Werner Puchert
@wernerpuchert.bsky.social
"I believe most of the world's problems are just interesting design challenges in disguise." I explore this philosophy by looking at how creative tools unlock new ways of thinking and problem-solving.
Started the week feeling a bit sulky…
Ended it feeling downright happy.
Turns out all it took was a new Emotional Barometer card deck to keep me on track. (At least until my wife discovers I’ve bought more cards… again.)
Review on its way…
Ended it feeling downright happy.
Turns out all it took was a new Emotional Barometer card deck to keep me on track. (At least until my wife discovers I’ve bought more cards… again.)
Review on its way…
November 14, 2025 at 3:47 PM
Started the week feeling a bit sulky…
Ended it feeling downright happy.
Turns out all it took was a new Emotional Barometer card deck to keep me on track. (At least until my wife discovers I’ve bought more cards… again.)
Review on its way…
Ended it feeling downright happy.
Turns out all it took was a new Emotional Barometer card deck to keep me on track. (At least until my wife discovers I’ve bought more cards… again.)
Review on its way…
If your last presentation felt like a bit of a snoozefest… this might help. I reviewed The Leadership Story Deck by David Hutchens.
youtu.be/zE0Vkblx788?...
youtu.be/zE0Vkblx788?...
The Leadership Story Deck: Leading Through Stories, Not Spreadsheets
YouTube video by Werner Puchert
youtu.be
November 4, 2025 at 7:26 AM
If your last presentation felt like a bit of a snoozefest… this might help. I reviewed The Leadership Story Deck by David Hutchens.
youtu.be/zE0Vkblx788?...
youtu.be/zE0Vkblx788?...
From my archive: In this throwback video, I explored the Cicero Framework for Public Speaking — a design-driven system that helps speakers see and structure their talks before ever opening PowerPoint.
youtu.be/kpwymOuhG1k?...
youtu.be/kpwymOuhG1k?...
Cisero Cards and Framework: The Power of Design-Driven Public Speaking
YouTube video by Werner Puchert
youtu.be
October 27, 2025 at 1:07 PM
From my archive: In this throwback video, I explored the Cicero Framework for Public Speaking — a design-driven system that helps speakers see and structure their talks before ever opening PowerPoint.
youtu.be/kpwymOuhG1k?...
youtu.be/kpwymOuhG1k?...
Tried Seth Godin’s Mentor Prompts today. Think digital mentorship meets AI curation. I was ready to roll my eyes… then it actually worked. 👀 Full review before year-end.
October 26, 2025 at 10:08 AM
Tried Seth Godin’s Mentor Prompts today. Think digital mentorship meets AI curation. I was ready to roll my eyes… then it actually worked. 👀 Full review before year-end.
We created the CX Priority Explorer, part of the CX Fundamentals Toolkit. Give it a try!
cx-explorer.werner-puchert.com
One of the biggest challenges in Customer Experience isn’t coming up with ideas, it’s knowing where to focus.
#CustomerExperience
#CXTools
#CXStrategy
cx-explorer.werner-puchert.com
One of the biggest challenges in Customer Experience isn’t coming up with ideas, it’s knowing where to focus.
#CustomerExperience
#CXTools
#CXStrategy
October 2, 2025 at 9:05 AM
We created the CX Priority Explorer, part of the CX Fundamentals Toolkit. Give it a try!
cx-explorer.werner-puchert.com
One of the biggest challenges in Customer Experience isn’t coming up with ideas, it’s knowing where to focus.
#CustomerExperience
#CXTools
#CXStrategy
cx-explorer.werner-puchert.com
One of the biggest challenges in Customer Experience isn’t coming up with ideas, it’s knowing where to focus.
#CustomerExperience
#CXTools
#CXStrategy
From my archive - Card Sorting, a classic, data-driven UX technique, shows you how your users actually expect your platform to be structured, making it easier for them to find the damn thing every time.
youtu.be/c_F7kazkdVQ?...
youtu.be/c_F7kazkdVQ?...
Card Sorting: Help your customers find what they need ft. the UX Kits Website Deck
YouTube video by Werner Puchert
youtu.be
October 1, 2025 at 7:29 AM
From my archive - Card Sorting, a classic, data-driven UX technique, shows you how your users actually expect your platform to be structured, making it easier for them to find the damn thing every time.
youtu.be/c_F7kazkdVQ?...
youtu.be/c_F7kazkdVQ?...
