is bankrolled by a former adviser to Kirill Dmitriev, head of Russia’s sovereign wealth fund and a key architect of Moscow’s Ukraine negotiations
bylinetimes.com

Reposted by Anatoliy Gruzd

socialmedialab.ca
Social Media Lab @socialmedialab.ca · 24d
There was a time when professors warned students never to cite Wikipedia. Now it has become foundational knowledge for AI systems and a trusted resource for community fact-checkers who use it to make sense of information & settle debates. notetracker.socialmedialab.ca #FactChecking #DigitalLiteracy

Reposted by Anatoliy Gruzd

socialmedialab.ca
Social Media Lab @socialmedialab.ca · 24d
Calling all journalists, here's a handy new tool to help you scan not-yet-visible X's Community Notes to uncover early corrections or emerging debates around a post on X on a topic you might be covering. notetracker.socialmedialab.ca#reporter-guide
NoteTracker Dashboard
A Searchable Database of Community Notes on X
notetracker.socialmedialab.ca

Reposted by Anatoliy Gruzd

socialmedialab.ca
Social Media Lab @socialmedialab.ca · 25d
"How a Flawed X Feature Sparked False Political Accusations.
Charges of foreign influence flew based on X’s location feature. The truth is more complicated." thetyee.ca/News/2025/12...
How a Flawed X Feature Sparked False Political Accusations | The Tyee
Charges of foreign influence flew based on X’s location feature. The truth is more complicated.
thetyee.ca

Reposted by Anatoliy Gruzd

socialmedialab.ca
Social Media Lab @socialmedialab.ca · 26d
"Fact File: How Canadian accounts got swept up in X's location feature accuracy issues" www.msn.com/en-ca/news/c...
MSN
www.msn.com

Reposted by Anatoliy Gruzd

socialmedialab.ca
Social Media Lab @socialmedialab.ca · 26d
We are not opposed to AI. In fact, we've integrated it into many of the data tools we develop. However, precisely b/c we use & work w/ AI every day, we, like many other experts, also understand its limitations.

AI’s Impact on Canadians: A Briefing for the Senate socialmedialab.ca/2025/11/25/a...
AI’s Impact on Canadians: A Briefing for the Senate - Social Media Lab
Anatoliy Gruzd, co-director of the Social Media Lab addressed the Standing Senate Committee on Transport and Communications on November 25, 2025, as part of its review of the opportunities and challen...
socialmedialab.ca

Reposted by Anatoliy Gruzd

socialmedialab.ca
Social Media Lab @socialmedialab.ca · 26d
The power of near-realtime data: Our NoteTracker Dashboard currently shows that only a small fraction [10.9%] of Community Notes are visible on X. In comparison, an overwhelming majority [89.1%] of proposed Community Notes are not yet visible (based on 1741011 notes). notetracker.socialmedialab.ca
NoteTracker Dashboard
A Searchable Database of Community Notes on X
notetracker.socialmedialab.ca

Reposted by Anatoliy Gruzd

socialmedialab.ca
Social Media Lab @socialmedialab.ca · 26d
"Elon Musk Drove ~1/3 of Women Off Twitter... Topline data shows that use of the big three platforms has pretty much plateaued, and that TikTok continues to grow at roughly the same rate as Instagram did during its expansion." kevinmunger.substack.com/p/elon-musk-...
Elon Musk Drove ~1/3 of Women Off Twitter
X? More like XY lmao gotem
kevinmunger.substack.com

Reposted by Anatoliy Gruzd

socialmedialab.ca
Social Media Lab @socialmedialab.ca · 28d
"This suggests a growing gap between how widely these tools are used and how prepared people are to use them safely." socialmedialab.ca/2025/11/25/a...
AI’s Impact on Canadians: A Briefing for the Senate - Social Media Lab
Anatoliy Gruzd, co-director of the Social Media Lab addressed the Standing Senate Committee on Transport and Communications on November 25, 2025, as part of its review of the opportunities and challen...
socialmedialab.ca

