James Brockbank
@brockbankjames.bsky.social
SEO & Digital PR that drive revenue—not just rankings & links | Founder at Digitaloft | 15+ years in SEO - Helping brands grow | Blackburn Rovers fan | https://www.digitaloft.co.uk
📍Lancaster, UK
📍Lancaster, UK
Pinned
The new ‘Christmas Trees’ SectorWatch report from @sistrix.com is a masterclass in eCommerce SEO and how to outrank giants like Amazon.
And it’s one of our clients who takes the top spot for the highest visibility in the sector for ‘do’ terms (commercial) 🚀
👇
And it’s one of our clients who takes the top spot for the highest visibility in the sector for ‘do’ terms (commercial) 🚀
👇
Reposted by James Brockbank
* and much more! Including SEO Jobs, events, free tools, SEO black friday deals...
By @celestelili.bsky.social , @garrettsussman.bsky.social , @brockbankjames.bsky.social , @sarataher.bsky.social , @freddiechatt.bsky.social , and more!
Check your email or take a look: seofomo.co/posts/seo-bl...
By @celestelili.bsky.social , @garrettsussman.bsky.social , @brockbankjames.bsky.social , @sarataher.bsky.social , @freddiechatt.bsky.social , and more!
Check your email or take a look: seofomo.co/posts/seo-bl...
💸 SEO Black Friday News, Updates, & More - SEOFOMO, Dec 1st 2024
seofomo.co
December 1, 2024 at 9:22 PM
* and much more! Including SEO Jobs, events, free tools, SEO black friday deals...
By @celestelili.bsky.social , @garrettsussman.bsky.social , @brockbankjames.bsky.social , @sarataher.bsky.social , @freddiechatt.bsky.social , and more!
Check your email or take a look: seofomo.co/posts/seo-bl...
By @celestelili.bsky.social , @garrettsussman.bsky.social , @brockbankjames.bsky.social , @sarataher.bsky.social , @freddiechatt.bsky.social , and more!
Check your email or take a look: seofomo.co/posts/seo-bl...
Reposted by James Brockbank
The new ‘Christmas Trees’ SectorWatch report from @sistrix.com is a masterclass in eCommerce SEO and how to outrank giants like Amazon.
And it’s one of our clients who takes the top spot for the highest visibility in the sector for ‘do’ terms (commercial) 🚀
👇
And it’s one of our clients who takes the top spot for the highest visibility in the sector for ‘do’ terms (commercial) 🚀
👇
November 29, 2024 at 12:08 PM
The new ‘Christmas Trees’ SectorWatch report from @sistrix.com is a masterclass in eCommerce SEO and how to outrank giants like Amazon.
And it’s one of our clients who takes the top spot for the highest visibility in the sector for ‘do’ terms (commercial) 🚀
👇
And it’s one of our clients who takes the top spot for the highest visibility in the sector for ‘do’ terms (commercial) 🚀
👇
Reposted by James Brockbank
I was SO excited this morning to see our client Christmas Tree World topping @sistrix.com’s article on organic visibility for Christmas tree searches!
Four years of hard work paying off!
Four years of hard work paying off!
November 29, 2024 at 10:36 AM
I was SO excited this morning to see our client Christmas Tree World topping @sistrix.com’s article on organic visibility for Christmas tree searches!
Four years of hard work paying off!
Four years of hard work paying off!
The new ‘Christmas Trees’ SectorWatch report from @sistrix.com is a masterclass in eCommerce SEO and how to outrank giants like Amazon.
And it’s one of our clients who takes the top spot for the highest visibility in the sector for ‘do’ terms (commercial) 🚀
👇
And it’s one of our clients who takes the top spot for the highest visibility in the sector for ‘do’ terms (commercial) 🚀
👇
November 29, 2024 at 12:08 PM
The new ‘Christmas Trees’ SectorWatch report from @sistrix.com is a masterclass in eCommerce SEO and how to outrank giants like Amazon.
And it’s one of our clients who takes the top spot for the highest visibility in the sector for ‘do’ terms (commercial) 🚀
👇
And it’s one of our clients who takes the top spot for the highest visibility in the sector for ‘do’ terms (commercial) 🚀
👇
This eCom retailer engaged Digitaloft in early 2024 following two years of continued declining organic visibility.
After visibility peaked in 2021, this dropped by more than 90% by 2024.
Six months in we've kickstarted recovery and more than 10x'd traffic.
Here's how 👇
After visibility peaked in 2021, this dropped by more than 90% by 2024.
Six months in we've kickstarted recovery and more than 10x'd traffic.
Here's how 👇
November 28, 2024 at 4:08 PM
This eCom retailer engaged Digitaloft in early 2024 following two years of continued declining organic visibility.
