Matthew V - EmailKarma 🇨🇦
@emailkarma.com
Founder, Author, Podcast Host, Speaker, Privacy and Email Advocate. #EmailGeek #Canadian living in the GTA (aka the6ix) #Ontario
He/Him
https://ekma.co/m/EmailKarma
He/Him
https://ekma.co/m/EmailKarma
Pinned
Looking for your fellow #emailgeeks and those that talk about consent based email marketing efforts? Look no further, I’ve started a list.
go.bsky.app/HkpfauA
LMK who is missing?
go.bsky.app/HkpfauA
LMK who is missing?
Added several new concert videos to my 2025 concert playlist: www.youtube.com/@vern-video
Including new videos from Beyond the Sun and Virginia to Vegas
#Music
Including new videos from Beyond the Sun and Virginia to Vegas
#Music
Matt V
We go to concerts and share some of the videos here with the world. Video credits Tasha and Matt.
(c) All rights reserved
www.youtube.com
November 5, 2025 at 2:21 AM
Added several new concert videos to my 2025 concert playlist: www.youtube.com/@vern-video
Including new videos from Beyond the Sun and Virginia to Vegas
#Music
Including new videos from Beyond the Sun and Virginia to Vegas
#Music
New #music from my friend’s Band dropped today.
Saigon Sinners - Luanne and Other Songs: music.apple.com/ca/album/lua...
Check it out!
Saigon Sinners - Luanne and Other Songs: music.apple.com/ca/album/lua...
Check it out!
Luanne and other songs - EP by Saigon Sinners on Apple Music
Album · 2025 · 4 Songs
music.apple.com
October 31, 2025 at 9:59 PM
New #music from my friend’s Band dropped today.
Saigon Sinners - Luanne and Other Songs: music.apple.com/ca/album/lua...
Check it out!
Saigon Sinners - Luanne and Other Songs: music.apple.com/ca/album/lua...
Check it out!
It really is the spooky season - 4 well crafted Phishing emails in my inbox today.
Stay safe out there - if something feels off about a message, think twice about clicking that link.
#EmailGeeks #CybersecurityMonth
Stay safe out there - if something feels off about a message, think twice about clicking that link.
#EmailGeeks #CybersecurityMonth
October 31, 2025 at 2:20 PM
It really is the spooky season - 4 well crafted Phishing emails in my inbox today.
Stay safe out there - if something feels off about a message, think twice about clicking that link.
#EmailGeeks #CybersecurityMonth
Stay safe out there - if something feels off about a message, think twice about clicking that link.
#EmailGeeks #CybersecurityMonth
This should tell you why even smaller senders need to have valid #DMARC record (at enforcement) that protects their brand... Everyone it a potential target for spoofing, or impersonation.
p=none is a good starting place, but your journey should be to p=quarantine, then possibly even p=reject.
p=none is a good starting place, but your journey should be to p=quarantine, then possibly even p=reject.
October 23, 2025 at 2:58 PM
This should tell you why even smaller senders need to have valid #DMARC record (at enforcement) that protects their brand... Everyone it a potential target for spoofing, or impersonation.
p=none is a good starting place, but your journey should be to p=quarantine, then possibly even p=reject.
p=none is a good starting place, but your journey should be to p=quarantine, then possibly even p=reject.
Yahoo’s SenderHub gives marketers a new way to see how their emails perform. Pair it with SNDS and Google Postmaster Tools for a clearer, three-provider view of your reputation and engagement.
Read more: buff.ly/NhZBHQH
More data, smarter marketing.
#EmailGeeks #Deliverability
Read more: buff.ly/NhZBHQH
More data, smarter marketing.
#EmailGeeks #Deliverability
October 23, 2025 at 1:36 PM
Yahoo’s SenderHub gives marketers a new way to see how their emails perform. Pair it with SNDS and Google Postmaster Tools for a clearer, three-provider view of your reputation and engagement.
