Lara O’Reilly
@laraoreilly.bsky.social
I write about advertising and tech for Business Insider.
https://www.businessinsider.com/author/lara-oreilly
https://www.businessinsider.com/author/lara-oreilly
Pinned
I've probably missed and therefore offended a bunch of people, but here's a starter pack if you're looking to follow posts about advertising, marketing, adtech etc. go.bsky.app/VgYZuzy
Reposted by Lara O’Reilly
I think if Britain colonised your country of origin you should get free BBC iplayer.
August 29, 2025 at 7:51 AM
I think if Britain colonised your country of origin you should get free BBC iplayer.
What shall we call our law firm? Ehhh, this'll do: www.prnewswire.com/news-release...
August 29, 2025 at 12:25 PM
What shall we call our law firm? Ehhh, this'll do: www.prnewswire.com/news-release...
Is there a way to drink from these without spilling coffee down yourself and, bonus, looking like you’ve slobbered all over the cup? Do let me know if so.
August 23, 2025 at 9:40 AM
Is there a way to drink from these without spilling coffee down yourself and, bonus, looking like you’ve slobbered all over the cup? Do let me know if so.
LET HER EAT SHRIMP!
August 20, 2025 at 8:05 AM
LET HER EAT SHRIMP!
Reposted by Lara O’Reilly
17. Pluto is still a planet in our hearts. The people’s planet.
July 22, 2025 at 9:07 AM
17. Pluto is still a planet in our hearts. The people’s planet.
Cindy Rose is set to become ad giant WPP's CEO. I spoke to people close to her and WPP insiders to get a sense of what this former lawyer and top Microsoft exec will bring to the role www.businessinsider.com/wpp-ceo-cind...
Meet Cindy Rose, the former lawyer and top Microsoft exec set to become CEO of ad giant WPP
Rose is credited by those close to her as having the calm leadership skills required to navigate WPP through choppy waters.
www.businessinsider.com
July 10, 2025 at 2:33 PM
Cindy Rose is set to become ad giant WPP's CEO. I spoke to people close to her and WPP insiders to get a sense of what this former lawyer and top Microsoft exec will bring to the role www.businessinsider.com/wpp-ceo-cind...
Say hi if you see me at Cannes Lions this year. I'm here until Saturday 😱 In the meantime, here's my curtain raiser www.businessinsider.com/cannes-lions...
Farewell to the 'Mad Men' era: Advertising's biggest bash of the year will showcase the industry's seismic changes
Advertising's future will be on display at the Cannes Lions ad festival this year as execs tackle the rise of AI, data, and agency shifts.
www.businessinsider.com
June 16, 2025 at 7:41 AM
Say hi if you see me at Cannes Lions this year. I'm here until Saturday 😱 In the meantime, here's my curtain raiser www.businessinsider.com/cannes-lions...
Mark Read stepping down after 7 years as WPP CEO and more than 30 with the advertising company investegate.co.uk/announcement...
Chief Executive Officer Succession | Company Announcement | Investegate
Comprehensive details of regulatory and non regulatory announcements from FTSE 100, 250, AIM and techMARK quoted companies
investegate.co.uk
June 9, 2025 at 6:58 AM
Mark Read stepping down after 7 years as WPP CEO and more than 30 with the advertising company investegate.co.uk/announcement...
Advertisers have hit back at Elon Musk's "ad boycott" lawsuit, saying there was no conspiracy to pull ads from X and that the company 'alienated' its customers businessinsider.com/advertisers-...
Advertisers hit back at Elon Musk's 'ad boycott' lawsuit, saying X disrupted its own business and 'alienated' customers
In a legal filing, advertisers sued by X said the suit was an attempt to use the courthouse win back business it lost.
businessinsider.com
May 15, 2025 at 12:00 PM
Advertisers have hit back at Elon Musk's "ad boycott" lawsuit, saying there was no conspiracy to pull ads from X and that the company 'alienated' its customers businessinsider.com/advertisers-...
When the geopolitical environment gets tough, big brands like Coca-Cola, Kraft Heinz, and McDonald's get local with their marketing www.businessinsider.com/brands-try-l...
How brands are 'de-Americanizing' their ads to dodge the trade war
Brands like Kraft Heinz and McDonald's are scrambling to avoid anti-American sentiment abroad and skirt tariff-induced boycotts.
www.businessinsider.com
May 13, 2025 at 9:11 AM
When the geopolitical environment gets tough, big brands like Coca-Cola, Kraft Heinz, and McDonald's get local with their marketing www.businessinsider.com/brands-try-l...
X is dropping its claims against Twitch as part of its big lawsuit against big advertisers over their membership of the Global Alliance of Responsible Media. The court filing doesn't state a reason.
May 13, 2025 at 9:02 AM
X is dropping its claims against Twitch as part of its big lawsuit against big advertisers over their membership of the Global Alliance of Responsible Media. The court filing doesn't state a reason.
The UK's competition regulator is looking into whether the planned merger of ad giants Omnicom and IPG could distort competition in the ad market. It's inviting comment from interested parties before officially opening an investigation www.gov.uk/cma-cases/om...
