Are “flying monkeys” — doubt, comparison, perfectionism — secretly wrecking your brand before it even takes off? 🐒✨ In this convo, host Lisa Urbanski and branding strategist Beverly Cornell (Wickedly Branded) break down the sneaky mindset blocks that show up right when you’re about to rebrand, launch, or be more visible. You’ll learn: - what “flying monkeys” look like for entrepreneurs - how Beverly rebranded even while scared - a simple way to take action when you don’t feel ready - why authentic stories attract better clients - how to keep showing up even with imposter syndrome

What Sunk Cost Bias Teaches Us About Creative Growth and Honest Choices

Tired of chasing fleeting motivation? What if you could flip a switch in your brain to make achieving your goals inevitable? Stop being a stranger to your future self. This isn't your typical self-help podcast spouting motivational quotes. We're diving deep into the neuroscience of success and unpacking the productivity systems that high-achievers use to make their dreams a reality. We'll show you how to stop the cycle of self-sabotage and start building a life you're wildly excited about. Each week, we'll give you actionable productivity hacks and guide you through powerful techniques like manipulating your cognitive filter to see opportunities, not obstacles. You'll learn how to use the psychological tension of unfinished tasks to your advantage and implement "if-then" planning to automate your success. We'll even explore controversial ideas like using commitment contracts (yes, with real money on the line) and the art of temptation bundling to make your good habits irresistible. This is your guide to a radical mindset shift. It’s time to stop wishing and start doing. We'll teach you how to design your environment and stack small, strategic systems to ensure your success is not just possible, but inevitable.