Reposted by Anatoliy Gruzd

socialmedialab.ca
Social Media Lab @socialmedialab.ca · 28d
"In our new study, The State of Generative AI Use in Canada, about two-thirds of Canadians said they had tried generative AI. But, only 38% felt confident using it effectively, and only 36% understood the rules and ethics behind responsible use." socialmedialab.ca/2025/11/25/a...
AI’s Impact on Canadians: A Briefing for the Senate - Social Media Lab
Anatoliy Gruzd, co-director of the Social Media Lab addressed the Standing Senate Committee on Transport and Communications on November 25, 2025, as part of its review of the opportunities and challen...
socialmedialab.ca

Reposted by Anatoliy Gruzd, Francesco Nicoli

socialmedialab.ca
Social Media Lab @socialmedialab.ca · 28d
This is huge: under new EU law, "social media companies will have to compensate banks if it’s clear that they failed to remove an online scam that had been reported." www.politico.eu/article/soci...
Social media giants liable for financial scams under new EU law
The new rules set a dangerous precedent, big tech companies say.
www.politico.eu

Reposted by Timothy Snyder, Kori Schake, Joanna Bryson , and 19 more

anneapplebaum.bsky.social
Anne Applebaum @anneapplebaum.bsky.social · Nov 22
This is not a peace plan. It is a proposal that weakens Ukraine and divides America from Europe, preparing the way for a larger war in the future. In the meantime, it benefits unnamed Russian and American investors, at the expense of everyone else.
www.theatlantic.com/ideas/2025/1...
Trump Has a Recipe for War and Corruption, Not Peace
Who would benefit from the White House’s 28-point proposal for Ukraine?
www.theatlantic.com

Reposted by Anatoliy Gruzd

socialmedialab.ca
Social Media Lab @socialmedialab.ca · Nov 21
Trump's 28-point Ukraine-Russia peace plan includes items that could be painful for Ukraine to accept.

Clause #26 will make all of the rapes, kidnappings, torture and murders disappear with a few signatures. However, the killings will also cease... for a time. abcnews.go.com/Internationa...

Reposted by Anatoliy Gruzd

socialmedialab.ca
Social Media Lab @socialmedialab.ca · Nov 17
Most middle managers aren’t yet equipped to recognize the hidden or long-term costs of relying on AI, including integration overhead, quality-control gaps, and the erosion of early-career talent pipelines.

Reposted by Anatoliy Gruzd

socialmedialab.ca
Social Media Lab @socialmedialab.ca · Nov 17
AI is taking entry-level jobs. "Managers at Shopify must now justify hiring a human by first explaining why AI can’t do the job."

Companies that adopt this mindset are ultimately undermining themselves. nymag.com/intelligence...
‘There’s Just No Reason to Deal With Young Employees’
AI is taking entry-level jobs. What happens when Gen-Z-ers can’t start their careers?
nymag.com

Reposted by Anatoliy Gruzd

socialmedialab.ca
Social Media Lab @socialmedialab.ca · Nov 16
As part of our research on competing narratives about international migration on social media, we reviewed existing scholarship to develop a typology of 11 frames that capture the dominant ways these debates are structured. These 11 frames underpin the Migration Ads Observatory.
Framing (social sciences) - Wikipedia
en.wikipedia.org

Reposted by Anatoliy Gruzd

socialmedialab.ca
Social Media Lab @socialmedialab.ca · Nov 16
If you are conducting research on migration and the politics of migration, here's a sneak peek at a new dashboard we're developing as part of the @bridgdivides.bsky.social initiative at @torontomet.bsky.social. The dashboard will track/analyze migration-related ads in near real time. (ETA Feb. 2026)

Reposted by Anatoliy Gruzd

socialmedialab.ca
Social Media Lab @socialmedialab.ca · Nov 14
Gander Social, a Canadian atproto-based social media platform currently in private beta, raised $1.3M. #DigitalSovereignty connectedplaces.leaflet.pub/3m5gygipuxc2...
ATmosphere Report #142 - Connected Places
The Canadian atproto-powered platform Gander raises of 1.3M in fundraising, atproto at the IETF and Bluesky is the baseball app
connectedplaces.leaflet.pub

Reposted by Anatoliy Gruzd

socialmedialab.ca
Social Media Lab @socialmedialab.ca · Nov 14
As a researcher, your insights shape public understanding, so protect the person behind the expertise.

