Why we built Pin it to do 1 thing:
The cut made the app watch better.
We said no to:
❌ Photo attachments
❌ Social sharing
❌ Custom categories
❌ Map previews on watch
❌ Sharing to contacts
Because the best UX is the one you don't think about.
You want to save a spot? Tap. That's it.

Am I?

Clawbots and Moltbots sound like a cartoon duo. Instead they're 1.5M AI agents spamming each other on their own social network.
The pitch: agents collaborating unlock emergent intelligence.

Your favorite apps are watching you more than your ex.
Every tap, scroll, and 2am search for "Do I have ADHD?"
Here's the thing: you can have nice things AND privacy.

This week's ethical app swap:
Instead of: Google Chrome
Try: Brave Browser
brave.com
Zero trackers. No creepy ad stalking.

You save a location on your watch.
Instantly wonder: who's seeing this? Is it tracking me? Building a profile?

Spent 2 months designing for Apple Watch and learned something obvious that everyone ignores:

The watch isn't a small phone. It's a capture device.
thread on what this means for UX 👇