Iron Piñata Design
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ironpinata.com
Iron Piñata Design
@ironpinata.com
Brand & product design agency built by startup founders for startup founders. Focused on rebellious storytelling through integrity-led design.
Pinned
One of our core values is Elegant Rebellion. The most indestructible brands are the ones that stand out strategically—that deviate from a crowded market in a way that generates emotional resonance with their audience.

#branding #branddesign #productdesign #startup #seriesa #agency
Time is a flat array
i saw someone point out that the selector for time on iphone alarms is actually just a really long list and not truly circular. everything i’ve known is a lie
September 3, 2025 at 8:30 PM
Google's AI just randomly decided to masculinize legendary designer Paula Scher, and attribute her work to "Paul Scher".
September 3, 2025 at 8:26 PM
The most dangerous myth I hear from early-stage founders is that a product will “speak for itself”. If your product is not monumentally paradigm-shifting, this logic falls apart immediately. However, if your product is truly a way-of-life-changer, it may take a few minutes.
September 2, 2025 at 12:51 AM
your rag, however, is worse…and i don’t even know what the alternative is.
August 30, 2025 at 3:55 AM
Brand and product built in tandem from the same value set and the same strategy is OP.

Highlights from the look book vol. 1
August 15, 2025 at 10:51 PM
Reposted by Iron Piñata Design
My read right now is that "you can just talk to the computer" as a source of AI hype is somewhat justified as a monumental shift in computer interaction, but the generationally huge bubble-pop mistake that's coming is also assuming the LLMs can *do* things as capably as regular computers
August 8, 2025 at 9:37 PM
For their Series A, mineral exploration tech co. Terra AI wanted a dynamic, living identity that telegraphed the power of their product to customers and investors. By abstracting and animating geological data vis, we built a graphic language and experience to set them apart in their vertical.
August 10, 2025 at 7:43 AM
Reposted by Iron Piñata Design
No personality, no brand… and no sales?
Just me, or do all these sites look the same 🤔

#buildinpublic #productdesign #webdesign #branding
August 7, 2025 at 8:56 AM
One of our core values is Elegant Rebellion. The most indestructible brands are the ones that stand out strategically—that deviate from a crowded market in a way that generates emotional resonance with their audience.

#branding #branddesign #productdesign #startup #seriesa #agency
August 10, 2025 at 6:52 AM