jussi
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londonfinnboy.bsky.social
jussi
@londonfinnboy.bsky.social
Finnish-British Londoner, he/hän, 🏳️‍🌈. Recovering economist, co-founder of Club Soda (joinclubsoda.com). Mostly lurking.
Done!
This year I’m doing something different - I’m only going to talk about this one appeal.

Please donate at the link here if you possibly can, or share this to beat the far right vigilante groups 👉 www.justgiving.com/campaign/tog...
December 10, 2025 at 7:43 AM
I'm a white immigrant and I can feel it - can only imagine what it's like to not be white in the UK at the moment
Life’s getting a bit more crap here if you are a person from an ethnic minority 🧵
August 31, 2025 at 9:10 AM
Would be a nice award!
Three more days to vote for us as "Small Independent Retailer of the Year" at Speciality & Fine Food Fair - www.specialityandfinefoodfairs.co.uk/speciality-f...
August 30, 2025 at 8:06 AM
Reposted by jussi
I don't know about you but I've had about enough of mainstream media & politicians legitimising racist anti-asylum protests that terrorise refugees & communities.

I had to push back hard, TWICE on BBC yesterday about supposed "legitimate concerns" www.youtube.com/watch?v=XtkA...
ENOUGH of the BBC legitimising anti-asylum protests!
YouTube video by Zoe Gardner
www.youtube.com
August 21, 2025 at 8:00 AM
I did indeed provide a short answer to a reader's question here
June 26, 2025 at 9:33 AM
What I've been up to at work recently:
Our latest report is out today: Drinks For Everyone 2025. A survey on UK attitudes to and behaviours with alcohol-free drinks. Free download at clubsoda.me/DrinksForEve...
June 19, 2025 at 11:25 AM
Find myself mentioned in the Times today:
May 25, 2025 at 6:20 PM
A short thread explaining the true cruel madness of the last two weeks
I’d ask my many cis-gender friends and followers to take a moment today to consider this scenario.

You are so unhappy / uncomfortable with your birth sex that you choose to live as the opposite sex at the cost of family and other relationships.
April 26, 2025 at 3:31 PM
Stand up for trans rights 🏳️‍⚧️

Join me and @GoodLawProject and help us fight the rollback of trans rights in the UK. Have just made a donation at goodlawproject.org/s/851fc4
Fighting fund for trans rights | Good Law Project
Stand up for trans rights 🏳️‍⚧️ Join me and @GoodLawProject and help us fight the rollbacks on trans rights in the UK.
goodlawproject.org
April 24, 2025 at 5:22 PM
We present the equalities minister, labour party
April 22, 2025 at 7:55 PM
Wrote to mine yesterday
April 21, 2025 at 10:15 AM
At the London Parliament Square demo - it is crowded here! #TransRights
April 19, 2025 at 12:29 PM
Reposted by jussi
Please consider signing - our little book on mindful drinking has also been stolen by Meta...
Please sign this petition to support authors whose work was stolen by Meta 👇🙏
Thank you to everyone who has signed the petition which now stands at 10,000+! If you haven't added your name, #DoTheWriteThing -
April 3, 2025 at 11:35 AM
Something I've been on about for a while: lower abv drinks and the good they could do. Now with facts
If you've not seen it yet, our latest research with KAM Insight and the Mid-Strength Collective is out now: The Mid-Strength Opportunity – Understanding Consumer Demand And Trade Potential. Free download at joinclubsoda.com/product/mid-...
The Mid-Strength Opportunity - Understanding Consumer Demand And Trade Potential
This report explores the emerging category of mid-strength drinks: beers, ciders, wines and spirits with about half the alcohol content of standard drinks.
joinclubsoda.com
March 3, 2025 at 10:02 AM
I will (probably) have a small role in this too
February 7, 2025 at 7:49 PM
Reposted by jussi
🚨 Revealed: Wes Streeting met with and expressed sympathy for pro-conversion therapy parents group Bayswater

Earlier this year, an investigation exposed how the parents in the group conduct abuse towards their children.

This is what we've uncovered 🧵👇
February 1, 2025 at 10:28 AM
I'll be hosting this month's QWB social, will be great, come along!
Queers Without Beers, our regular monthly LGBTQI+ social is happening on Thursday 16th Jan, from 6 to 9pm at the Tasting Room, 39 Drury Lane, London. This time, Neil Hudson-Basing, co-founder of The House of Happiness will share his sober journey.
January 14, 2025 at 1:02 PM
At ease lads, Xmas is no longer woke
December 25, 2024 at 1:46 PM
Have just written to my MP, would you do too?
December 10, 2024 at 6:22 PM
Something we've been working on the last few months:
Big news out today: our curated alcohol-free range launches in Majestic. Eisberg and Moderato wines, Three Spirit Nightcap and Livener, Everleaf Mountain, Botivo, and Real Drinks Dry Dragon Sparkling Tea will be available in all 210 Majestic stores in the UK drinksretailingnews.co.uk/majestic-dou...
Majestic doubles low and no range with Club Soda partnership - Drinks Retailing
Majestic Wine has announced a partnership with the low and no-alcohol specialists, Club Soda. The retailer said the move is in response to low and no-alcohol sales increasing 600% at Majestic since Ma...
drinksretailingnews.co.uk
December 5, 2024 at 10:51 AM
It's been a wild two years!
#OTD two years ago we opened the doors of our Tasting Room Bar and Shop. London's first and still only dedicated venue for alcohol-free and mid-strength drinks. With over 250 drinks on the shelves, a full bar menu with cocktails, wines, and beer on draft, we have something for everyone.
November 25, 2024 at 3:48 PM
Reposted by jussi
The latest episode in our "The Next Round" podcast series: anaesthetist James Brunning gave up drink and found breathwork. Find "Club Soda Community Podcast" on all the usual podcast places, or listen at joinclubsoda.com/hub/james-di...
The Next Round: James discovered breathwork
Discover the journey of James Brunning, an anaesthetist who traded alcohol for emotional clarity and gentle peace through breath work. Now, he's helping others find calm and presence with simple breat...
joinclubsoda.com
November 23, 2024 at 5:57 PM
Ok, move from twitter is about complete, only a few people I follow still haven't come over. And have just set up work here too (@joinclubsoda.com), so one less reason to go there.
November 23, 2024 at 6:01 PM