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wbtiuk.bsky.social
WBTi U.K.
@wbtiuk.bsky.social
64 followers 280 following 25 posts
World Breastfeeding Trends Initiative (WBTi) UK: human rights-based, evidence-informed collaborative initiative to galvanise ACTION on infant feeding policy and programmes
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Reposted by WBTi U.K.
bridgetmcgann.medsky.social
I had to pull this quote because it is

e v e r y t h i n g.

In the video, Hannah tells a 💔 story of having to leave her 5 month-old nursling to pursue higher ed. How she’d cry in the shower as her milk ran down the drain.

Breastfeeding experiences are truly universal.

#WorldBreastfeedingWeek2025
We say "support," we don't mean just lip service. We mean paid maternity leave, not just 3 months and a guilt trip. We also mean workplaces that have proper nursing rooms, not converted rooms that had no work, that were an afterthought. We mean health workers who encourage and educate, not shame. And we also mean fathers, partners, and families who understand and participate, not spectate. Last but not least, we also mean policies that walk the talk and actually put mothers first. So, it's not just about awareness. We already know that breastfeeding is great. It's about action-about building workspaces, health systems, and communities that don't just encourage breastfeeding, but actually make it possible. To the woman who breastfed for 2 years, and the one who didn't get a chance to start at all. And to that mom who cried in the shower as her milk ran down the drain. To the mom whose mental health was shaken by silent grief— I see you. I hear you. I am you. And today I speak for us—for all the mothers, all the mothers doing their best in systems that often forget us. So this World Breastfeeding Week, let's go beyond slogans. Let's push for real change. Let's build workplaces, health systems, and communities that actually support mothers. Hannah's Lens
August 8, 2025 at 12:53 AM
Reposted by WBTi U.K.
bridgetmcgann.medsky.social
bUt bReAsTfEeDiNG iS aLrEadY nOrMaLiZEd
A Reddit post r/breastfeeding u/Leading-Case-1048 • 1h Daycare that I work at said I can't nurse my baby Troubleshooting/Tips So I'm supposed to go back to work on Monday. I work at a daycare and my baby is 6 weeks old. It's breaking me enough going back so soon, and on top of that I'm trying to figure out the whole pumping thing (it's not going well and I absolutely hate it). I had a conversation with my supervisor today, and asked if it's possible for me to breastfeed my baby when needed since they're having me clock out every time to pump anyway. She said it's not allowed and i have to find a place to pump (break room, car, etc). I had my 6 week appt with my midwife today, and she told me it's illegal for them to refuse me the right to breastfeed my baby. Does anyone know the law on this?? (I'm in PA BTW)
August 8, 2025 at 2:11 AM
Reposted by WBTi U.K.
bridgetmcgann.medsky.social
I consider this paper to be essential reading for anyone who works in infant/young child nutrition and health. Literally anything related to that. You need to understand how food systems, supply chains, corporate practices, and climate change all interact.

www.frontiersin.org/journals/soc...
Frontiers | Racial capitalism and the US formula shortage: A policy analysis of the formula industry as a neocolonial system
The U.S. is currently experiencing a formula shortage and an infant feeding crisis that began with a formula recall and the hospitalization of 4 infants, 2 o...
www.frontiersin.org
August 7, 2025 at 10:21 PM
Reposted by WBTi U.K.
bridgetmcgann.medsky.social
Dropping all of my recent posts about #breastfeeding + #FoodSecurity / food sovereignty, sustainability, and infant and young child feeding in emergencies ( #IYCFE ) in this thread 👇

And other resources as I come across them.

#OneHealth #ChildHealth #ClimateChange #IMMW2025 #Gaza #WBW2025 🛟
The universal symbol for breastfeeding, except this version has a little globe where the baby’s head should be, and there is a little heart over the breastfeeding persons chest. Breastfeeding, Food security, Sustainability
August 7, 2025 at 9:44 PM
Reposted by WBTi U.K.
bridgetmcgann.medsky.social
The more people who are lactating when a disaster or supply chain interruption hits a community, the more buffered their children are from food insecurity.

