Phil Stocker
@pstocker.bsky.social
Brit living in Seattle , Husband/Father of 2 boys, Programmatic & MadTech Geek, terrible sense of humor! Work: Yahoo DSP. Former DrivePM, MSFT, Adobe.
Big win already for #tubi - free content buy required sign-in to watch #Superbowl!! Huge increase in log ins and addressability! Glad Yahoo DSP’s ID is synced with Tubi #adtech
February 9, 2025 at 9:58 PM
Big win already for #tubi - free content buy required sign-in to watch #Superbowl!! Huge increase in log ins and addressability! Glad Yahoo DSP’s ID is synced with Tubi #adtech
Reposted by Phil Stocker
Yahoo DSP is the first to adopt the IAB Tech Lab’s Data Transparency Labels, pushing the industry toward better data governance. 📊💡 With privacy regulations tightening globally 🌍, these labels offer advertisers a clearer look at audience data.
#DataTransparency #AdTech #IAB #Programmatic
#DataTransparency #AdTech #IAB #Programmatic
Yahoo Is The First DSP To (Finally) Adopt The IAB Tech Lab’s Data Transparency Labels | AdExchanger
Yahoo’s endorsement could drive further adoption of the data transparency labels throughout the programmatic ecosystem after years of inaction.
www.adexchanger.com
January 28, 2025 at 2:17 PM
Yahoo DSP is the first to adopt the IAB Tech Lab’s Data Transparency Labels, pushing the industry toward better data governance. 📊💡 With privacy regulations tightening globally 🌍, these labels offer advertisers a clearer look at audience data.
#DataTransparency #AdTech #IAB #Programmatic
#DataTransparency #AdTech #IAB #Programmatic
Great summary! Agree on Apple/MLS being a bad deal to grow viewership for MLS… with Club World Cup this summer and World Cup in 26 (plus Messi factor) MLS has a window to grow… but not easy!
Why the Apple MLS pact is the worst deal in sports media
mikeshields.substack.com/p/ctv-doesnt...
mikeshields.substack.com/p/ctv-doesnt...
The Streaming Ad Market: Disconnected TV
Plus, the worst deal in sports media
mikeshields.substack.com
January 9, 2025 at 3:45 AM
Great summary! Agree on Apple/MLS being a bad deal to grow viewership for MLS… with Club World Cup this summer and World Cup in 26 (plus Messi factor) MLS has a window to grow… but not easy!
As an active mid-er… I love this! Good timing to call this out with the industry cutting costs - the middle is often the easiest to cut, but not always the right decision
Mid-level isn’t “in the middle”-it’s at the core.
It’s a label often tossed around-not quite C-suite, not entry-level-but here’s the reality: mid-level professionals are the lifeblood of a company
It’s a label often tossed around-not quite C-suite, not entry-level-but here’s the reality: mid-level professionals are the lifeblood of a company
December 19, 2024 at 4:00 AM
As an active mid-er… I love this! Good timing to call this out with the industry cutting costs - the middle is often the easiest to cut, but not always the right decision
Such a pain - traveling for work, got a full schedule planned, board flight, then clients start flaking! Guess I’m free for dinner tomorrow night…
December 10, 2024 at 6:51 PM
Such a pain - traveling for work, got a full schedule planned, board flight, then clients start flaking! Guess I’m free for dinner tomorrow night…
UK and Europe leading way on these things… and US is struggling to pass KOSA
TikTok is implementing changes to comply with the UK Online Safety Act :
- Block users under 13
- Restrict users under 18 from using filters that change the face (e. g. makeup, noses...)
- The platform removes 20M underage accounts globally every quarter
www.theguardian.com/technology/2...
- Block users under 13
- Restrict users under 18 from using filters that change the face (e. g. makeup, noses...)
- The platform removes 20M underage accounts globally every quarter
www.theguardian.com/technology/2...
TikTok to block teenagers from beauty filters over mental health concerns
Social media platform under pressure to improve security as it announces plans to block under-13s from signing up
www.theguardian.com
November 28, 2024 at 3:51 AM
UK and Europe leading way on these things… and US is struggling to pass KOSA