Emma Fletcher
@emmafletcher.bsky.social
Self-Employed since 2022 running niche internet business, my family doesn't understand how I make $$$
Making DIY soldering kits -> learntosolderkits.com
Helping biz owners with emails -> evergreensupport.co
Previous life software engineer, still a nerd
Making DIY soldering kits -> learntosolderkits.com
Helping biz owners with emails -> evergreensupport.co
Previous life software engineer, still a nerd
When you're trying to catch up in the inbox after having Veteran's Day off and the messages just keep coming😭
November 12, 2025 at 8:21 PM
When you're trying to catch up in the inbox after having Veteran's Day off and the messages just keep coming😭
POV: you're an ecomm owner and the MOQ is 1500
November 10, 2025 at 5:46 PM
POV: you're an ecomm owner and the MOQ is 1500
Spent some time outside today enjoying the nice fall weather 🍂
November 9, 2025 at 1:26 AM
Spent some time outside today enjoying the nice fall weather 🍂
In the office today: building kits with "do not walk away with me" tethers for retail display units
November 6, 2025 at 3:02 AM
In the office today: building kits with "do not walk away with me" tethers for retail display units
Been on a bit of a learning kick this week:
- Doing a free course on Google Ads (not sure if I am going to use this for a marketing experiment but it is interesting)
- Almost to 100 hours of comprehensible input for Spanish (been working towards this for months, excited for the milestone)
- Doing a free course on Google Ads (not sure if I am going to use this for a marketing experiment but it is interesting)
- Almost to 100 hours of comprehensible input for Spanish (been working towards this for months, excited for the milestone)
November 5, 2025 at 6:37 PM
Been on a bit of a learning kick this week:
- Doing a free course on Google Ads (not sure if I am going to use this for a marketing experiment but it is interesting)
- Almost to 100 hours of comprehensible input for Spanish (been working towards this for months, excited for the milestone)
- Doing a free course on Google Ads (not sure if I am going to use this for a marketing experiment but it is interesting)
- Almost to 100 hours of comprehensible input for Spanish (been working towards this for months, excited for the milestone)
🎄🤑
October 31, 2025 at 8:53 PM
🎄🤑
Reworked our pricing page to something I think is much more intuitive
It ain't fancy but I'm proud of how it turned out
#buildinpublic
It ain't fancy but I'm proud of how it turned out
#buildinpublic
October 31, 2025 at 6:33 PM
Reworked our pricing page to something I think is much more intuitive
It ain't fancy but I'm proud of how it turned out
#buildinpublic
It ain't fancy but I'm proud of how it turned out
#buildinpublic
Very important visitor at the office today
meow
meow
October 10, 2025 at 5:46 PM
Very important visitor at the office today
meow
meow
Been hearing for 3 years how AI will replace my human support service and yet people keep hiring us 🤷♀️
Most see it as a differentiator now to have an empathetic, human team helping customers in a world where corporate support is overrun with chatbots
Most see it as a differentiator now to have an empathetic, human team helping customers in a world where corporate support is overrun with chatbots
This is part of the reason AI customer service is unlikely to completely take over. There's always going to be a competitive advantage in actually listening to customers. For some situations, that's not important (or the co. doesn't care), but often it still is. seths.blog/2025/09/to-b...
To be heard
Big company customer service has evolved to be pointless, a useless shadow of its former self. Big companies can’t take responsibility, only humans can. And when we depersonalize our interact…
seths.blog
September 23, 2025 at 6:10 PM
Been hearing for 3 years how AI will replace my human support service and yet people keep hiring us 🤷♀️
Most see it as a differentiator now to have an empathetic, human team helping customers in a world where corporate support is overrun with chatbots
Most see it as a differentiator now to have an empathetic, human team helping customers in a world where corporate support is overrun with chatbots
Communication is key! When people hear back from a real, empathetic person that the issue is being work on it totally changes the game. Even if you haven't been able to fix the problem quite yet.
