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PRNEWS
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The hub for PR pros and communicators. Industry trends, news, conferences, awards and how-to content.
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🚨 PR Check-in:
• A leader calls a reporter “piggy” → warns of eroding media relations.
• Cloudflare’s outage shows how tech failure bleeds into brand risk
• Bluesky is now a must-have channel for brand care. 28% of users say they’ll contact brands there.
www.prnewsonline.com/pr-roundup-p...
November 21, 2025 at 5:53 PM
Your executive’s LinkedIn presence could be stronger.

In our newest piece on PRNEWS, we explore how to this.
www.prnewsonline.com/3-reasons-yo...
November 19, 2025 at 9:38 PM
Join PRNEWS and Morning Consult on Tuesday as we examine its 2025 Fastest Growing Brands report, which includes info about media consumption and Gen Z and which AI tool is most popular. We will be chatting with Bobby Blanchard, report author.
RSVP: buff.ly/TcHKMwZ
November 17, 2025 at 9:45 PM
This week in PR Roundup:
✈️ Airlines under pressure used short, clear alerts to guide stranded travelers.
🎖️ USAA launched Honor Through Action — a multi-channel campaign for veterans and their families.
buff.ly/vqtVMj9
November 14, 2025 at 5:47 PM
🇺🇸 On this Veterans Day, we reflect on more than just those who served the nation—we recognize how their stories and the power of strategic communications helped shape the American narrative. buff.ly/EnKSGy5
November 11, 2025 at 5:04 PM
Our contributing writer saw Zohran Mamdani's win coming way back in June 2025...https://www.prnewsonline.com/a-pr-power-play-zohran-mamdanis-mayoral-messaging-masterclass/
November 5, 2025 at 5:14 PM
This week’s #PRRoundup:
💬 A “your mom” moment from the White House press room (yes, really).
📉 CEOs stepping back from the spotlight.
🥤 Capri Sun’s Halloween “trick” you can’t sip your way out of.

PR lessons you’ll actually remember.
Read here 👉 buff.ly/GWRl0KMhttps...
October 31, 2025 at 4:25 PM
And find more Halloween inspiration here: www.prnewsonline.com/halloween-hi...
October 30, 2025 at 6:13 PM
PR in 2025: Where AI Meets Media Relations 🤖🗞️
Journalists, comms pros, and AI tools are reshaping the storytelling landscape together. Our recent workshop, AI-Powered Media Relations, revealed key lessons from newsroom leaders and communicators buff.ly/9R96xC0
October 29, 2025 at 1:49 PM
💡 For communicators: Employee voices, resilience in disruption, and the rise of informal channels all deserve your attention. buff.ly/UMVNwja
October 24, 2025 at 4:13 PM
Division dominates headlines. PR can change the story.
🧩 PR has a critical role amid rising division: to choose humanity over caricature.
buff.ly/7AP4pcA
October 22, 2025 at 11:17 PM
AI sentiment tools can miss the mark—and your brand could pay the price.
New on PRNEWS: how AI misreads tone and context.
🔗 www.prnewsonline.com/ai-sentiment...
October 20, 2025 at 11:07 PM
🔍 In a hyper-connected world, personal conduct, creator collaborations, and social trust are top of mind for communicators.
buff.ly/6eL3qAI
October 17, 2025 at 7:51 PM
October 15, 2025 at 10:21 PM
Timely piece for communicators and PR folks regarding the Pentagon Press Policy: www.prnewsonline.com/pentagon-pre...
October 15, 2025 at 10:21 PM
As Hispanic Heritage Month wraps up, it’s a good time to ask: is your crisis plan truly bilingual?

In the latest for PRNEWS, “Crisis in Two Languages,” we look at how proactive bilingual systems can help brands respond faster—and with greater cultural understanding.

buff.ly/mDxsEpI
October 15, 2025 at 4:18 PM
This week’s PRNEWS Roundup:

👖 American Eagle’s CMO calls the Sydney Sweeney backlash an opportunity, not a crisis.
🤖 PR pros remain split on AI — tool or threat?
🌾 Land O’Lakes + Getty Images team up to repicture rural America with more authentic visuals.

www.prnewsonline.com/pr-roundup-a...
October 10, 2025 at 3:41 PM
🚨 In this week’s PR Roundup:
• AI “workslop” is piling up — shiny, but shallow.
• Journalists say too many pitches read like a bot wrote them.
• A reminder that authenticity sells: Reading Rainbow’s reboot tapped a viral librarian as host. www.prnewsonline.com/pr-roundup-a...
October 3, 2025 at 9:25 PM
As AI becomes more common in newsrooms, simply disclosing its use is not enough to maintain credibility. buff.ly/3X5iOXI
October 1, 2025 at 7:55 PM
🚨 Crisis Comms in the AI Era 🚨

From AI-driven crises to data disasters, PR pros face a new risk landscape. Here are some of the takeaways from our latest Brand Reputation and Crisis Comms in the AI Era workshop:

👉 Missed it live? Don’t worry—watch the full event on demand here: buff.ly/i0yAeKy
September 30, 2025 at 4:47 PM
What do a late-night monologue, the evolution of podcast pitching—and a cheeky AI campaign have in common? They each offer a fresh lens on how PR is changing in real time. 🚀
buff.ly/XexGON1
September 26, 2025 at 6:32 PM
⚡️ What happens when “going viral” becomes the strategy?
California Gov. Gavin Newsom’s recent social media gambit—bold all-caps posts, AI memes—has triggered explosive follower growth: a 450% increase on X since mid-June. buff.ly/dmAa7o7
September 25, 2025 at 4:48 PM
Reputation has risen to the utmost importance within the world of communications. And the challenge today is not just spotting risk but understanding how it is shaped across digital platforms and AI answer engines. www.prnewsonline.com/why-narrativ...
September 23, 2025 at 4:59 PM
Authenticity, pricing & AI—three forces communicators can’t ignore. Our latest PR Roundup has the insights: 🎾📈🤝 buff.ly/p591tLC
September 12, 2025 at 4:57 PM
LinkedIn brand reach has dropped to just 1%, but employee posts generate 8× more engagement.

Here’s how savvy brands are adapting: buff.ly/XDOkJPp
September 10, 2025 at 6:32 PM