After visibility peaked in 2021, this dropped by more than 90% by 2024.
Six months in we've kickstarted recovery and more than 10x'd traffic.
Here's how 👇
After visibility peaked in 2021, this dropped by more than 90% by 2024.
Six months in we've kickstarted recovery and more than 10x'd traffic.
Here's how 👇
Reposted by James Brockbank
My cat of the day!
Credits to @brockbankjames.bsky.social
#seocharity #catoftheday
www.seocharity.com/live-stream
Credits to @brockbankjames.bsky.social
#seocharity #catoftheday
www.seocharity.com/live-stream
November 28, 2024 at 10:38 AM
My cat of the day!
Credits to @brockbankjames.bsky.social
#seocharity #catoftheday
www.seocharity.com/live-stream
Credits to @brockbankjames.bsky.social
#seocharity #catoftheday
www.seocharity.com/live-stream
Reposted by James Brockbank
💸 Who's winning the Black Friday SERPs? I'm going through the top 200 queries across the most popular non-branded and branded product types using Similarweb data
👇 A few highlights:
...
👇 A few highlights:
...
November 27, 2024 at 11:07 AM
💸 Who's winning the Black Friday SERPs? I'm going through the top 200 queries across the most popular non-branded and branded product types using Similarweb data
👇 A few highlights:
...
👇 A few highlights:
...
I've been doing link building for 15 years and counting.
Here's the number one mindset shift you need to make as a link builder or digital PR.
👇
Here's the number one mindset shift you need to make as a link builder or digital PR.
👇
November 27, 2024 at 8:23 AM
I've been doing link building for 15 years and counting.
Here's the number one mindset shift you need to make as a link builder or digital PR.
👇
Here's the number one mindset shift you need to make as a link builder or digital PR.
👇
A list of SEO tactics isn't an SEO strategy.
A list of SEO tactics isn't an SEO strategy.
A list of SEO tactics isn't an SEO strategy.
A list of SEO tactics isn't an SEO strategy.
A list of SEO tactics isn't an SEO strategy.
A list of SEO tactics isn't an SEO strategy.
A list of SEO tactics isn't an SEO strategy.
A list of SEO tactics isn't an SEO strategy.
A list of SEO tactics isn't an SEO strategy.
November 26, 2024 at 3:11 PM
A list of SEO tactics isn't an SEO strategy.
A list of SEO tactics isn't an SEO strategy.
A list of SEO tactics isn't an SEO strategy.
A list of SEO tactics isn't an SEO strategy.
A list of SEO tactics isn't an SEO strategy.
A list of SEO tactics isn't an SEO strategy.
A list of SEO tactics isn't an SEO strategy.
A list of SEO tactics isn't an SEO strategy.
A list of SEO tactics isn't an SEO strategy.
Reposted by James Brockbank
No excuses yall, if a dude like me can do this... you all definitely got this.
I loved the process of taking a post that I struggled to visualize the concept and use Claude to help you build out an embeddable prototype.
youtu.be/E1KjJ4adS7w
I loved the process of taking a post that I struggled to visualize the concept and use Claude to help you build out an embeddable prototype.
youtu.be/E1KjJ4adS7w
Level your blog posts up! Use Claude to make no code interactive elements.
YouTube video by Wil Reynolds
youtu.be
November 23, 2024 at 7:37 AM
No excuses yall, if a dude like me can do this... you all definitely got this.
I loved the process of taking a post that I struggled to visualize the concept and use Claude to help you build out an embeddable prototype.
youtu.be/E1KjJ4adS7w
I loved the process of taking a post that I struggled to visualize the concept and use Claude to help you build out an embeddable prototype.
youtu.be/E1KjJ4adS7w
What if you could earn great links on autopilot?
I’m talking incredibly relevant links from authoritative publications and sites?
I've rounded up 15 statistics page examples to inspire you to use the tactic to earn links without active outreach.
👇
digitaloft.co.uk/statistics-p...
I’m talking incredibly relevant links from authoritative publications and sites?
I've rounded up 15 statistics page examples to inspire you to use the tactic to earn links without active outreach.
👇
digitaloft.co.uk/statistics-p...
15 Statistics Page Examples That Have Earned 8,000 Links From 4,300 Referring Domains
I've rounded up 15 statistics page examples that have earned links from more than 4,300 referring domains between them to inspire you to try out the tactic.... Continue reading
digitaloft.co.uk
November 26, 2024 at 9:39 AM
What if you could earn great links on autopilot?
I’m talking incredibly relevant links from authoritative publications and sites?
I've rounded up 15 statistics page examples to inspire you to use the tactic to earn links without active outreach.
👇
digitaloft.co.uk/statistics-p...
I’m talking incredibly relevant links from authoritative publications and sites?