As a SaaS founder you’re also tech support.
Users forgive bugs, they don’t forgive silence.
💡 Reply fast, even if you don’t have the fix yet.
What’s the weirdest support ticket you’ve ever received?
Users forgive bugs, they don’t forgive silence.
💡 Reply fast, even if you don’t have the fix yet.
What’s the weirdest support ticket you’ve ever received?
September 19, 2025 at 8:10 PM
Communication is key! When people hear back from a real, empathetic person that the issue is being work on it totally changes the game. Even if you haven't been able to fix the problem quite yet.
"Hi - I'm in a bind where the web page I have isn't working and my programming AI is saying it's this issue. Might you be able to help me decipher this?"
My least favorite type of customer support ticket. Consistently includes made-up features and incorrect steps.
My least favorite type of customer support ticket. Consistently includes made-up features and incorrect steps.
August 27, 2025 at 6:01 PM
"Hi - I'm in a bind where the web page I have isn't working and my programming AI is saying it's this issue. Might you be able to help me decipher this?"
My least favorite type of customer support ticket. Consistently includes made-up features and incorrect steps.
My least favorite type of customer support ticket. Consistently includes made-up features and incorrect steps.
every time I login and quickbooks has made an update a little bit of me dies inside
it's incredible how every update intuit makes to quickbooks online makes the user interface worse. i thought it was already the worst it could be but somehow they have done the impossible and made it even harder to navigate! honestly impressed
August 20, 2025 at 4:06 AM
every time I login and quickbooks has made an update a little bit of me dies inside
If you think your customer inbox is bad, just know there is always someone else out there who has it worse
I'm completing this audit right now but am struggling to not just immediately start responding to customers - I want to help!
I'm completing this audit right now but am struggling to not just immediately start responding to customers - I want to help!
August 13, 2025 at 6:57 PM
If you think your customer inbox is bad, just know there is always someone else out there who has it worse
I'm completing this audit right now but am struggling to not just immediately start responding to customers - I want to help!
I'm completing this audit right now but am struggling to not just immediately start responding to customers - I want to help!
One of the weirdest (but most fun parts) of running Evergreen Support is embedding myself into totally different businesses that I have never considered before and learning all their lingo and quirks
Today I am learning what part of a ring is the "shank" - never thought I'd need to know that
Today I am learning what part of a ring is the "shank" - never thought I'd need to know that
August 1, 2025 at 9:49 PM
One of the weirdest (but most fun parts) of running Evergreen Support is embedding myself into totally different businesses that I have never considered before and learning all their lingo and quirks
Today I am learning what part of a ring is the "shank" - never thought I'd need to know that
Today I am learning what part of a ring is the "shank" - never thought I'd need to know that
Them: So your website says you do 'human support' - but you actually use AI behind the scenes right?
Me: Nope, no AI
Them: But you write software... why use humans?
Me: Cause I prefer human support over AI
Them: I don't understand 🤯
Me: Nope, no AI
Them: But you write software... why use humans?
Me: Cause I prefer human support over AI
Them: I don't understand 🤯
July 29, 2025 at 8:11 PM
Them: So your website says you do 'human support' - but you actually use AI behind the scenes right?
Me: Nope, no AI
Them: But you write software... why use humans?
Me: Cause I prefer human support over AI
Them: I don't understand 🤯
Me: Nope, no AI
Them: But you write software... why use humans?