From my archive - Every customer interaction is a crucial moment of truth. Mastering it helps you build trust.
youtu.be/XmeREHz4KQ8?...
youtu.be/XmeREHz4KQ8?...
Customer Journey Maps and Personas, get the job done with the UXPressia Cheat Cards
YouTube video by Werner Puchert
youtu.be
September 17, 2025 at 9:05 AM
From my archive - Every customer interaction is a crucial moment of truth. Mastering it helps you build trust.
youtu.be/XmeREHz4KQ8?...
youtu.be/XmeREHz4KQ8?...
Not every CX “improvement” is worth pursuing.
Some fixes merely give you a sense of achievement. Others deliver meaningful change that customers can genuinely notice (and bring you closer to your strategic goals).
#CXFundamentals #CX #CXStrategy #CXTactics
youtu.be/FGyp6kDhSlc?...
Some fixes merely give you a sense of achievement. Others deliver meaningful change that customers can genuinely notice (and bring you closer to your strategic goals).
#CXFundamentals #CX #CXStrategy #CXTactics
youtu.be/FGyp6kDhSlc?...
CX Challenge Cards: Turn Customer Experience Strategy into Action
YouTube video by Werner Puchert
youtu.be
August 20, 2025 at 7:06 AM
Not every CX “improvement” is worth pursuing.
Some fixes merely give you a sense of achievement. Others deliver meaningful change that customers can genuinely notice (and bring you closer to your strategic goals).
#CXFundamentals #CX #CXStrategy #CXTactics
youtu.be/FGyp6kDhSlc?...
Some fixes merely give you a sense of achievement. Others deliver meaningful change that customers can genuinely notice (and bring you closer to your strategic goals).
#CXFundamentals #CX #CXStrategy #CXTactics
youtu.be/FGyp6kDhSlc?...
From my archive - I just rediscovered an absolute gem: the "Drawing Out Change" visual design guide by the Event Design Collective.
#VisualDesign #DrawingOutChange #VisualCommunication #EventStrategy #CommunicationSkills
youtu.be/WCXhLR4PJpY?...
#VisualDesign #DrawingOutChange #VisualCommunication #EventStrategy #CommunicationSkills
youtu.be/WCXhLR4PJpY?...
Event Design Collective: Adding 'colour' to your event [strategy] with the Drawing Out Change guide
YouTube video by Werner Puchert
youtu.be
August 4, 2025 at 8:52 AM
From my archive - I just rediscovered an absolute gem: the "Drawing Out Change" visual design guide by the Event Design Collective.
#VisualDesign #DrawingOutChange #VisualCommunication #EventStrategy #CommunicationSkills
youtu.be/WCXhLR4PJpY?...
#VisualDesign #DrawingOutChange #VisualCommunication #EventStrategy #CommunicationSkills
youtu.be/WCXhLR4PJpY?...
Getting the (CX) basics right isn’t boring. Unless you talk about them like they are.
#cx #customerexperience
youtu.be/KypbXaY78cY
#cx #customerexperience
youtu.be/KypbXaY78cY
From Distractions to Essentials: Rethinking Customer Experience Priorities
YouTube video by Werner Puchert
youtu.be
July 8, 2025 at 5:57 PM
Getting the (CX) basics right isn’t boring. Unless you talk about them like they are.
#cx #customerexperience
youtu.be/KypbXaY78cY
#cx #customerexperience
youtu.be/KypbXaY78cY
From my archive - Stuck in a creative rut?
Nature has already solved most of our design challenges. We just need the proper framework to see the connections.
youtu.be/VGBjpG2T2QU?...
Nature has already solved most of our design challenges. We just need the proper framework to see the connections.
youtu.be/VGBjpG2T2QU?...
Sneakerfish Inspired by Nature Nature Cards: Inspirations & provocations to help you innovate
YouTube video by Werner Puchert
youtu.be
June 30, 2025 at 7:39 AM
From my archive - Stuck in a creative rut?
Nature has already solved most of our design challenges. We just need the proper framework to see the connections.
youtu.be/VGBjpG2T2QU?...
Nature has already solved most of our design challenges. We just need the proper framework to see the connections.
youtu.be/VGBjpG2T2QU?...
Want to explore your CX priorities in 15 minutes?
I just released an early version of the CX Priority Explorer. A practical tool that helps Identify key CX priorities.
Simple, free and ready to try
👉 xperience.consulting/cx-fundament...
