Ann Smarty
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seosmarty.bsky.social
Ann Smarty
@seosmarty.bsky.social
Mom 👧👧 Founder of Smarty.Marketing 🚀 Traveling 🗺 Trying to have it all! ♌️ Here to the new beginnings 🇷🇺🇺🇦🇺🇸
The Dangers of Reddit: If You Cannot Beat it, Lead it open.substack.com/pub/annsmart...
October 15, 2025 at 2:38 PM
Google Chrome’s AI Integration: AI Mode in the URL Bar + Follow-up Questions open.substack.com/pub/annsmart...
September 24, 2025 at 2:47 PM
SEO vs GEO: Are These Really the Same Strategy? open.substack.com/pub/annsmart...
August 20, 2025 at 2:41 PM
ChatGPT Using Google’s Index: SEO Is Back :)))
www.annsmarty.com/p/chatgpt-us...
ChatGPT Using Google’s Index: SEO Is Back :)))
SEO is back without ever going anywhere :)
www.annsmarty.com
August 6, 2025 at 4:25 PM
Is it just me or is AI technology making a step back to traditional search, little by little?

Anyway, SEO is alive and strong, go back to your spreadsheets :)

www.linkedin.com/pulse/chatgp...
ChatGPT Using Google’s Index: SEO Is Back :)))
ChatGPT used to rely on Bing and its internal search functionality to find sources. There have been multiple tests over the past two weeks showing that ChatGPT may have silently started using Google s...
www.linkedin.com
August 5, 2025 at 6:54 PM
Reposted by Ann Smarty
AI-driven search is dicing queries into multiple sub-questions, nicknamed "query fan-out". It's not just about optimizing for AI snippets anymore. Details in this great post by Ann Smarty @seosmarty.bsky.social

www.searchengineworld.com/fan-out-tech...

#SEO #AIsearch #QueryFanOut #backlinks
Fan-Out Technique: More Than “Optimizing for AI”
LLM-based platforms generate AI answers by running several queries across their training data. If they don’t have enough confidence in an answer, they will al
www.searchengineworld.com
July 22, 2025 at 1:39 PM
Reddit as a Getaway to Google Search (and ChatGPT): Do’s and Don’ts
www.annsmarty.com/p/reddit-as-...
Reddit as a Getaway to Google Search (and ChatGPT): Do’s and Don’ts
Yes, Reddit ranks in Google. Yes, it is cited by ChatGPT and AI Mode, and yes, it is ok to ride that wave IF YOU DO IT RIGHT!
www.annsmarty.com
July 30, 2025 at 2:42 PM
How to Do Reddit Marketing without Making Enemies
www.annsmarty.com/p/how-to-do-...
How to Do Reddit Marketing without Making Enemies
Reddit marketing is hard but so much worth it!
www.annsmarty.com
June 20, 2025 at 5:50 PM
Answer Optimization (spoiler: OVER-OPTIMIZATION in this case) and "chunking" in practice (spoiler: IT WORKS!) You know that AI Mode highlights the part it pulls as an answer, right?

Well, here's the paragraph that made it reference a page for my query "Best local SEO experts..." Kinda stupid, no?
June 19, 2025 at 7:56 PM
Reposted by Ann Smarty
Updated Post!

Generative AI is no longer a new, trending toy everyone is excited about. It’s part of our lives.

We all use one or more AI platforms (like ChatGPT, Perplexity, or Claudia) for problem-solving and productivity.

via @seosmarty.bsky.social

inspiretothrive.com/ai-chatgpt/
ChatGPT AI Writer: 6 Ways To Update & Repackage Old Content
Learn how to maximize the potential of the AI chatGPT writing technology for your blog. Utilize AI tech to drive blogging productivity.
inspiretothrive.com
June 18, 2025 at 10:23 AM
When people are questioning an increase in Google searches year over year...
June 11, 2025 at 6:12 PM
GOOGLE and CHATGPT BOTH picked Reddit (arguably the angriest place) as the major data source.

