Celeste Gonzalez | Your Fav SEO
@yourfavoriteseo.bsky.social
Director of RooLabs🧪 at RicketyRoo | Wix Course Creator | Speaker | Latina en seo🇲🇽🇳🇮
Reposted by Celeste Gonzalez | Your Fav SEO
And you know what? Most businesses have awful contact pages. They add NAP info, embed a contact form, and call it a day. MAJOR FAIL.
So here’s another Local SEO tip you NEED to know: give your contact page the same level of care and attention as an enterprise location landing page.
So here’s another Local SEO tip you NEED to know: give your contact page the same level of care and attention as an enterprise location landing page.
November 20, 2025 at 5:41 PM
And you know what? Most businesses have awful contact pages. They add NAP info, embed a contact form, and call it a day. MAJOR FAIL.
So here’s another Local SEO tip you NEED to know: give your contact page the same level of care and attention as an enterprise location landing page.
So here’s another Local SEO tip you NEED to know: give your contact page the same level of care and attention as an enterprise location landing page.
Meet users where they search, not just where we want them to be.
TikTok is local!
TikTok is local!
November 14, 2025 at 1:34 PM
Meet users where they search, not just where we want them to be.
TikTok is local!
TikTok is local!
Social proof?
Discovery content?
FAQs?
All of that lives inside TikTok.
This isn’t a trend SEOs can ignore. It’s where search is actually happening.
Discovery content?
FAQs?
All of that lives inside TikTok.
This isn’t a trend SEOs can ignore. It’s where search is actually happening.
November 14, 2025 at 1:34 PM
Social proof?
Discovery content?
FAQs?
All of that lives inside TikTok.
This isn’t a trend SEOs can ignore. It’s where search is actually happening.
Discovery content?
FAQs?
All of that lives inside TikTok.
This isn’t a trend SEOs can ignore. It’s where search is actually happening.
How to take action:
Repurpose TikToks into GBP posts, blog content, etc
Track local TikTok reviews
Use TikTok search results to spot content gaps
Write like your audience talks
Repurpose TikToks into GBP posts, blog content, etc
Track local TikTok reviews
Use TikTok search results to spot content gaps
Write like your audience talks
November 14, 2025 at 1:34 PM
How to take action:
Repurpose TikToks into GBP posts, blog content, etc
Track local TikTok reviews
Use TikTok search results to spot content gaps
Write like your audience talks
Repurpose TikToks into GBP posts, blog content, etc
Track local TikTok reviews
Use TikTok search results to spot content gaps
Write like your audience talks
Why SEOs should care:
📲 TikTok search shows real user language + intent
🤝 Local reviews = social proof + trust signals
This isn’t just content. It’s UGC with weight.
📲 TikTok search shows real user language + intent
🤝 Local reviews = social proof + trust signals
This isn’t just content. It’s UGC with weight.
November 14, 2025 at 1:34 PM
Why SEOs should care:
📲 TikTok search shows real user language + intent
🤝 Local reviews = social proof + trust signals
This isn’t just content. It’s UGC with weight.
📲 TikTok search shows real user language + intent
🤝 Local reviews = social proof + trust signals
This isn’t just content. It’s UGC with weight.
Now they’re gamifying it:
🎯 Users get XP for posting real, location-based reviews
📈 The more you share, the higher your level
It’s a loyalty system—but for local content 👀
🎯 Users get XP for posting real, location-based reviews
📈 The more you share, the higher your level
It’s a loyalty system—but for local content 👀
November 14, 2025 at 1:34 PM
Now they’re gamifying it:
🎯 Users get XP for posting real, location-based reviews
📈 The more you share, the higher your level
It’s a loyalty system—but for local content 👀
🎯 Users get XP for posting real, location-based reviews
📈 The more you share, the higher your level
It’s a loyalty system—but for local content 👀
📊 46% of teens say TikTok is their go-to search platform
📝 20% of consumers use it for reviews
(Sources in BrightLocal blog 👇)
📝 20% of consumers use it for reviews
(Sources in BrightLocal blog 👇)
November 14, 2025 at 1:34 PM
📊 46% of teens say TikTok is their go-to search platform
📝 20% of consumers use it for reviews
(Sources in BrightLocal blog 👇)
📝 20% of consumers use it for reviews
(Sources in BrightLocal blog 👇)
Use the insights to fix repeat issues, pull standout phrases into H1s or meta titles, spot location-specific patterns, and monitor competitor gaps.
Reviews aren’t just feedback. They’re fuel for content, improving conversions, and strategy
Reviews aren’t just feedback. They’re fuel for content, improving conversions, and strategy
November 6, 2025 at 5:15 PM
Use the insights to fix repeat issues, pull standout phrases into H1s or meta titles, spot location-specific patterns, and monitor competitor gaps.
Reviews aren’t just feedback. They’re fuel for content, improving conversions, and strategy
Reviews aren’t just feedback. They’re fuel for content, improving conversions, and strategy
It works right from a business’s Google listing. Just:
Sort reviews by newest
Click “Analyze Reviews”
Export insights as CSV for deeper analysis or client reporting chromewebstore.google.com/detail/gbp-r...