Breastfeeding =

- food security for children of conflict

- food sovereignty for indigenous peoples

- zero emission food

🤱🏾💞
wbtiuk.bsky.social WBTi U.K. @wbtiuk.bsky.social · Aug 7
Supporting breastfeeding protects our planet as well as infant and maternal health, and provides infant food security. Better for us, better for our planet. 
See Indicator 9 in our report in Part 1, and in Part 2 for further details. Read More…  ukbreastfeeding.org/wbtiuk2024/ 
#WBW2025
Purple, pink and green image with WBTI and World Breastfeeding Week logos. “Fewer emissions. Stronger immunity. Naturally renewable. Breastfeeding supports food security, provides lifelong health benefits, and protects the planet. Breastfeeding is climate action.”
August 7, 2025 at 12:03 PM
wbtiuk.bsky.social
Supporting breastfeeding protects our planet as well as infant and maternal health, and provides infant food security. Better for us, better for our planet. 
See Indicator 9 in our report in Part 1, and in Part 2 for further details. Read More…  ukbreastfeeding.org/wbtiuk2024/ 
#WBW2025
Purple, pink and green image with WBTI and World Breastfeeding Week logos. “Fewer emissions. Stronger immunity. Naturally renewable. Breastfeeding supports food security, provides lifelong health benefits, and protects the planet. Breastfeeding is climate action.”
August 7, 2025 at 10:32 AM
wbtiuk.bsky.social
Misleading formula advertising should be made illegal, and all formula milk should have a minimum nutritional composition.
See Indicator 3 in our report in Part 1 for our main findings, and in Part 2 for further details. Read More…  ukbreastfeeding.org/wbtiuk2024/ 
#WBW2025
#BabiesBeforeProfits
Purple, pink and green image with WBTI and World Breastfeeding Week logos. “Informed choices. Facts before marketing. Nutrition over profits. Misleading formula marketing misinforms parents and costs them more. ALL infant milks must be regulated and meet minimum nutritional standards."
August 6, 2025 at 10:06 AM
Reposted by WBTi U.K.
sarahjpharm.pharmsky.app
🌟 Great to see the publication of this important research on medicines and breastfeeding by @swpharmres.bsky.social member Rachel Pilgrim.

📑 You can read the full paper here
internationalbreastfeedingjournal.biomedcentral.com/articles/10....

#PharmSky #PharmacyResearch
August 4, 2025 at 5:55 PM
wbtiuk.bsky.social
All childcare facilities should have a legal obligation to support #breastfeeding and provide a mother’s milk to her baby when in their care.
See Indicator 4 in our report in Part 1 for our main findings, & in Part 2 for details. Read More… ukbreastfeeding.org/wbtiuk2024/ 
#WBW2025
Purple, pink and green image with WBTI and World Breastfeeding Week logos. “Families decide. Babies and mothers benefit. Childcare settings must support breastfeeding – feeding expressed milk protects baby’s health and the breastfeedign bond.”
August 5, 2025 at 6:24 AM
Reposted by WBTi U.K.
bridgetmcgann.medsky.social
Happy #WorldBreastfeedingWeek2025!

Pin this feed so you don't miss anything about #WBW2025 this week! It captures a bunch of WBW-related hashtags so you don't have to use the search bar.

🔗 → bsky.app/profile/did:...
A screenshot of the World Breastfeeding Week 2025 page, with the World Breastfeeding Week 2025 logo. Posts from World Breastfeeding Week 2025, using hashtags and keywords! Pin this feed to easily follow everything #WBW2025 on Bluesky this week! The theme this year is "Creating Sustainable Support Systems" 🌍🫶🏽
August 5, 2025 at 1:00 AM
wbtiuk.bsky.social
#Breastfeeding / expressing breaks and suitable facilities at work should be a statutory right. 
See Indicator 4 in our report in Part 1 for our main findings, and in Part 2 for further details. Read More…  ukbreastfeeding.org/wbtiuk2024/ 
#WBW2025
Purple, pink and green image with WBTI and World Breastfeeding Week logos. “Protect families. Support working mothers. Breastfeeding breaks and facilities at work should be a legal right - not a workplace perk.” #WBW2015 #WorldbreastfeedingWeek #WABA #SDGs #CreateSustainableSupportSystems #PrioritiseBreastfeeding
August 4, 2025 at 7:18 AM
wbtiuk.bsky.social
Families should have access to high quality, integrated infant feeding support services, no matter where they live.
See Indicator 6 in our report in Part 1 for our main findings, and in Part 2 for further details. Read More…  ukbreastfeeding.org/wbtiuk2024/ 
#WBW2025
Purple, pink and green image with WBTI and World Breastfeeding Week logos. “Skilled help. Close to home. For every stage. Every family deserves infant feeding support - from healthcare, peer, and specialist services, no matter where they live.”
August 3, 2025 at 8:06 AM
wbtiuk.bsky.social
All maternity, neonatal and community settings should be fully accredited by the UNICEF Baby Friendly Initiative.
See Indicator 2 in our report in Part 1 for our main findings, and in Part 2 for further details. Read More…  ukbreastfeeding.org/wbtiuk2024/ 
#WBW2025
Purple and green image with WBTI and World Breastfeeding Week logos. “Let’s raise the standard for breastfeeding support. Call for all maternity, neonatal and community settings to be UNICEF Baby Friendly Initiative accredited. Every baby, every mother – better supported.”
August 2, 2025 at 9:12 AM
wbtiuk.bsky.social
Every health professional who works with women and children should have basic training in breastfeeding – not just midwives and HV! 
See Indicator 5 in our report in Part 1 for our main findings, and in Part 2 for further details. Read More… ukbreastfeeding.org/wbtiuk2024/
#WBW2025
Purple and green image with WBTI and World Breastfeeding Week logos. “Breastfeeding support starts with skilled care. Every healthcare professional working with mothers and their babies. Fully trained. Every family. Fully supported.
August 1, 2025 at 9:21 AM
Reposted by WBTi U.K.
commonswec.parliament.uk
Today the Government has announced a review of the parental leave system.

