True Science Stories
@truesciencestories.bsky.social
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What’s the best social media for scientists and researchers, post X?
Research has always been collaborative, and yet researchers have a reputation of being (whisper it) a bit unsociable.
buff.ly
What even is the point of social media for scientists? It’s about connecting with the right audience. I’ve reviewed the options in my latest newsletter.
I love it when my comms advice to scientists turns out to be about a year ahead of the game. Been saying this for about 12 months...
ICYMI, here is the press release for my study with @drjuliawester.bsky.social - we surveyed over 800 scientists who use social media. They overwhelmingly agree that Twitter is no longer useful or pleasant, and that for all professional online scientist goals, Bluesky is superior.
🧪 #SciComm 🌍
🧪 #SciComm 🌍
“Twitter sucks now and all the cool kids are moving to Bluesky:” Our new survey shows that scientists no longer find Twitter professionally useful or pleasant
My colleague Dr. Julia Wester and I have a new paper out in the journal Integrative and Comparative Biology reporting on the results of a survey distributed to over 800 scientists, science educator…
www.southernfriedscience.com
October 13, 2025 at 1:58 PM
I love it when my comms advice to scientists turns out to be about a year ahead of the game. Been saying this for about 12 months...
Just read Blue Machine by Helen Czerski 📚 This is how you write popular science: engaging, clear, authoritative. Stories, weirdness and passion. It’s about how the sea works - the depths and shallows, the currents, the chemistry, the thermodynamics. An all time favourite. #booksky
October 2, 2025 at 3:23 AM
Just read Blue Machine by Helen Czerski 📚 This is how you write popular science: engaging, clear, authoritative. Stories, weirdness and passion. It’s about how the sea works - the depths and shallows, the currents, the chemistry, the thermodynamics. An all time favourite. #booksky
If patients are collaborators, not subjects, our science gets better. Full post here: buff.ly/1HEMbS6
May 24, 2025 at 1:15 PM
If patients are collaborators, not subjects, our science gets better. Full post here: buff.ly/1HEMbS6
Designing research with patients, not for them, is the shift we need. Read more here. #PatientOrientedResearch buff.ly/1HEMbS6
May 23, 2025 at 1:15 PM
Designing research with patients, not for them, is the shift we need. Read more here. #PatientOrientedResearch buff.ly/1HEMbS6
Stop designing research *for* patients. Start designing *with* them. Why engagement matters: 👇 buff.ly/1HEMbS6
May 22, 2025 at 1:15 PM
Stop designing research *for* patients. Start designing *with* them. Why engagement matters: 👇 buff.ly/1HEMbS6
Lived experience is data, too. My latest on building meaningful research partnerships with patients. buff.ly/1HEMbS6
May 21, 2025 at 7:36 PM
Lived experience is data, too. My latest on building meaningful research partnerships with patients. buff.ly/1HEMbS6
Too often, patients are brought in after the fact. My latest explores what authentic engagement really looks like. #PatientPartners
Show, don't tell
Some call it ‘copying’. I call it ‘sharing best practice’
buff.ly
May 20, 2025 at 1:15 PM
Too often, patients are brought in after the fact. My latest explores what authentic engagement really looks like. #PatientPartners
“Patient-oriented research” means more than a patient on a panel. What does *real* engagement look like? 🧠 buff.ly/1HEMbS6
Show, don't tell
Some call it ‘copying’. I call it ‘sharing best practice’
buff.ly
May 19, 2025 at 1:15 PM
“Patient-oriented research” means more than a patient on a panel. What does *real* engagement look like? 🧠 buff.ly/1HEMbS6
From tokenism to transformation: my new post on how Canada’s research culture can center lived experience. buff.ly/1HEMbS6
May 18, 2025 at 1:15 PM
From tokenism to transformation: my new post on how Canada’s research culture can center lived experience. buff.ly/1HEMbS6
New post on Substack: Why patient engagement is a scientific imperative, not just a policy expectation. #PatientEngagement #HealthResearch buff.ly/1HEMbS6
May 17, 2025 at 1:15 PM
New post on Substack: Why patient engagement is a scientific imperative, not just a policy expectation. #PatientEngagement #HealthResearch buff.ly/1HEMbS6
New blog: Why researchers in 🇨🇦 need to stop seeing patient engagement as a courtesy and start treating it as a scientific imperative. buff.ly/1HEMbS6
May 16, 2025 at 7:36 PM
New blog: Why researchers in 🇨🇦 need to stop seeing patient engagement as a courtesy and start treating it as a scientific imperative. buff.ly/1HEMbS6
What if patient engagement in research wasn’t a box to check, but the backbone of better science? New post up now. 🔬👥
Show, don't tell
Some call it ‘copying’. I call it ‘sharing best practice’
buff.ly
May 15, 2025 at 1:15 PM
What if patient engagement in research wasn’t a box to check, but the backbone of better science? New post up now. 🔬👥
The execrable Fi Glover has just said on her national radio show on Times Radio 'let's ignore the science and stick with the headline' after a respected neurologist pointed out the headline was wrong because it was based on a pilot study of 32 people and demonstrated nothing.