I've rounded up 15 statistics page examples to inspire you to use the tactic to earn links without active outreach.
👇
digitaloft.co.uk/statistics-p...
Reposted by James Brockbank
Free Schema.org Analysis Tool 👀👇 Analyze your site schema markup and compare it vs competitors, get recommendations for improvements too! Via the awesome @jroakes.bsky.social 👌
Check it out: schema-analyzer-jroakes1.replit.app and vote for it in the #SEOFOMO news: news.seofomo.co/story/schema...
Check it out: schema-analyzer-jroakes1.replit.app and vote for it in the #SEOFOMO news: news.seofomo.co/story/schema...
November 25, 2024 at 9:04 PM
Free Schema.org Analysis Tool 👀👇 Analyze your site schema markup and compare it vs competitors, get recommendations for improvements too! Via the awesome @jroakes.bsky.social 👌
Check it out: schema-analyzer-jroakes1.replit.app and vote for it in the #SEOFOMO news: news.seofomo.co/story/schema...
Check it out: schema-analyzer-jroakes1.replit.app and vote for it in the #SEOFOMO news: news.seofomo.co/story/schema...
Reposted by James Brockbank
👀 What's *your* top SEO prediction and tip for 2025? Submit them in the form here and I'll be featuring the top ones in an upcoming special #SEOFOMO Edition -including a mention and link to your site-! hub.seofomo.co/surveys/seo-...
November 25, 2024 at 12:51 PM
👀 What's *your* top SEO prediction and tip for 2025? Submit them in the form here and I'll be featuring the top ones in an upcoming special #SEOFOMO Edition -including a mention and link to your site-! hub.seofomo.co/surveys/seo-...
Reposted by James Brockbank
James Brockbank returned to the show, we covered topics such as Google's DOJ case and industry implications to updates on site reputation policies, backlink strategies, selling #SEO to executives & the importance of reputation in SEO.
youtu.be/lKqk-x9PmNQ?...
Chat With James Brockbank - Google's Spam Policy, Building Relevant Backlinks & How To Sell SEO
YouTube video by Search With Sean
youtu.be
November 23, 2024 at 8:09 PM
James Brockbank returned to the show, we covered topics such as Google's DOJ case and industry implications to updates on site reputation policies, backlink strategies, selling #SEO to executives & the importance of reputation in SEO.
youtu.be/lKqk-x9PmNQ?...
Reposted by James Brockbank
Are you tired of all those screenshots showing big Google traffic changes - both up and down? 📈📉
I got you. Here's a stress-free shot of not much happening
Enjoy your day
I got you. Here's a stress-free shot of not much happening
Enjoy your day
November 22, 2024 at 10:36 PM
Are you tired of all those screenshots showing big Google traffic changes - both up and down? 📈📉
I got you. Here's a stress-free shot of not much happening
Enjoy your day
I got you. Here's a stress-free shot of not much happening
Enjoy your day
Reposted by James Brockbank
1/ 📢 Have you heard of llms.txt? It's like a robots.txt, but for language models!
The idea is to provide LLMs with a quick intro and guidelines for using your website effectively. 🌐🤖
👉 Proposal by Jeremy Howard: llmstxt.org
The idea is to provide LLMs with a quick intro and guidelines for using your website effectively. 🌐🤖
👉 Proposal by Jeremy Howard: llmstxt.org
wordlift.io
November 21, 2024 at 8:48 PM
1/ 📢 Have you heard of llms.txt? It's like a robots.txt, but for language models!
The idea is to provide LLMs with a quick intro and guidelines for using your website effectively. 🌐🤖
👉 Proposal by Jeremy Howard: llmstxt.org
The idea is to provide LLMs with a quick intro and guidelines for using your website effectively. 🌐🤖
👉 Proposal by Jeremy Howard: llmstxt.org
Reposted by James Brockbank
Hello webfriendsters! We have one more Google Search Central live in Zurich coming up on December 12. If you're nearby & want to join, sign up now. If you're nearby and would like to do a short community presentation, there's a form for that too :-).
developers.google.com/search/blog/...
developers.google.com/search/blog/...
Join us at Search Central Live in Zurich! | Google Search Central Blog | Google for Developers
developers.google.com
November 21, 2024 at 9:19 AM
Hello webfriendsters! We have one more Google Search Central live in Zurich coming up on December 12. If you're nearby & want to join, sign up now. If you're nearby and would like to do a short community presentation, there's a form for that too :-).
developers.google.com/search/blog/...
developers.google.com/search/blog/...
Over the moon to read comments like this on my session at the @webcertain.bsky.social International Search Summit last week on the Codefixer write up:
“As someone who’s come to value the strategic side of SEO, my favourite talk at the ISS was by James Brockbank.”
www.codefixer.com/blog/interna...