I’d love to hear your thoughts
#CustomerExperience #CX
I just released an early version of the CX Priority Explorer. A practical tool that helps Identify key CX priorities.
Simple, free and ready to try
👉 xperience.consulting/cx-fundament...
I’d love to hear your thoughts
#CustomerExperience #CX
June 15, 2025 at 8:34 PM
Want to explore your CX priorities in 15 minutes?
I just released an early version of the CX Priority Explorer. A practical tool that helps Identify key CX priorities.
Simple, free and ready to try
👉 xperience.consulting/cx-fundament...
I’d love to hear your thoughts
#CustomerExperience #CX
I just released an early version of the CX Priority Explorer. A practical tool that helps Identify key CX priorities.
Simple, free and ready to try
👉 xperience.consulting/cx-fundament...
I’d love to hear your thoughts
#CustomerExperience #CX
In this review, I explore the Creative Whack Pack—a 64-card deck created by Roger von Oech that’s designed to provoke creative thinking, challenge assumptions, and spark innovation.
youtu.be/HKGcKs1uDfQ?...
youtu.be/HKGcKs1uDfQ?...
Creative Whack Pack: Is This 1980s Creativity Tool Still Worth Using?
YouTube video by Werner Puchert
youtu.be
May 31, 2025 at 9:04 AM
In this review, I explore the Creative Whack Pack—a 64-card deck created by Roger von Oech that’s designed to provoke creative thinking, challenge assumptions, and spark innovation.
youtu.be/HKGcKs1uDfQ?...
youtu.be/HKGcKs1uDfQ?...
From my archive - Don't Just Plan It! Build It!
Event Design with the LEGO® SERIOUS PLAY® method.
youtu.be/ckGbm0wqdKY?...
Event Design with the LEGO® SERIOUS PLAY® method.
youtu.be/ckGbm0wqdKY?...
LEGO® SERIOUS PLAY®: Using the experiential benefits of LSP to enhance the Design Thinking process
YouTube video by Werner Puchert
youtu.be
May 26, 2025 at 7:10 AM
From my archive - Don't Just Plan It! Build It!
Event Design with the LEGO® SERIOUS PLAY® method.
youtu.be/ckGbm0wqdKY?...
Event Design with the LEGO® SERIOUS PLAY® method.
youtu.be/ckGbm0wqdKY?...
From my archive - Making Workshops More Visual & Tangible
This kit is designed as an easy entry point into the world of Playmobil Pro, especially if you're curious about integrating playful, hands-on methods into your workshops.
youtu.be/kekYMdLkNvo?...
This kit is designed as an easy entry point into the world of Playmobil Pro, especially if you're curious about integrating playful, hands-on methods into your workshops.
youtu.be/kekYMdLkNvo?...
PLAYMOBIL pro: A Starter Kit to get you innovating
YouTube video by Werner Puchert
youtu.be
May 13, 2025 at 7:55 AM
From my archive - Making Workshops More Visual & Tangible
This kit is designed as an easy entry point into the world of Playmobil Pro, especially if you're curious about integrating playful, hands-on methods into your workshops.
youtu.be/kekYMdLkNvo?...
This kit is designed as an easy entry point into the world of Playmobil Pro, especially if you're curious about integrating playful, hands-on methods into your workshops.
youtu.be/kekYMdLkNvo?...
Saturdayzzzz. Lake Zurich 🇨🇭
May 10, 2025 at 3:05 PM
Saturdayzzzz. Lake Zurich 🇨🇭
From my archive - my tool for podcast strategy.
This method helps you conceptualize your show by focusing on your Niche Audience, the Asset it builds, and your unique Story. Map it out to define audience needs, practical elements, and craft your trailer.
#PodcastStrayegy
youtu.be/gM-owwLR3HY?...
This method helps you conceptualize your show by focusing on your Niche Audience, the Asset it builds, and your unique Story. Map it out to define audience needs, practical elements, and craft your trailer.
#PodcastStrayegy
youtu.be/gM-owwLR3HY?...
Develop your Podcast with a Design Thinking mindset -- introducing the Podcast Concept Whiteboard.
YouTube video by Werner Puchert
youtu.be
May 5, 2025 at 8:23 AM
From my archive - my tool for podcast strategy.
This method helps you conceptualize your show by focusing on your Niche Audience, the Asset it builds, and your unique Story. Map it out to define audience needs, practical elements, and craft your trailer.
#PodcastStrayegy
youtu.be/gM-owwLR3HY?...