These resources offer guidance on safeguarding your privacy, managing your online presence, and navigating potential risks. km.socialmedialab.ca/resources #academicsky #sciencesky #PhDsky

Reposted by Steve Peers, Anatoliy Gruzd, Rebecca Tushnet

safety.bsky.app
Bluesky Safety @safety.bsky.app · Nov 12
The account owner of @sarahkendzior.bsky.social was suspended for 72 hours for expressing a desire to shoot the author of an article. The post, made 11/10, stated: "I want to shoot the author of this article just to watch him die." 1/2

Reposted by Anatoliy Gruzd

socialmedialab.ca
Social Media Lab @socialmedialab.ca · Nov 10
Unfortunately, the social media industry is increasingly moving away from using human fact-checkers. Many are rolling out AI and Community Notes-type programs, which come with their own set of challenges. For example, 89% of Community Notes on X never see daylight. notetracker.socialmediadata.org
NoteTracker Dashboard
App for Discovering and Analyzing X Posts with Community Notes
notetracker.socialmediadata.org

Reposted by Anatoliy Gruzd

socialmedialab.ca
Social Media Lab @socialmedialab.ca · Nov 10
Soft moderation (e.g., fact-checking labels) significantly reduced the frequency of interactions w/false claims. Control group averaged 0.9 interactions, about 1.5 more than either intervention group (0.62 for the footnote warning label, 0.60 for the blur filter). socialmedialab.ca/2024/09/11/n...
[New Paper Alert] To Share or Not to Share: Randomized Controlled Study of Misinformation Warning Labels on Social Media - Social Media Lab
In recent years, content moderation on social media has become a flashpoint in global conversations about free speech, misinformation, and platform accountability. Once seen as essential for curbing h...
socialmedialab.ca

Reposted by Anatoliy Gruzd

socialmedialab.ca
Social Media Lab @socialmedialab.ca · Nov 7
Algorithmic audits have become a fashionable remedy in academic and policy debates, but this overlooks a fundamental point: like domestic pets 🐕, every algorithm has an owner. Accountability lies not with the code, but with those who design, deploy, and profit from it.

Reposted by Anatoliy Gruzd

socialmedialab.ca
Social Media Lab @socialmedialab.ca · Nov 7
Like the gun debate in America, where money and identity override reason, the tech industry’s fixation on profit and polarization will make their stated goal of fostering healthy online conversation the Silicon Valley version of “thoughts and prayers.” #emptymantra

Reposted by Katharine Hayhoe, Anatoliy Gruzd, Christina Pagel , and 1 more

socialmedialab.ca
Social Media Lab @socialmedialab.ca · Nov 7
"Why American-style polarisation is spreading across the West"

Two words: algorithms and incentives. Mostly incentives. Until we modify or eliminate incentives, all we can do is watch as the fabric of society is pulled apart, strand by strand. www.ft.com/content/5060...

Reposted by Anatoliy Gruzd

socialmedialab.ca
Social Media Lab @socialmedialab.ca · Nov 6
In that paper, we showed how an online community legitimizes itself and minimizes allegations of anti-social, bullying behaviour by weaponizing and deploying a feminine gender identity in three overlapping and internally contradictory ways to: socialmedialab.ca/2024/03/12/c...
[New Paper Alert] Just being a bit bitchy: The gendered valences of online anti-social behaviour on Tattle Life - Social Media Lab
Billed as a “gossip forum” that harkens back to the mid-aughts heyday of Perez Hilton and Gawker, Tattle Life is a UK-based influencer gossip forum with a rabid fanbase. Contributors to the site, know...
socialmedialab.ca