May 14, 2025 at 1:54 PM
The execrable Fi Glover has just said on her national radio show on Times Radio 'let's ignore the science and stick with the headline' after a respected neurologist pointed out the headline was wrong because it was based on a pilot study of 32 people and demonstrated nothing.
Is there anything #scicomms on here that isn’t overwhelmed by the upshot of the orange toddler’s strop in the US. People are right to shout about it but another reaction has to be that the **rest of us** demonstrate that his tantrums don’t hold sway over the rest of the world. 1/2
May 9, 2025 at 12:10 AM
Is there anything #scicomms on here that isn’t overwhelmed by the upshot of the orange toddler’s strop in the US. People are right to shout about it but another reaction has to be that the **rest of us** demonstrate that his tantrums don’t hold sway over the rest of the world. 1/2
Not just on the **how** either. The **why** is from literature too.
"Historians can show how the past has shaped your profession; philosophers can help you think through the social implications of your technical choices; artists can inspire you to design beautiful products; literature can offer ideas on how to communicate."
Why Engineers Still Need the Humanities spectrum.ieee.org/engineering-...
May 5, 2025 at 7:28 PM
Not just on the **how** either. The **why** is from literature too.
Sometimes cartoons work better than Substack posts apparently
April 29, 2025 at 12:01 AM
Sometimes cartoons work better than Substack posts apparently
Catching up on podcasts and came across this, from the ever wonderful The Conversation. It traces how anti-vax misinfo spread in Brazil, and made money for people.
overcast.fm/+o7hLoXsGQ
overcast.fm/+o7hLoXsGQ
Brazil’s anti-vax disinformation economy — The Conversation Weekly
overcast.fm
April 28, 2025 at 2:30 PM
Catching up on podcasts and came across this, from the ever wonderful The Conversation. It traces how anti-vax misinfo spread in Brazil, and made money for people.
overcast.fm/+o7hLoXsGQ
overcast.fm/+o7hLoXsGQ
Imagine being dead but still yelling at the TV every game day. That’s how you sell organ donation, folks. 🏆💀 #healthcareinnovation
#clinicaltrials
#clinicalresearch
buff.ly/vFIE6jR
#clinicaltrials
#clinicalresearch
buff.ly/vFIE6jR
April 27, 2025 at 7:36 PM
Imagine being dead but still yelling at the TV every game day. That’s how you sell organ donation, folks. 🏆💀 #healthcareinnovation
#clinicaltrials
#clinicalresearch
buff.ly/vFIE6jR
#clinicaltrials
#clinicalresearch
buff.ly/vFIE6jR
Data may tell you what’s happening, but stories tell you why it matters. Time to frame your research like an epic tale of football fans and organ donations. #healthcareinnovation
#clinicaltrials
#clinicalresearch
buff.ly/vFIE6jR
#clinicaltrials
#clinicalresearch
buff.ly/vFIE6jR
April 27, 2025 at 10:15 AM
Data may tell you what’s happening, but stories tell you why it matters. Time to frame your research like an epic tale of football fans and organ donations. #healthcareinnovation
#clinicaltrials
#clinicalresearch
buff.ly/vFIE6jR
#clinicaltrials
#clinicalresearch
buff.ly/vFIE6jR
Studies are full of facts, but people are full of stories. Learn why emotional campaigns (like immortal football fans) get better results than cold data.