Read more: buff.ly/NhZBHQH
More data, smarter marketing.
#EmailGeeks #Deliverability
Read more: buff.ly/NhZBHQH
More data, smarter marketing.
#EmailGeeks #Deliverability
Reposted by Matthew V - EmailKarma 🇨🇦
Pushed a patch to the New BIMI validation tools (v1.0.4).
Hoping it will resolve the Ajax error that was happening with v1.0.3.
Source: github.com/authindicato...
#BuildInPublic
Hoping it will resolve the Ajax error that was happening with v1.0.3.
Source: github.com/authindicato...
#BuildInPublic
GitHub - authindicators/bimi-checker: New BIMI Validation tool
New BIMI Validation tool. Contribute to authindicators/bimi-checker development by creating an account on GitHub.
github.com
October 21, 2025 at 9:46 PM
Pushed a patch to the New BIMI validation tools (v1.0.4).
Hoping it will resolve the Ajax error that was happening with v1.0.3.
Source: github.com/authindicato...
#BuildInPublic
Hoping it will resolve the Ajax error that was happening with v1.0.3.
Source: github.com/authindicato...
#BuildInPublic
🎶 How do you solve a problem like Maria? 🎶
October 2, 2025 at 12:18 AM
🎶 How do you solve a problem like Maria? 🎶
Google postmaster Tools are getting an upgrade.
What's changing: V1 will no long be accessible after 9/30, Domain and IP reputation reports are being sunset in favour of new details (yet to be announced) in the V2 tools.
Learn more here:
emailkarma.net/google-postm...
#EmailGeeks
What's changing: V1 will no long be accessible after 9/30, Domain and IP reputation reports are being sunset in favour of new details (yet to be announced) in the V2 tools.
Learn more here:
emailkarma.net/google-postm...
#EmailGeeks
Google Postmaster Tools v1 Retires | EmailKarma
Google Postmaster Tools v1 retires September 30, 2025. Learn what’s changing, what’s new in v2, and what senders need to do.
emailkarma.net
September 26, 2025 at 5:24 PM
Google postmaster Tools are getting an upgrade.
What's changing: V1 will no long be accessible after 9/30, Domain and IP reputation reports are being sunset in favour of new details (yet to be announced) in the V2 tools.
Learn more here:
emailkarma.net/google-postm...
#EmailGeeks
What's changing: V1 will no long be accessible after 9/30, Domain and IP reputation reports are being sunset in favour of new details (yet to be announced) in the V2 tools.
Learn more here:
emailkarma.net/google-postm...
#EmailGeeks
It makes me happy when a pilot program is being discussed and the feedback from the client is "This is great. We can see and appreciate the efforts you've put in to this"
#EmailGeeks
#EmailGeeks
September 24, 2025 at 8:43 PM
It makes me happy when a pilot program is being discussed and the feedback from the client is "This is great. We can see and appreciate the efforts you've put in to this"
#EmailGeeks
#EmailGeeks
Reposted by Matthew V - EmailKarma 🇨🇦
🚨 Tomorrow is the big day! Canadian Email Summit 2025 lands in Toronto—AI, deliverability, personalization, compliance & more. Don’t miss the conversations that shape 2025 email strategy.
Grab your pass now 👉 buff.ly/6GCh9cI
#CaES2025 #EmailGeeks
Grab your pass now 👉 buff.ly/6GCh9cI
#CaES2025 #EmailGeeks
Canadian Email Summit
Canada's only all day email marketing event
buff.ly
September 24, 2025 at 7:01 PM
🚨 Tomorrow is the big day! Canadian Email Summit 2025 lands in Toronto—AI, deliverability, personalization, compliance & more. Don’t miss the conversations that shape 2025 email strategy.
Grab your pass now 👉 buff.ly/6GCh9cI
#CaES2025 #EmailGeeks
Grab your pass now 👉 buff.ly/6GCh9cI
#CaES2025 #EmailGeeks
Serious question - Do people actually care about the reviews written on sites like G2?
