Eric Shih
@djeshin.bsky.social
Chief Operating Officer (cedara.io) | Board Member, Advisor, Investor, Twin Dad
Reposted by Eric Shih
Cedara & PGAM Media announce partnership to advance sustainable advertising.
www.exchangewire.com/blog/2025/04...
www.exchangewire.com/blog/2025/04...
Cedara & PGAM Media Announce Partnership to Advance Sustainable Advertising - ExchangeWire.com
Cedara, the carbon intelligence platform, and PGAM Media, a unified supply- and demand-side platform powering data-driven, AI-optimised programmatic
www.exchangewire.com
April 29, 2025 at 2:09 PM
Cedara & PGAM Media announce partnership to advance sustainable advertising.
www.exchangewire.com/blog/2025/04...
www.exchangewire.com/blog/2025/04...
Reposted by Eric Shih
GumGum Sets New Standards in Digital Advertising Carbon Efficiency, Achieving Up to 90% CO2 Reduction#Japan#Tokyo#GumGum#Cedara#Ad_Net_Zero
GumGum Sets New Standards in Digital Advertising Carbon Efficiency, Achieving Up to 90% CO2 Reduction
GumGum has achieved groundbreaking carbon efficiency in digital advertising, reducing CO2 emissions per impression by up to 90%, revolutionizing the industry standard.
third-news.com
April 24, 2025 at 3:48 AM
GumGum Sets New Standards in Digital Advertising Carbon Efficiency, Achieving Up to 90% CO2 Reduction#Japan#Tokyo#GumGum#Cedara#Ad_Net_Zero
Reposted by Eric Shih
Cedara confirms Onetag cuts ad emissions by 94%.
www.exchangewire.com/blog/2025/03...
www.exchangewire.com/blog/2025/03...
Smart Curation Technology Significantly Improves Carbon Efficiency in the Programmatic Ecosystem - ExchangeWire.com
Following the release of the Global Media Sustainability Framework (GMSF) by the WFA and Ad Net Zero—the media industry's standardised measurement
www.exchangewire.com
March 24, 2025 at 12:18 PM
Cedara confirms Onetag cuts ad emissions by 94%.
www.exchangewire.com/blog/2025/03...
www.exchangewire.com/blog/2025/03...
nothing to see here…
(📢) MAJOR BREAKING NEWS: The Daily Beast publishes a sourced allegation that Trump has been a Russian spy since 1987 and then—possibly under some form of threat—deletes it. But in an act of unusual heroism, it left it up long enough for Wayback Machine to capture it text.
Here it is (please share):
Here it is (please share):
Former Intelligence Officer Claims KGB Recruited Trump
Alnur Mussayev alleged Trump was given the codename “Krasnov”.
web.archive.org
February 22, 2025 at 8:56 PM
nothing to see here…
If a 25-year old employee of mine made racist posts, she/he would be fired. Should a DOGEr be held to a different standard?
February 7, 2025 at 7:20 PM
If a 25-year old employee of mine made racist posts, she/he would be fired. Should a DOGEr be held to a different standard?
That's not "Happy New Year" | Ronny Chieng
YouTube video by Ronny Chieng
youtube.com
January 28, 2025 at 6:03 PM
Reposted by Eric Shih
I've probably missed and therefore offended a bunch of people, but here's a starter pack if you're looking to follow posts about advertising, marketing, adtech etc. go.bsky.app/VgYZuzy
January 9, 2025 at 11:51 AM
I've probably missed and therefore offended a bunch of people, but here's a starter pack if you're looking to follow posts about advertising, marketing, adtech etc. go.bsky.app/VgYZuzy
back at CES (aka the Peak of Inflated Expectations)
January 7, 2025 at 6:41 PM
back at CES (aka the Peak of Inflated Expectations)
Merry Christmas!! ❄️🎄
December 24, 2024 at 12:45 PM
Merry Christmas!! ❄️🎄
Major case study today, in collaboration with billups, on the carbon efficiency of OOH advertising compared to digital channels. @adtechgod.com
Out-of-home advertising could reduce the carbon emissions of your ad campaign.
adweek.it/3ZhFdf4
adweek.it/3ZhFdf4
Want to Cut Emissions From Your Ad Campaign? Try Billboards
Traditional OOH is up to 336% more carbon efficient than other channels, per new data from Cedara and Billups
adweek.it
December 3, 2024 at 5:00 PM
Major case study today, in collaboration with billups, on the carbon efficiency of OOH advertising compared to digital channels. @adtechgod.com
The new sweatshops (thanks to AI)…
Labelers training AI say they're overworked, underpaid and exploited by big American tech companies www.cbsnews.com/news/labeler...
Labelers training AI say they're overworked, underpaid and exploited by big American tech companies
Digital workers in Kenya had to sift through horrific online content to train AI, but say they were underpaid, overworked, and got inadequate mental health support. So they're fighting back.
www.cbsnews.com
November 25, 2024 at 3:01 PM
The new sweatshops (thanks to AI)…
Extreme drought. Wildfires in NY/NJ. Summer weather extending almost into November. We reap what we sow.
Is the Northeast Entering Its Wildfire Era?
The New York region is unlikely to ever have as many brush fires as out West. But residents need to be ready for more droughts.
www.nytimes.com
November 20, 2024 at 11:29 AM
Extreme drought. Wildfires in NY/NJ. Summer weather extending almost into November. We reap what we sow.
It’s refreshing to see that my feed is now 90% ad tech related and the remaining 10% mainly hype posts about Bluesky.
November 19, 2024 at 7:49 PM
It’s refreshing to see that my feed is now 90% ad tech related and the remaining 10% mainly hype posts about Bluesky.
Current prices for direct flights from Newark to Nice on United for Cannes Lions…
Economy: $3,000
Premium Economy: $19,000
Business: $26,000
Economy: $3,000
Premium Economy: $19,000
Business: $26,000
November 18, 2024 at 7:42 PM
Current prices for direct flights from Newark to Nice on United for Cannes Lions…
Economy: $3,000
Premium Economy: $19,000
Business: $26,000
Economy: $3,000
Premium Economy: $19,000
Business: $26,000
The NBA is not football (soccer). The NBA Cup is a money grab, the courts are blinding and no one cares. At a macro level, NBA stars barely play the majority of the season and ratings are tanking. Someone fix this! Also, hello Bluesky 👋
November 17, 2024 at 7:22 PM
The NBA is not football (soccer). The NBA Cup is a money grab, the courts are blinding and no one cares. At a macro level, NBA stars barely play the majority of the season and ratings are tanking. Someone fix this! Also, hello Bluesky 👋