This method helps you conceptualize your show by focusing on your Niche Audience, the Asset it builds, and your unique Story. Map it out to define audience needs, practical elements, and craft your trailer.
#PodcastStrayegy
youtu.be/gM-owwLR3HY?...
What do board games know about onboarding, clarity, or cognitive load? Turns out—plenty.
[Review] UX for Tabletop Games: Why This Flashcard Deck Deserves a Place on Your Desk (Even If You’re Not a Game Designer)
youtu.be/MIz9iPg6Q9c?...
[Review] UX for Tabletop Games: Why This Flashcard Deck Deserves a Place on Your Desk (Even If You’re Not a Game Designer)
youtu.be/MIz9iPg6Q9c?...
UX for Tabletop Games – A Flashcard Deck That Goes Beyond the Board
YouTube video by Werner Puchert
youtu.be
April 29, 2025 at 11:57 AM
What do board games know about onboarding, clarity, or cognitive load? Turns out—plenty.
[Review] UX for Tabletop Games: Why This Flashcard Deck Deserves a Place on Your Desk (Even If You’re Not a Game Designer)
youtu.be/MIz9iPg6Q9c?...
[Review] UX for Tabletop Games: Why This Flashcard Deck Deserves a Place on Your Desk (Even If You’re Not a Game Designer)
youtu.be/MIz9iPg6Q9c?...
So stoked. Received the print preview of my Toolkit (CX Fundamentals) last week. The full video is in the works, but here's a peek.
April 22, 2025 at 12:09 PM
So stoked. Received the print preview of my Toolkit (CX Fundamentals) last week. The full video is in the works, but here's a peek.
From my archive - Using the Fabula card deck, a framework initially for fiction writers, to enhance customer journeys.
#storytelling #experiencedesign #customerjourney #designthinking #fabula #herosjourney
youtu.be/ZkyMMxkHcvI?...
#storytelling #experiencedesign #customerjourney #designthinking #fabula #herosjourney
youtu.be/ZkyMMxkHcvI?...
Let’s get our stories straight - Fabula, a framework for Fiction writers (and experience designers)
YouTube video by Werner Puchert
youtu.be
April 7, 2025 at 12:19 PM
From my archive - Using the Fabula card deck, a framework initially for fiction writers, to enhance customer journeys.
#storytelling #experiencedesign #customerjourney #designthinking #fabula #herosjourney
youtu.be/ZkyMMxkHcvI?...
#storytelling #experiencedesign #customerjourney #designthinking #fabula #herosjourney
youtu.be/ZkyMMxkHcvI?...
Reposted by Werner Puchert
A little bit of advertising - supporting a fellow creator. Reviewed the original version 2 years ago youtu.be/oqpp4Rsqmfk?...
April 5, 2025 at 2:50 PM
A little bit of advertising - supporting a fellow creator. Reviewed the original version 2 years ago youtu.be/oqpp4Rsqmfk?...
I've got a discount code with your/my, name on it :)
Facilitator Cards got a refresh!
I loved the original—and the sequel’s just as good. Grab yours with 10% off using code WERNER.
(Thanks to Meg and the team!)
shop.facilitator.cards
Facilitator Cards got a refresh!
I loved the original—and the sequel’s just as good. Grab yours with 10% off using code WERNER.
(Thanks to Meg and the team!)
shop.facilitator.cards
April 2, 2025 at 6:38 PM
I've got a discount code with your/my, name on it :)
Facilitator Cards got a refresh!
I loved the original—and the sequel’s just as good. Grab yours with 10% off using code WERNER.
(Thanks to Meg and the team!)
shop.facilitator.cards
Facilitator Cards got a refresh!
I loved the original—and the sequel’s just as good. Grab yours with 10% off using code WERNER.
(Thanks to Meg and the team!)
shop.facilitator.cards
From my Archive - Rory’s Story Cubes, a deceivingly simple tool to help you practice your creative storytelling skills.
youtu.be/yoAAyrrFyQk?...
youtu.be/yoAAyrrFyQk?...
Flex your storytelling muscles -- practice telling compelling stories with this simple tool
YouTube video by Werner Puchert
youtu.be
March 31, 2025 at 7:32 AM
From my Archive - Rory’s Story Cubes, a deceivingly simple tool to help you practice your creative storytelling skills.
youtu.be/yoAAyrrFyQk?...
youtu.be/yoAAyrrFyQk?...
😂
March 25, 2025 at 5:47 AM
😂