The simple formula {name} + {company} might have worked better 😅

My favourite marketing thing in 2024 comes from the B2C world: Gen Z left grandpas without Guinness when "Kardashians" started advertising it on social

I think people might have different preferences, but I like Wistia’s short videos. No need to be that produced, imho wistia.com/product/vide...

Also, images with text labels as an overlay might be helpful (see screenshot) – a lot of videos might be distracting.

There’s no one and only SaaS landing page.

3 things for you to consider:

1️⃣ Page type

E.g., industry vs competitor comparison.

2️⃣ User intent

E.g., educational vs transactional.

3️⃣ Product details and sales model.

E.g., developer-focused vs marketing tool. Sales-led vs. marketing-led

#SaaS landing page tip: handle objections like Macaw 👇

1️⃣ The subtle mention of ‘Advanced’
2️⃣ ‘that humans love to read’ appeals to emotions
3️⃣ ‘Writes like a human’ repeats the main point
4️⃣ ‘Start with 3 free articles’ removes the risk
5️⃣ A short auto-playing video underneath shows the key screens