I get asked occasionally by vendors to write reviews in exchange for gift cards and I can't think of a time I've ever looked at this site when making a purchase decision.
#SaaS #Reviews
I get asked occasionally by vendors to write reviews in exchange for gift cards and I can't think of a time I've ever looked at this site when making a purchase decision.
#SaaS #Reviews
September 22, 2025 at 5:53 PM
Linkedin plans to train AI on your content unless you opt-out.
www.linkedin.com/mypreference...
Choose wisely.
www.linkedin.com/mypreference...
Choose wisely.
September 18, 2025 at 2:14 PM
Linkedin plans to train AI on your content unless you opt-out.
www.linkedin.com/mypreference...
Choose wisely.
www.linkedin.com/mypreference...
Choose wisely.
I don't understand why people have to ask so many dumb questions to AI chat bots...
The number one reply currently seems to be "I can't answer questions for service not related to [Company], go talk to your provider." Followed by "We don't take payments, and can't issue refunds"
¯\_(ツ)_/¯
The number one reply currently seems to be "I can't answer questions for service not related to [Company], go talk to your provider." Followed by "We don't take payments, and can't issue refunds"
¯\_(ツ)_/¯
September 17, 2025 at 7:31 PM
I don't understand why people have to ask so many dumb questions to AI chat bots...
The number one reply currently seems to be "I can't answer questions for service not related to [Company], go talk to your provider." Followed by "We don't take payments, and can't issue refunds"
¯\_(ツ)_/¯
The number one reply currently seems to be "I can't answer questions for service not related to [Company], go talk to your provider." Followed by "We don't take payments, and can't issue refunds"
¯\_(ツ)_/¯
Why do some people like (3 year) old posts on social media? 🤔
Are they just AI driven bot actions following a bad prompt?
ex: Like everything with this hashtag?
Or are they trying to fake engagement on their accounts for the algorithm?
Are they just AI driven bot actions following a bad prompt?
ex: Like everything with this hashtag?
Or are they trying to fake engagement on their accounts for the algorithm?
September 15, 2025 at 4:50 PM
Why do some people like (3 year) old posts on social media? 🤔
Are they just AI driven bot actions following a bad prompt?
ex: Like everything with this hashtag?
Or are they trying to fake engagement on their accounts for the algorithm?
Are they just AI driven bot actions following a bad prompt?
ex: Like everything with this hashtag?
Or are they trying to fake engagement on their accounts for the algorithm?
Accomplished a couple things I’m quite proud of this week. Built my first two (of three) #Wordpress plugins.
I’m sure they are a little buggy but they worked well enough when I was testing them.
Build a #BIMI record:
bimigroup.org/bimi-record-...
Validate a record: bimigroup.org/bimi-generat...
I’m sure they are a little buggy but they worked well enough when I was testing them.
Build a #BIMI record:
bimigroup.org/bimi-record-...
Validate a record: bimigroup.org/bimi-generat...
September 12, 2025 at 10:19 PM
Accomplished a couple things I’m quite proud of this week. Built my first two (of three) #Wordpress plugins.
I’m sure they are a little buggy but they worked well enough when I was testing them.
Build a #BIMI record:
bimigroup.org/bimi-record-...
Validate a record: bimigroup.org/bimi-generat...
I’m sure they are a little buggy but they worked well enough when I was testing them.
Build a #BIMI record:
bimigroup.org/bimi-record-...
Validate a record: bimigroup.org/bimi-generat...
Reposted by Matthew V - EmailKarma 🇨🇦
Another new and refreshed tool to help build a proper #BIMI record has just been released: bimigroup.org/bimi-record-...
Now it's easier than ever to put your BIMI record together with all the proper tags.
#Authentication #Brands
Now it's easier than ever to put your BIMI record together with all the proper tags.