Reddit now controls all the narrative around brands & that narrative is unlikely to be kind or positive.

Good time to provide Reddit marketing services (which we do 😎😎 at @smartymarketing.bsky.social )
June 11, 2025 at 2:43 PM
I watched that interview but I don't think it sounded that straightforward... (1) they were not going to make AI Mode a default tab (yet) and (2) they are going to integrate its better performing features into the main tab (which sounded like they were going to improve existing AI Overviews)...
June 9, 2025 at 4:06 PM
REDDIT IS THE TOP CITED SOURCE!!!

- #6 top ranking website in Google search WORLDWIDE => visibility in AI mode and Gemini, obviously.
- #2 cited site in ChatGPT (right after Wikipedia) 👇
June 5, 2025 at 4:16 PM
In case you missed it: Gemini (and consequently AI Mode) IS BEING TRAINED by Google's traditional search signals (cough, *PageRank*)

Talk about the death of link building or SEO 😎

/weekend reading
June 1, 2025 at 4:47 PM
OK, SEO is changing but not as dramatically as someone wants you to believe, and not for the first time in its history too.

Some tactics we've been talking about for YEARS become unavoidable, and it's better to change priorities now (or better yesterday) to remain findable

#aimode #aisearch
May 30, 2025 at 5:45 PM
Prove me wrong 😎
May 29, 2025 at 5:53 PM
Google's AI Mode brings nothing essentially new:

✅ Traffic has been a vanity metric for years
✅ "Similarity" and semantic indexing have been used by Google for years
✅ Organic findability hasn't been easy to predict for years
✅ Branding (becoming an entity) has been key for years
May 27, 2025 at 10:52 PM
“EEAT Optimization” is Crap. Differentiate Your Brand to Become a Destination
www.annsmarty.com/p/eeat-optim...
“EEAT Optimization” is Crap. Differentiate Your Brand to Become a Destination
Every business, even a small one, can become a brand and get found! Here's how
www.annsmarty.com
May 21, 2025 at 4:42 PM
Not sure how these could be useful search results:

1. THREE quick answers (which are pretty repetitive)
2. Repetitive links in answers and organic search
3. Lots of extra info (may be useful but should be much lower on the page

I feel like Google is just slapping all they can on the page
May 10, 2025 at 1:36 AM
Reposted by Ann Smarty
Sign up now with OpenAI to get notified when they open their ChatGPT dedicated Shopping data feed for your products...

by @seosmarty.bsky.social
h/t @glenngabe.bsky.social

www.practicalecommerce.com/get-your-pro...
Get Your Products on ChatGPT Shopping
ChatGPT recommends products directly in search results for prompts with clear purchase intent.
www.practicalecommerce.com
May 5, 2025 at 7:07 PM
Reposted by Ann Smarty
AI overviews have made it easier for searchers to find answers quickly without clicking on links. Fortunately, there are still ways to earn traffic - we just need to focus on action, creativity, and curiosity!

Here is @seosmarty.bsky.social's newsletter for more: lnkd.in/g4bytyzF
May 7, 2025 at 6:28 PM
Create Content That REQUIRES a Click: Traffic Driving Solutions Post Google AI Overviews
www.annsmarty.com/p/create-con...
Create Content That REQUIRES a Click: Traffic Driving Solutions Post Google AI Overviews
Prioritize content that is impossible to summarize by AI
www.annsmarty.com
May 7, 2025 at 2:59 PM
How to Track Your Rankings in ChatGPT open.substack.com/pub/annsmart...
How to Track Your Rankings in ChatGPT
Tracking your brand's visibility in ChatGPT is challenging but not impossible 👇🏻
open.substack.com
April 30, 2025 at 3:15 PM
Engagements from ChatGPT are better than from Google for one of my client's sites. Do you think consumers trust AI answers more in general? Do you have the same experience?

#chatgpt #aisearch #ai
April 10, 2025 at 5:37 PM