Ann Smarty
@seosmarty.bsky.social
Mom 👧👧 Founder of Smarty.Marketing 🚀 Traveling 🗺 Trying to have it all! ♌️ Here to the new beginnings 🇷🇺🇺🇦🇺🇸
The Dangers of Reddit: If You Cannot Beat it, Lead it open.substack.com/pub/annsmart...
October 15, 2025 at 2:38 PM
The Dangers of Reddit: If You Cannot Beat it, Lead it open.substack.com/pub/annsmart...
Google Chrome’s AI Integration: AI Mode in the URL Bar + Follow-up Questions open.substack.com/pub/annsmart...
September 24, 2025 at 2:47 PM
Google Chrome’s AI Integration: AI Mode in the URL Bar + Follow-up Questions open.substack.com/pub/annsmart...
SEO vs GEO: Are These Really the Same Strategy? open.substack.com/pub/annsmart...
August 20, 2025 at 2:41 PM
SEO vs GEO: Are These Really the Same Strategy? open.substack.com/pub/annsmart...
Answer Optimization (spoiler: OVER-OPTIMIZATION in this case) and "chunking" in practice (spoiler: IT WORKS!) You know that AI Mode highlights the part it pulls as an answer, right?
Well, here's the paragraph that made it reference a page for my query "Best local SEO experts..." Kinda stupid, no?
Well, here's the paragraph that made it reference a page for my query "Best local SEO experts..." Kinda stupid, no?
June 19, 2025 at 7:56 PM
Answer Optimization (spoiler: OVER-OPTIMIZATION in this case) and "chunking" in practice (spoiler: IT WORKS!) You know that AI Mode highlights the part it pulls as an answer, right?
Well, here's the paragraph that made it reference a page for my query "Best local SEO experts..." Kinda stupid, no?
Well, here's the paragraph that made it reference a page for my query "Best local SEO experts..." Kinda stupid, no?
When people are questioning an increase in Google searches year over year...
June 11, 2025 at 6:12 PM
When people are questioning an increase in Google searches year over year...
GOOGLE and CHATGPT BOTH picked Reddit (arguably the angriest place) as the major data source.
Reddit now controls all the narrative around brands & that narrative is unlikely to be kind or positive.
Good time to provide Reddit marketing services (which we do 😎😎 at @smartymarketing.bsky.social )
Reddit now controls all the narrative around brands & that narrative is unlikely to be kind or positive.
Good time to provide Reddit marketing services (which we do 😎😎 at @smartymarketing.bsky.social )
June 11, 2025 at 2:43 PM
GOOGLE and CHATGPT BOTH picked Reddit (arguably the angriest place) as the major data source.
Reddit now controls all the narrative around brands & that narrative is unlikely to be kind or positive.
Good time to provide Reddit marketing services (which we do 😎😎 at @smartymarketing.bsky.social )
Reddit now controls all the narrative around brands & that narrative is unlikely to be kind or positive.
Good time to provide Reddit marketing services (which we do 😎😎 at @smartymarketing.bsky.social )
I watched that interview but I don't think it sounded that straightforward... (1) they were not going to make AI Mode a default tab (yet) and (2) they are going to integrate its better performing features into the main tab (which sounded like they were going to improve existing AI Overviews)...
June 9, 2025 at 4:06 PM
I watched that interview but I don't think it sounded that straightforward... (1) they were not going to make AI Mode a default tab (yet) and (2) they are going to integrate its better performing features into the main tab (which sounded like they were going to improve existing AI Overviews)...
AND YET, according to our research *almost 90% of businesses* are not doing anything on Reddit, citing a lack of understanding of the platform as the main reason (which is totally understandable! I am lucky to have a team that has been heavily into Reddit marketing for 12+ years.)
June 5, 2025 at 4:16 PM
AND YET, according to our research *almost 90% of businesses* are not doing anything on Reddit, citing a lack of understanding of the platform as the main reason (which is totally understandable! I am lucky to have a team that has been heavily into Reddit marketing for 12+ years.)
It ranks for 1.8 MILLION queries containing “reviews”, according to Semrush (most of these are branded) *directly influencing buying decisions at the very bottom of the funnel*
June 5, 2025 at 4:16 PM
It ranks for 1.8 MILLION queries containing “reviews”, according to Semrush (most of these are branded) *directly influencing buying decisions at the very bottom of the funnel*
REDDIT IS THE TOP CITED SOURCE!!!
- #6 top ranking website in Google search WORLDWIDE => visibility in AI mode and Gemini, obviously.
- #2 cited site in ChatGPT (right after Wikipedia) 👇
- #6 top ranking website in Google search WORLDWIDE => visibility in AI mode and Gemini, obviously.
