Why we built Pin it to do 1 thing:
The cut made the app watch better.
We said no to:
❌ Photo attachments
❌ Social sharing
❌ Custom categories
❌ Map previews on watch
❌ Sharing to contacts
Because the best UX is the one you don't think about.
You want to save a spot? Tap. That's it.

Am I?

Clawbots and Moltbots sound like a cartoon duo. Instead they're 1.5M AI agents spamming each other on their own social network.
The pitch: agents collaborating unlock emergent intelligence.

If you lose great spots you discover, PIN IT fixes this:
if you're building for wearables, the constraint is the feature. embrace it.
building in public. shipping fast. making the watch actually useful for everyday life.

Spent 2 months designing for Apple Watch and learned something obvious that everyone ignores:

The watch isn't a small phone. It's a capture device.
thread on what this means for UX 👇