“As someone who’s come to value the strategic side of SEO, my favourite talk at the ISS was by James Brockbank.”
www.codefixer.com/blog/interna...
What We Learned at the International Search Summit 2024!
Our SEO and Google Ads team recently travelled to Barcelona for the 2024 International Search Summit (ISS). If you’re not familiar, the ISS is a conference we also attended last year that focusses on ...
www.codefixer.com
November 21, 2024 at 7:08 PM
Over the moon to read comments like this on my session at the @webcertain.bsky.social International Search Summit last week on the Codefixer write up:
“As someone who’s come to value the strategic side of SEO, my favourite talk at the ISS was by James Brockbank.”
www.codefixer.com/blog/interna...
“As someone who’s come to value the strategic side of SEO, my favourite talk at the ISS was by James Brockbank.”
www.codefixer.com/blog/interna...
Reposted by James Brockbank
When comparing the changes in Google's "Site reputation abuse" Spam Policy wording you can clearly see how now is all about the "purpose" of the content and how it's aligned to the site's main goal, independently of how it was created.
From what I see with this change in policy...
From what I see with this change in policy...
November 21, 2024 at 8:38 AM
When comparing the changes in Google's "Site reputation abuse" Spam Policy wording you can clearly see how now is all about the "purpose" of the content and how it's aligned to the site's main goal, independently of how it was created.
From what I see with this change in policy...
From what I see with this change in policy...
Reposted by James Brockbank
I can't emphasise this enough: If you sign up to @alsoasked.com during Black Friday on an annual account, you will *automatically get the Black Friday discount every single year* - it's literally the best 2 week window to sign up ⬇
alsoasked.com
alsoasked.com
November 20, 2024 at 11:37 AM
I can't emphasise this enough: If you sign up to @alsoasked.com during Black Friday on an annual account, you will *automatically get the Black Friday discount every single year* - it's literally the best 2 week window to sign up ⬇
alsoasked.com
alsoasked.com
Reposted by James Brockbank
exciting delivery this lunchtime of the heaviest trophy known to man !!!
November 20, 2024 at 1:14 PM
exciting delivery this lunchtime of the heaviest trophy known to man !!!
This week, we've got three of our team at @brightonseo.bsky.social ... and one thing that I don't ever overlook is how one of the best things about running an agency is giving people opportunities.
A trip to California from the UK ... so glad we're able to do this for people each year.
A trip to California from the UK ... so glad we're able to do this for people each year.
November 20, 2024 at 8:23 PM
This week, we've got three of our team at @brightonseo.bsky.social ... and one thing that I don't ever overlook is how one of the best things about running an agency is giving people opportunities.
A trip to California from the UK ... so glad we're able to do this for people each year.
A trip to California from the UK ... so glad we're able to do this for people each year.
Sometimes as a MD or CEO, you need to spend time working IN your business to come with ideas for new ways of doing things, ways to keep improving and look at things in a different way to keep moving forwards.
👇
👇
November 20, 2024 at 4:56 PM
Sometimes as a MD or CEO, you need to spend time working IN your business to come with ideas for new ways of doing things, ways to keep improving and look at things in a different way to keep moving forwards.
👇
👇
Reposted by James Brockbank
Calling all #SEO #PPC #ContentMarketing #DigitalPR & #SocialMedia speakers 🎤
Our 2025 pitch form is now open - forms.office.com/r/VBeTD6bHE0
Please encourage brilliant people you know to pitch, even if they've never done it before! Training and support can be provided ☺️
#IntSS
Our 2025 pitch form is now open - forms.office.com/r/VBeTD6bHE0
Please encourage brilliant people you know to pitch, even if they've never done it before! Training and support can be provided ☺️
#IntSS
November 20, 2024 at 1:20 PM
Calling all #SEO #PPC #ContentMarketing #DigitalPR & #SocialMedia speakers 🎤
Our 2025 pitch form is now open - forms.office.com/r/VBeTD6bHE0
Please encourage brilliant people you know to pitch, even if they've never done it before! Training and support can be provided ☺️
#IntSS
Our 2025 pitch form is now open - forms.office.com/r/VBeTD6bHE0
Please encourage brilliant people you know to pitch, even if they've never done it before! Training and support can be provided ☺️
#IntSS
Reposted by James Brockbank
Heads-up! Huge news from Google about its ‘Site reputation abuse’ spam policy and about its systems that identify if a subdomain or section of content is ‘starkly different’ than the main content. Oh, and they discuss site-wide signals (just like I explained in my post yesterday).
#google #seo
#google #seo
Google site reputation abuse policy now includes first-party involvement or oversight of content
This policy is still enforced with manual actions but Google confirmed there are algorithms that detect similar issues.
searchengineland.com
November 19, 2024 at 5:17 PM