- #2 cited site in ChatGPT (right after Wikipedia) 👇
June 5, 2025 at 4:16 PM
REDDIT IS THE TOP CITED SOURCE!!!
- #6 top ranking website in Google search WORLDWIDE => visibility in AI mode and Gemini, obviously.
- #2 cited site in ChatGPT (right after Wikipedia) 👇
- #6 top ranking website in Google search WORLDWIDE => visibility in AI mode and Gemini, obviously.
- #2 cited site in ChatGPT (right after Wikipedia) 👇
In case you missed it: Gemini (and consequently AI Mode) IS BEING TRAINED by Google's traditional search signals (cough, *PageRank*)
Talk about the death of link building or SEO 😎
/weekend reading
Talk about the death of link building or SEO 😎
/weekend reading
June 1, 2025 at 4:47 PM
In case you missed it: Gemini (and consequently AI Mode) IS BEING TRAINED by Google's traditional search signals (cough, *PageRank*)
Talk about the death of link building or SEO 😎
/weekend reading
Talk about the death of link building or SEO 😎
/weekend reading
OK, SEO is changing but not as dramatically as someone wants you to believe, and not for the first time in its history too.
Some tactics we've been talking about for YEARS become unavoidable, and it's better to change priorities now (or better yesterday) to remain findable
#aimode #aisearch
Some tactics we've been talking about for YEARS become unavoidable, and it's better to change priorities now (or better yesterday) to remain findable
#aimode #aisearch
May 30, 2025 at 5:45 PM
Google's AI Mode brings nothing essentially new:
✅ Traffic has been a vanity metric for years
✅ "Similarity" and semantic indexing have been used by Google for years
✅ Organic findability hasn't been easy to predict for years
✅ Branding (becoming an entity) has been key for years
✅ Traffic has been a vanity metric for years
✅ "Similarity" and semantic indexing have been used by Google for years
✅ Organic findability hasn't been easy to predict for years
✅ Branding (becoming an entity) has been key for years
May 27, 2025 at 10:52 PM
Google's AI Mode brings nothing essentially new:
✅ Traffic has been a vanity metric for years
✅ "Similarity" and semantic indexing have been used by Google for years
✅ Organic findability hasn't been easy to predict for years
✅ Branding (becoming an entity) has been key for years
✅ Traffic has been a vanity metric for years
✅ "Similarity" and semantic indexing have been used by Google for years
✅ Organic findability hasn't been easy to predict for years
✅ Branding (becoming an entity) has been key for years
Not sure how these could be useful search results:
1. THREE quick answers (which are pretty repetitive)
2. Repetitive links in answers and organic search
3. Lots of extra info (may be useful but should be much lower on the page
I feel like Google is just slapping all they can on the page
1. THREE quick answers (which are pretty repetitive)
2. Repetitive links in answers and organic search
3. Lots of extra info (may be useful but should be much lower on the page
I feel like Google is just slapping all they can on the page
May 10, 2025 at 1:36 AM
Not sure how these could be useful search results:
1. THREE quick answers (which are pretty repetitive)
2. Repetitive links in answers and organic search
3. Lots of extra info (may be useful but should be much lower on the page
I feel like Google is just slapping all they can on the page
1. THREE quick answers (which are pretty repetitive)
2. Repetitive links in answers and organic search
3. Lots of extra info (may be useful but should be much lower on the page
I feel like Google is just slapping all they can on the page
February 11, 2025 at 11:45 PM
"Things to know about SEO" according to Google search 🤣
For everyone who is not aware, this is a new AI-generated feature inside Google's search result pages.
Well, first, these are repetitive and weird. And secondly, these are NOT things you want to know about SEO. 😅
#SEO #googleai #aisearch #ai
For everyone who is not aware, this is a new AI-generated feature inside Google's search result pages.
Well, first, these are repetitive and weird. And secondly, these are NOT things you want to know about SEO. 😅
#SEO #googleai #aisearch #ai
January 9, 2025 at 8:23 PM
I ran this test bc I had already noticed on multiple occasions that generative AI platforms accessed outdated versions of web pages. So next time you run your analyses of web pages, keep that in mind! It is better to copy-paste the page content to analyze/enhance it than rely on the URL analysis
December 20, 2024 at 8:24 PM
I ran this test bc I had already noticed on multiple occasions that generative AI platforms accessed outdated versions of web pages. So next time you run your analyses of web pages, keep that in mind! It is better to copy-paste the page content to analyze/enhance it than rely on the URL analysis
Google's Site Reputation Abuse, Expanded Beyond Automated Content open.substack.com/pub/annsmart...
December 11, 2024 at 4:35 PM
Google's Site Reputation Abuse, Expanded Beyond Automated Content open.substack.com/pub/annsmart...