Matthew V - EmailKarma 🇨🇦
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emailkarma.com
Matthew V - EmailKarma 🇨🇦
@emailkarma.com
Founder, Author, Podcast Host, Speaker, Privacy and Email Advocate. #EmailGeek #Canadian living in the GTA (aka the6ix) #Ontario

He/Him

https://ekma.co/m/EmailKarma
This should tell you why even smaller senders need to have valid #DMARC record (at enforcement) that protects their brand... Everyone it a potential target for spoofing, or impersonation.

p=none is a good starting place, but your journey should be to p=quarantine, then possibly even p=reject.
October 23, 2025 at 2:58 PM
Yahoo’s SenderHub gives marketers a new way to see how their emails perform. Pair it with SNDS and Google Postmaster Tools for a clearer, three-provider view of your reputation and engagement.

Read more: buff.ly/NhZBHQH

More data, smarter marketing.

#EmailGeeks #Deliverability
October 23, 2025 at 1:36 PM
Happy Thanksgiving Eh! #Canada 🇨🇦
October 12, 2025 at 5:49 AM
Gonna whip it! Whip it good #Devo
September 24, 2025 at 11:58 PM
Laposte steps up #authentication rules Sept 9. Unauthenticated = spam or reject.

✅ SPF or DKIM must pass and align with your From domain.
❌ Shared domains = treated as “none.”

Check your setup now if you send to French inboxes

Read more: buff.ly/hWocnce

#EmailGeeks #Deliverability
September 4, 2025 at 4:15 PM
Not the night we were hoping for. #LilWayne #YYZ #Toronto #BudweiserStage
August 12, 2025 at 3:49 AM
Let’s go!!
July 25, 2025 at 1:49 AM
Not the night we were hoping for. Currently sheltering in place

#OurLadyPeace #BudweiserStage
July 25, 2025 at 12:50 AM
Today marks 18 Years since I stated my blog EmailKarma. Thanks for your support over the years.

#EmailGeeks

www.instagram.com/p/DL0r7e7JKn...
July 8, 2025 at 1:07 AM
How’s your day going?

Too hot to do much of anything outside.

So hot the birds are not even coming to the feeder today.

#Humidity #Summer
June 22, 2025 at 4:52 PM
Outlook’s 2025 email rules are here—and they’re serious.

Starting May 5, domains sending >5k emails/day must nail SPF, DKIM, & DMARC or face rejection (not just junk folder). Microsoft’s April update? No second chances. Time to auth up! 🔐 buff.ly/XbuW284

#EmailMarketing #OutlookUpdates #DMARC
May 5, 2025 at 12:57 PM
In and out in under 10 min this afternoon. Do your part, have your say. #CanadaVotes #FederalElection
April 19, 2025 at 2:15 AM
DMARC Alignment: Strict vs. Relaxed

Master DMARC alignment with strict vs. relaxed modes for SPF/DKIM. Enhance email security and deliverability effectively.

Read more:
buff.ly/9yPuz4i

#EmailGeeks
April 16, 2025 at 4:15 PM
🇨🇦 Email Authentication in Canadian Politics: 2025 Update

Our latest analysis: Green Party leads with strong DMARC, but others lag—invalid SPF, no BIMI, and no Canadian ESPs. Disappointing progress since 2019. Read more: emailkarma.net/email-authen...

#EmailSecurity #CanadianPolitics #CanPoli
April 16, 2025 at 1:36 PM
DMARC Alignment: Strict vs. Relaxed

Master DMARC alignment with strict vs. relaxed modes for SPF/DKIM. Enhance email security and deliverability effectively.

Read more:
buff.ly/jnrmcFH

#EmailGeeks
April 3, 2025 at 1:36 PM
Cat photo, just because 😻
April 1, 2025 at 2:00 AM
DMARC Alignment: Strict vs. Relaxed

Master DMARC alignment with strict vs. relaxed modes for SPF/DKIM. Enhance email security and deliverability effectively.

Read more:
emailkarma.net/dmarc-alignm...

#EmailGeeks
March 14, 2025 at 4:15 PM
When people question me on why I recommend #DMARC on all there domains there are reasons:

1 - Brand Protection: even my little domains are spoofed regularly (~30%)
2 - Google/Yahoo require it for commercial mailers
3 - Good security opportunity with low starting effort

#EmailGeeks #EmailIsHard
March 3, 2025 at 10:11 PM
IYKYK
March 2, 2025 at 4:40 PM
55% of Ontario votes stayed home and didn't participate in the election - Total disapointment.

Source: Elections Ontario

#onpoli
February 28, 2025 at 4:13 PM
If you see this, and you’re in the mood for this kind of thing, quote post with a beach photo from your gallery.
February 14, 2025 at 3:22 AM
Ok #Toronto peeps… who is at #Sum41 tonight?! 🤘🤘

Enjoy the show!
January 29, 2025 at 1:42 AM
Tonight was my first night joining remote (video cooking) dinner club and we made Butternut Squash Soup.

Dinner is ready!

#ItsWhatsForDinner #SoupIsOn
January 5, 2025 at 10:17 PM
Cheers to a new year! As we say goodbye to 2024, let's reflect on the achievements, lessons, and connections we've made along the way. Here's to a 2025 filled with health, happiness, and prosperity for all.

Let’s make it a year to remember! 🥂 #HappyNewYear #2025
January 1, 2025 at 4:59 AM
Happy holidays from the Emailkarma and Canadian @EmailSummit.ca Team!
December 25, 2024 at 1:01 PM