Me: Cause I prefer human support over AI
Them: I don't understand 🤯
Personal Pet Peeve: When the AI "summary" is just as long as the original email
July 25, 2025 at 4:41 PM
Personal Pet Peeve: When the AI "summary" is just as long as the original email
3 years in on Evergreen Support and I still have (many) days where I think to myself:
"why didn't I think of a process/standard for this before? the way we've been doing it is so disorganized"
😅
"why didn't I think of a process/standard for this before? the way we've been doing it is so disorganized"
😅
July 22, 2025 at 8:17 PM
3 years in on Evergreen Support and I still have (many) days where I think to myself:
"why didn't I think of a process/standard for this before? the way we've been doing it is so disorganized"
😅
"why didn't I think of a process/standard for this before? the way we've been doing it is so disorganized"
😅
Fun to see that Evergreen Support now has team members in 7 US states and 2 countries (US & Mexico)
July 15, 2025 at 9:49 PM
Fun to see that Evergreen Support now has team members in 7 US states and 2 countries (US & Mexico)
Reposted by Emma Fletcher
Here's a perfect example of why I won't outsource customer support to AI:
I ask: "Do you have this feature?"
<AI confidently responds: "Yes, we have that feature!">
<Human agent comes on: "Sorry, disregard that AI answer. That's wrong. We don't have that feature.">
I ask: "Do you have this feature?"
<AI confidently responds: "Yes, we have that feature!">
<Human agent comes on: "Sorry, disregard that AI answer. That's wrong. We don't have that feature.">
July 15, 2025 at 5:48 PM
Here's a perfect example of why I won't outsource customer support to AI:
I ask: "Do you have this feature?"
<AI confidently responds: "Yes, we have that feature!">
<Human agent comes on: "Sorry, disregard that AI answer. That's wrong. We don't have that feature.">
I ask: "Do you have this feature?"
<AI confidently responds: "Yes, we have that feature!">
<Human agent comes on: "Sorry, disregard that AI answer. That's wrong. We don't have that feature.">
Important couch update: colorful component pillows have arrived
June 23, 2025 at 7:27 PM
Important couch update: colorful component pillows have arrived
Learn to solder and get this awesome badge at ISTE 2025 🚀
We're heading to an educator conference at the end of the month, hoping to teach some STEM teachers to solder at our booth.
After being inspired by what other's have done with @oshpark.bsky.social's after dark, I threw together the design for a sick new soldering badge with twinkling LED stars.
After being inspired by what other's have done with @oshpark.bsky.social's after dark, I threw together the design for a sick new soldering badge with twinkling LED stars.
June 14, 2025 at 1:08 AM
Learn to solder and get this awesome badge at ISTE 2025 🚀
Me rn waiting for the internet to come back up
a man in a suit and tie is standing in a field of flowers .
ALT: a man in a suit and tie is standing in a field of flowers .
media.tenor.com
June 12, 2025 at 8:03 PM
Me rn waiting for the internet to come back up
Winner for most unique email signature this week 👇
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🙏🤙🎶🌌⛰️🌀👁️Thank you and stay blessed ^^^✌️🌞🔮🧬
~ Chacha
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🙏🤙🎶🌌⛰️🌀👁️Thank you and stay blessed ^^^✌️🌞🔮🧬
~ Chacha
June 6, 2025 at 9:42 PM
Winner for most unique email signature this week 👇
-------
🙏🤙🎶🌌⛰️🌀👁️Thank you and stay blessed ^^^✌️🌞🔮🧬
~ Chacha
-------
🙏🤙🎶🌌⛰️🌀👁️Thank you and stay blessed ^^^✌️🌞🔮🧬
~ Chacha
Been doing daily email support for almost 3 years and messages like this never get old 😊
June 4, 2025 at 3:21 AM
Been doing daily email support for almost 3 years and messages like this never get old 😊
Got an itty bitty couch for the office and I'm kinda obsessed with it
Gonna get some electronic component design throw pillows to go with it
So teeny tiny 🥺
Gonna get some electronic component design throw pillows to go with it
So teeny tiny 🥺
June 2, 2025 at 11:56 PM
Got an itty bitty couch for the office and I'm kinda obsessed with it
Gonna get some electronic component design throw pillows to go with it
So teeny tiny 🥺
Gonna get some electronic component design throw pillows to go with it
So teeny tiny 🥺