Omnicom / Interpublic merger inquiry
The Competition and Markets Authority (CMA) is investigating the anticipated acquisition by Omnicom Group Inc. of The Interpublic Group of Companies Inc.
www.gov.uk
May 7, 2025 at 11:03 AM
The UK's competition regulator is looking into whether the planned merger of ad giants Omnicom and IPG could distort competition in the ad market. It's inviting comment from interested parties before officially opening an investigation www.gov.uk/cma-cases/om...
Overnight, Google posted its own remedies proposal as it looks to bring its adtech antitrust case to a close. Interested in what adtech/publisher folks think! storage.googleapis.com/gweb-uniblog...
storage.googleapis.com
May 6, 2025 at 11:45 AM
Overnight, Google posted its own remedies proposal as it looks to bring its adtech antitrust case to a close. Interested in what adtech/publisher folks think! storage.googleapis.com/gweb-uniblog...
Reposted by Lara O’Reilly
Anyone who thinks that overseas locations in movies can be replaced with computer-generated environments should look into where VFX studios and their contractors are based.
May 5, 2025 at 5:44 PM
Anyone who thinks that overseas locations in movies can be replaced with computer-generated environments should look into where VFX studios and their contractors are based.
Reposted by Lara O’Reilly
Meta's advertisers didn't flinch after it shook up content moderation
@laraoreilly.bsky.social for @businessinsider.com.
www.businessinsider.com/meta-earning...
@laraoreilly.bsky.social for @businessinsider.com.
www.businessinsider.com/meta-earning...
Meta's advertisers didn't flinch after it shook up content moderation
Meta rolled back fact checking and content moderation in Q1, and advertisers showed they weren't spooked.
www.businessinsider.com
May 1, 2025 at 11:34 AM
Meta's advertisers didn't flinch after it shook up content moderation
@laraoreilly.bsky.social for @businessinsider.com.
www.businessinsider.com/meta-earning...
@laraoreilly.bsky.social for @businessinsider.com.
www.businessinsider.com/meta-earning...
Reposted by Lara O’Reilly
Companies are getting more explicit about their plans to raise prices. Adidas, Porsche and now Stanley Black & Decker are good examples this week.
$SWK
$SWK
April 30, 2025 at 10:22 AM
Companies are getting more explicit about their plans to raise prices. Adidas, Porsche and now Stanley Black & Decker are good examples this week.
$SWK
$SWK
Reposted by Lara O’Reilly
Can anyone with a highly trained editorial eye spot the mistake on this front page ? 😂
April 30, 2025 at 7:07 AM
Can anyone with a highly trained editorial eye spot the mistake on this front page ? 😂
I love it when I post a link to one of my articles and someone points out that it's behind a paywall. Thank you so much! I had no idea!!
April 30, 2025 at 8:12 AM
I love it when I post a link to one of my articles and someone points out that it's behind a paywall. Thank you so much! I had no idea!!
Reposted by Lara O’Reilly
Whether it's Hillary Clinton sharing risotto tips on a private server or Pete Hegseth using the nuclear codes as his password on Pornhub, both parties have ignored our nation's security.
April 25, 2025 at 2:10 AM
Whether it's Hillary Clinton sharing risotto tips on a private server or Pete Hegseth using the nuclear codes as his password on Pornhub, both parties have ignored our nation's security.
Reposted by Lara O’Reilly
Barry Hearn on the media this morning referring to snooker players as athletes and all I could think of was…
April 25, 2025 at 5:35 AM
Barry Hearn on the media this morning referring to snooker players as athletes and all I could think of was…
The snooker this evening reminds me of how much I miss Twitter sometimes #markselbystip (Niche post, sorry)
April 24, 2025 at 8:32 PM
The snooker this evening reminds me of how much I miss Twitter sometimes #markselbystip (Niche post, sorry)
Marketers have been rather absent from the discourse about the possible breakup of Google. I took a look at why that is. www.businessinsider.com/google-break...
Google might get broken up. Behind closed doors, CMOs aren't cheering.
While big marketers have long pushed Google for more transparency, they rely on its reach and lack alternatives, ad insiders said.
www.businessinsider.com
April 24, 2025 at 11:40 AM
Marketers have been rather absent from the discourse about the possible breakup of Google. I took a look at why that is. www.businessinsider.com/google-break...
Is there a way we can claim back all our column inches?
After 5 years of efforts — with lots of industry feedback, government intervention, and plenty of can-kicking along the way — Google now says it won't deprecate 3rd party cookies after all. digiday.com/media/google...
Google Chrome will now continue to use third-party cookies
Google decided that companies can still use the targeting technology in the world's most popular web browser.
digiday.com
April 22, 2025 at 5:27 PM
Is there a way we can claim back all our column inches?
In the Trump 2.0 era, CMOs are trying to make themselves recession-proof www.businessinsider.com/marketers-ar...
How marketers are trying to make themselves recession-proof
I went to a global marketing conflab to get the lowdown on how top CMOs are coping with the pressures of the Trump 2.0 era.
www.businessinsider.com
April 2, 2025 at 9:21 AM
In the Trump 2.0 era, CMOs are trying to make themselves recession-proof www.businessinsider.com/marketers-ar...