#healthcareinnovation
#clinicaltrials
#clinicalresearch
buff.ly/vFIE6jR
#healthcareinnovation
#clinicaltrials
#clinicalresearch
buff.ly/vFIE6jR
April 26, 2025 at 1:15 PM
Studies are full of facts, but people are full of stories. Learn why emotional campaigns (like immortal football fans) get better results than cold data.
#healthcareinnovation
#clinicaltrials
#clinicalresearch
buff.ly/vFIE6jR
#healthcareinnovation
#clinicaltrials
#clinicalresearch
buff.ly/vFIE6jR
Tolkien, football, and doctors—three things you never knew would boost your research sign-ups. Who knew the key to data-driven science was football immortality? ⚽💀 #healthcareinnovation
#clinicaltrials
#clinicalresearch
buff.ly/vFIE6jR
#clinicaltrials
#clinicalresearch
buff.ly/vFIE6jR
April 26, 2025 at 9:15 AM
Tolkien, football, and doctors—three things you never knew would boost your research sign-ups. Who knew the key to data-driven science was football immortality? ⚽💀 #healthcareinnovation
#clinicaltrials
#clinicalresearch
buff.ly/vFIE6jR
#clinicaltrials
#clinicalresearch
buff.ly/vFIE6jR
Want your research to stand out? Make it a competition. If it works for doctors to wash their hands, it can work for your study sign-ups.
#healthcareinnovation
#clinicaltrials
#clinicalresearch
#healthcareinnovation
#clinicaltrials
#clinicalresearch
April 25, 2025 at 9:36 PM
Want your research to stand out? Make it a competition. If it works for doctors to wash their hands, it can work for your study sign-ups.
#healthcareinnovation
#clinicaltrials
#clinicalresearch
#healthcareinnovation
#clinicaltrials
#clinicalresearch
Doctors love a challenge, especially if it involves a scoreboard. Who knew hand-washing could be a competitive sport? 🏆 #healthcareinnovation
#clinicaltrials
#clinicalresearch
buff.ly/vFIE6jR
#clinicaltrials
#clinicalresearch
buff.ly/vFIE6jR
April 25, 2025 at 1:15 PM
Doctors love a challenge, especially if it involves a scoreboard. Who knew hand-washing could be a competitive sport? 🏆 #healthcareinnovation
#clinicaltrials
#clinicalresearch
buff.ly/vFIE6jR
#clinicaltrials
#clinicalresearch
buff.ly/vFIE6jR
Science and storytelling don’t work quite the same way as businesses but substack.com/@willstorr ‘s book still has some food for thought. Here’s my chewing open.substack.com/pub/truescie...
What JRR Tolkien can teach researchers about organ donation sign ups
Stories > data
open.substack.com
April 25, 2025 at 2:31 AM
Science and storytelling don’t work quite the same way as businesses but substack.com/@willstorr ‘s book still has some food for thought. Here’s my chewing open.substack.com/pub/truescie...
Forget cold, hard data. What you need is a juicy story about a football team and immortality. Here’s how the Brazilian organ donor campaign did it. #healthcareinnovation
#clinicaltrials
#clinicalresearch
buff.ly/vFIE6jR
#clinicaltrials
#clinicalresearch
buff.ly/vFIE6jR
April 24, 2025 at 5:36 PM
Forget cold, hard data. What you need is a juicy story about a football team and immortality. Here’s how the Brazilian organ donor campaign did it. #healthcareinnovation
#clinicaltrials
#clinicalresearch
buff.ly/vFIE6jR
#clinicaltrials
#clinicalresearch
buff.ly/vFIE6jR