#Authentication #Brands
September 12, 2025 at 3:51 PM
Another new and refreshed tool to help build a proper #BIMI record has just been released: bimigroup.org/bimi-record-...
Now it's easier than ever to put your BIMI record together with all the proper tags.
#Authentication #Brands
Now it's easier than ever to put your BIMI record together with all the proper tags.
#Authentication #Brands
Reposted by Matthew V - EmailKarma 🇨🇦
Soft launching our new BIMI Inspector tool: bimigroup.org/bimi-generat...
More tools to come shortly.
More tools to come shortly.
BIMI Inspector - BIMI Group
bimigroup.org
September 10, 2025 at 12:12 AM
Soft launching our new BIMI Inspector tool: bimigroup.org/bimi-generat...
More tools to come shortly.
More tools to come shortly.
Kinda funny (ironic even?) that the #CPC sends an email that says "Hire Canadian" but is using a US based service provider...
There are lots of good #Canadian based service providers to chose from if they really mean it.
To be fair none of the parties use Canadian Vendors...
There are lots of good #Canadian based service providers to chose from if they really mean it.
To be fair none of the parties use Canadian Vendors...
September 9, 2025 at 2:12 PM
Laposte steps up #authentication rules Sept 9. Unauthenticated = spam or reject.
✅ SPF or DKIM must pass and align with your From domain.
❌ Shared domains = treated as “none.”
Check your setup now if you send to French inboxes
Read more: buff.ly/hWocnce
#EmailGeeks #Deliverability
✅ SPF or DKIM must pass and align with your From domain.
❌ Shared domains = treated as “none.”
Check your setup now if you send to French inboxes
Read more: buff.ly/hWocnce
#EmailGeeks #Deliverability
September 4, 2025 at 4:15 PM
Laposte steps up #authentication rules Sept 9. Unauthenticated = spam or reject.
✅ SPF or DKIM must pass and align with your From domain.
❌ Shared domains = treated as “none.”
Check your setup now if you send to French inboxes
Read more: buff.ly/hWocnce
#EmailGeeks #Deliverability
✅ SPF or DKIM must pass and align with your From domain.
❌ Shared domains = treated as “none.”
Check your setup now if you send to French inboxes
Read more: buff.ly/hWocnce
#EmailGeeks #Deliverability
Woke up this morning, showered had breakfast, started to get ready for work only to realize it’s Labour Day. Well, it’s a pleasant surprise I think k I would have liked to sleep in a bit more.
How’s your day going?
How’s your day going?
September 1, 2025 at 3:56 PM
Woke up this morning, showered had breakfast, started to get ready for work only to realize it’s Labour Day. Well, it’s a pleasant surprise I think k I would have liked to sleep in a bit more.
How’s your day going?
How’s your day going?
Reposted by Matthew V - EmailKarma 🇨🇦
3 days left! Early-bird $320.78 ends Sept 1. Don’t pay $399.95 later. Join us Sept 25 in Toronto.
Act now, save your budget, and join us Sept 25 at St. Paul’s Bloor Street, Toronto.
🎟 Register here: buff.ly/iCSWXxB
#CaES25 #EmailGeeks
Act now, save your budget, and join us Sept 25 at St. Paul’s Bloor Street, Toronto.
🎟 Register here: buff.ly/iCSWXxB
#CaES25 #EmailGeeks
August 29, 2025 at 3:03 PM
3 days left! Early-bird $320.78 ends Sept 1. Don’t pay $399.95 later. Join us Sept 25 in Toronto.
Act now, save your budget, and join us Sept 25 at St. Paul’s Bloor Street, Toronto.
🎟 Register here: buff.ly/iCSWXxB
#CaES25 #EmailGeeks
Act now, save your budget, and join us Sept 25 at St. Paul’s Bloor Street, Toronto.
🎟 Register here: buff.ly/iCSWXxB
#CaES25 #EmailGeeks