Sort reviews by newest
Click “Analyze Reviews”
Export insights as CSV for deeper analysis or client reporting chromewebstore.google.com/detail/gbp-r...
November 6, 2025 at 5:15 PM
It works right from a business’s Google listing. Just:
Sort reviews by newest
Click “Analyze Reviews”
Export insights as CSV for deeper analysis or client reporting chromewebstore.google.com/detail/gbp-r...
Sort reviews by newest
Click “Analyze Reviews”
Export insights as CSV for deeper analysis or client reporting chromewebstore.google.com/detail/gbp-r...
Back to reviews. To help turn reviews into usable insights, I built the GBP Reviews Sentiment Analyzer.
It scans the 10 most recent GBP reviews and gives you:
• Sentiment overview
• Top recurring language
You can also do a CSV export from reviews up to a month ago
It scans the 10 most recent GBP reviews and gives you:
• Sentiment overview
• Top recurring language
You can also do a CSV export from reviews up to a month ago
November 6, 2025 at 5:15 PM
Back to reviews. To help turn reviews into usable insights, I built the GBP Reviews Sentiment Analyzer.
It scans the 10 most recent GBP reviews and gives you:
• Sentiment overview
• Top recurring language
You can also do a CSV export from reviews up to a month ago
It scans the 10 most recent GBP reviews and gives you:
• Sentiment overview
• Top recurring language
You can also do a CSV export from reviews up to a month ago
@mordyoberstein.bsky.social shared this in a FanDuel vs. DraftKings analysis.
FanDuel had neutral, expected questions.
DraftKings had negative ones like:
“Do they pay out?”
“Should I trust them?”
That tone likely reflects repeated user sentiment across public content
FanDuel had neutral, expected questions.
DraftKings had negative ones like:
“Do they pay out?”
“Should I trust them?”
That tone likely reflects repeated user sentiment across public content
November 6, 2025 at 5:15 PM
@mordyoberstein.bsky.social shared this in a FanDuel vs. DraftKings analysis.
FanDuel had neutral, expected questions.
DraftKings had negative ones like:
“Do they pay out?”
“Should I trust them?”
That tone likely reflects repeated user sentiment across public content
FanDuel had neutral, expected questions.
DraftKings had negative ones like:
“Do they pay out?”
“Should I trust them?”
That tone likely reflects repeated user sentiment across public content
LLMs notice tone too. When reviews say “slow” or “unreliable” repeatedly, that becomes part of how your brand is interpreted and summarized.
These models learn patterns
These models learn patterns
November 6, 2025 at 5:15 PM
LLMs notice tone too. When reviews say “slow” or “unreliable” repeatedly, that becomes part of how your brand is interpreted and summarized.
These models learn patterns
These models learn patterns
This isn’t just a reputation issue. It’s strategic insight.
Sentiment impacts conversion rates, customer experience, and brand messaging.
It helps you prioritize fixes, highlight strengths, and localize with purpose
Sentiment impacts conversion rates, customer experience, and brand messaging.
It helps you prioritize fixes, highlight strengths, and localize with purpose
November 6, 2025 at 5:15 PM
This isn’t just a reputation issue. It’s strategic insight.
Sentiment impacts conversion rates, customer experience, and brand messaging.
It helps you prioritize fixes, highlight strengths, and localize with purpose
Sentiment impacts conversion rates, customer experience, and brand messaging.
It helps you prioritize fixes, highlight strengths, and localize with purpose
If you’re only tracking review count and star averages, you’re missing the context.
Reviews show what people care about, what’s working or broken, and the exact words they use to describe your brand
Reviews show what people care about, what’s working or broken, and the exact words they use to describe your brand
November 6, 2025 at 5:15 PM
If you’re only tracking review count and star averages, you’re missing the context.
Reviews show what people care about, what’s working or broken, and the exact words they use to describe your brand
Reviews show what people care about, what’s working or broken, and the exact words they use to describe your brand
Tone is what gives your brand voice context. It's how people decide if you're trustworthy, helpful, or a red flag, EVEN if your reviews are technically "positive"
November 6, 2025 at 5:15 PM
Tone is what gives your brand voice context. It's how people decide if you're trustworthy, helpful, or a red flag, EVEN if your reviews are technically "positive"
btw thinking about adding review velocity to the chrome extension in my next update. if you have any feedback LMK!
November 6, 2025 at 1:38 PM
btw thinking about adding review velocity to the chrome extension in my next update. if you have any feedback LMK!
and here is my chrome extension shown in the photo in the tweet above this one. i created it with Cursor and it allows you to export a CSV of all reviews from up to a month ago from a GBP chromewebstore.google.com/detail/gbp-r...
GBP Reviews Sentiment Analyzer - Chrome Web Store
Analyze sentiment of Google Business Profile reviews with advanced analytics and export capabilities
chromewebstore.google.com
November 6, 2025 at 1:09 PM
and here is my chrome extension shown in the photo in the tweet above this one. i created it with Cursor and it allows you to export a CSV of all reviews from up to a month ago from a GBP chromewebstore.google.com/detail/gbp-r...