See our recommendations on how to fix the broken system ⬇️
commonswec.parliament.uk Women & Equalities Committee @commonswec.parliament.uk · Jun 10
We have published a report, Equality at work: paternity and shared parental leave.

We found that the current system is broken, and have a number of recommendations to help fix it ⬇️
July 1, 2025 at 12:10 PM
Reposted by WBTi U.K.
maternityaction.bsky.social
We are the Alliance for Maternity Rights & this our action plan for the Goverment's review of parental leave: maternityaction.org.uk/alliance-mat...
We are the Alliance for Maternity Rights - Maternity Action
End unfair redundancies
maternityaction.org.uk
July 1, 2025 at 2:00 PM
Reposted by WBTi U.K.
lllgb.bsky.social
MP @jessbrownfullermp.bsky.social has arranged a debate in the House of Commons *next Tuesday July 1st* on Infant Feeding. This is a great moment to tell your MP how important breastfeeding support @wbtiuk.bsky.social's recent report recommendations are to you & to ask them to stay for the debate!
TheUK Parliament seen from across the River Thames. Text: On 1 July, there is a debate led by Jess Brown-Fuller MP in the House of Commons on "Infant Feeding". Please ask your MP to stay for the debate - and ask them to share your views on why infant feeding matters
June 27, 2025 at 5:36 PM
wbtiuk.bsky.social
Support @Jess BrownFullerMP’s Adjournment Debate on 1 July!
Write your MP: ask them to attend - & let Jess know.

Tell your MP why infant feeding matters to you - local stories are powerful!

Jess is working hard to protect *all families*: Govt must adopt the CMA recs, to bring down formula prices
June 30, 2025 at 10:28 PM
Reposted by WBTi U.K.
lllgb.bsky.social
Jess Brown-Fuller also chairs the All Party Parliamentary Group (APPG) on Infant Feeding & Inequalities and you can invite your MP to join that too.

If you need your MP's contact details check theyworkforyou.com and be sure to include your postal address in your email.

Please also share!
TheyWorkForYou: Hansard and Official Reports for the UK Parliament, Scottish Parliament, and Northern Ireland Assembly - done right
Making it easy to keep an eye on the UK’s parliaments. Discover who represents you, how they’ve voted and what they’ve said in debates.
theyworkforyou.com
June 27, 2025 at 5:40 PM
wbtiuk.bsky.social
lllgb.bsky.social La Leche League Great Britain (LLLGB) @lllgb.bsky.social · Jun 27
MP @jessbrownfullermp.bsky.social has arranged a debate in the House of Commons *next Tuesday July 1st* on Infant Feeding. This is a great moment to tell your MP how important breastfeeding support @wbtiuk.bsky.social's recent report recommendations are to you & to ask them to stay for the debate!
TheUK Parliament seen from across the River Thames. Text: On 1 July, there is a debate led by Jess Brown-Fuller MP in the House of Commons on "Infant Feeding". Please ask your MP to stay for the debate - and ask them to share your views on why infant feeding matters
June 27, 2025 at 9:58 PM
Reposted by WBTi U.K.
profsarahjewell.bsky.social
Join us on 16th July at 1pm for the online launch of our Infant Feeding and Work Study report and toolkit! The study explored how breastfeeding mothers can be better supported in the workplace. More details and to register see: research.reading.ac.uk/accommodatin...
June 27, 2025 at 6:57 AM
wbtiuk.bsky.social
Our campaign has been featured in the BMJ!

"Campaigners have urged the UK govt to take action over high prices and “misleading marketing” of infant formula products that they warn are exploiting parents and risking children’s health."

#FairFeeding #BabiesBeforeProfits

www.bmj.com/content/389/...
News: Formula milk: Overpriced and misleading products are risking child health, say campaigners. Published 26 June 2025
June 27, 2025 at 4:23 PM
Reposted by WBTi U.K.
impurbanhealth.bsky.social
Black women experience alarming maternal health disparities in the UK and are disproportionately affected by air pollution.

We're proud to support Global Child and Maternal Health's work to ensure Black women's stories are heard by policymakers.
urbanhealth.org.uk/partnerships...
Advocating for clean air with Black mothers and children
With Global Child and Maternal Health
urbanhealth.org.uk
June 24, 2025 at 1:19 PM
Reposted by WBTi U.K.
bfn-uk.bsky.social
And it's clear from our guest post that they are keen to learn!
June 26, 2025 at 10:59 AM