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The hub for PR pros and communicators. Industry trends, news, conferences, awards and how-to content.
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🦃 Crisis-comms pros share how to treat Thanksgiving dinner like a PR challenge: set ground rules, prep neutral topics, inject empathy, and redirect when things get heated. Worth a read before the gravy boat comes out.
www.prnewsonline.com/thanksgiving...
November 26, 2025 at 5:09 PM
DoorDash's growth story has an unexpected driver: Baby Boomers.

In our conversation with Morning Consult, we explore shifting consumer behavior, Fruit of the Loom’s rise and the curious “Men’s Underwear Index” as an economic signal.

www.prnewsonline.com/prnews-live-...
November 25, 2025 at 5:32 PM
Clients are starting to ask, “Can we use ChatGPT for this?” — and as PR pros, that question hits at the heart of they we do.

In a new article, Lindsey Bradshaw breaks down eight practical ways to integrate generative AI while defending your strategic value:

🔗 www.prnewsonline.com/what-to-do-w...
November 24, 2025 at 11:02 PM
Reposted by PRNEWS
Northeastern University is hiring an Assistant Professor in AI Policy and Media. The tenure home would be either Communication Studies or Journalism, with a joint appointment with the policy school. Please apply and be my colleague :)

northeastern.wd1.myworkdayjobs.com/careers/job/...
Assistant Professor in AI Policy and Media
About the Opportunity About the Opportunity The College of Arts, Media and Design (CAMD) at Northeastern University invites applications for a tenure-track Assistant Professor in AI Policy and Media, ...
northeastern.wd1.myworkdayjobs.com
November 24, 2025 at 10:22 PM
🚨 PR Check-in:
• A leader calls a reporter “piggy” → warns of eroding media relations.
• Cloudflare’s outage shows how tech failure bleeds into brand risk
• Bluesky is now a must-have channel for brand care. 28% of users say they’ll contact brands there.
www.prnewsonline.com/pr-roundup-p...
November 21, 2025 at 5:53 PM
Your executive’s LinkedIn presence could be stronger.

In our newest piece on PRNEWS, we explore how to this.
www.prnewsonline.com/3-reasons-yo...
November 19, 2025 at 9:38 PM
Join PRNEWS and Morning Consult on Tuesday as we examine its 2025 Fastest Growing Brands report, which includes info about media consumption and Gen Z and which AI tool is most popular. We will be chatting with Bobby Blanchard, report author.
RSVP: buff.ly/TcHKMwZ
November 17, 2025 at 9:45 PM
Reposted by PRNEWS
This week in PR Roundup:
✈️ Airlines under pressure used short, clear alerts to guide stranded travelers.
🎖️ USAA launched Honor Through Action — a multi-channel campaign for veterans and their families.
buff.ly/vqtVMj9
November 14, 2025 at 5:47 PM
This week in PR Roundup:
✈️ Airlines under pressure used short, clear alerts to guide stranded travelers.
🎖️ USAA launched Honor Through Action — a multi-channel campaign for veterans and their families.
buff.ly/vqtVMj9
November 14, 2025 at 5:47 PM
🇺🇸 On this Veterans Day, we reflect on more than just those who served the nation—we recognize how their stories and the power of strategic communications helped shape the American narrative. buff.ly/EnKSGy5
November 11, 2025 at 5:04 PM
Brands are stepping up — and so should communicators.
🍽️ From local restaurants supporting SNAP recipients amid the shutdown, to AI reshaping how PR results are measured, to a bold campaign from A.1. Sauce flipping “meatloaf” into “#Beefcake” — our latest roundup. www.prnewsonline.com/pr-roundup-s...
PR Roundup: SNAP and Brand Confusion, State of PR Measurement, a Beefy Play for A.1.
This week's PR Roundup explores how brands should approach SNAP and the government shutdown, Muck Rack's latest "State of PR Measurement" report and a beefy campaign from A.1.
www.prnewsonline.com
November 7, 2025 at 9:08 PM
Our contributing writer saw Zohran Mamdani's win coming way back in June 2025...https://www.prnewsonline.com/a-pr-power-play-zohran-mamdanis-mayoral-messaging-masterclass/
November 5, 2025 at 5:14 PM
What do J.Crew and McDonalds do when an AI-induced crisis strikes? www.prnewsonline.com/ai-crises-on...
AI Crises on the Rise: How Brands Can Stay Transparent and True to Their Values
Learn how to navigate AI crisis challenges by focusing on transparency and aligning AI use with brand values.
www.prnewsonline.com
November 3, 2025 at 10:42 PM
This week’s #PRRoundup:
💬 A “your mom” moment from the White House press room (yes, really).
📉 CEOs stepping back from the spotlight.
🥤 Capri Sun’s Halloween “trick” you can’t sip your way out of.

PR lessons you’ll actually remember.
Read here 👉 buff.ly/GWRl0KMhttps...
October 31, 2025 at 4:25 PM
And find more Halloween inspiration here: www.prnewsonline.com/halloween-hi...
October 30, 2025 at 6:13 PM
PR in 2025: Where AI Meets Media Relations 🤖🗞️
Journalists, comms pros, and AI tools are reshaping the storytelling landscape together. Our recent workshop, AI-Powered Media Relations, revealed key lessons from newsroom leaders and communicators buff.ly/9R96xC0
October 29, 2025 at 1:49 PM
Reposted by PRNEWS
While AI excels at the 'what,' it still struggles with the 'why' and 'what's next.' Human insight reshapes the entire response strategy utilizing media intelligence. . This gap is where humans create a competitive advantage via @prnewsonline.com.
From Data to Distinction: How AI Redefines Media Intelligence
AI provides the map, but only humans can choose the destination and navigate the journey.
www.prnewsonline.com
October 28, 2025 at 5:00 PM
💡 For communicators: Employee voices, resilience in disruption, and the rise of informal channels all deserve your attention. buff.ly/UMVNwja
October 24, 2025 at 4:13 PM
Division dominates headlines. PR can change the story.
🧩 PR has a critical role amid rising division: to choose humanity over caricature.
buff.ly/7AP4pcA
October 22, 2025 at 11:17 PM
AI sentiment tools can miss the mark—and your brand could pay the price.
New on PRNEWS: how AI misreads tone and context.
🔗 www.prnewsonline.com/ai-sentiment...
October 20, 2025 at 11:07 PM
🔍 In a hyper-connected world, personal conduct, creator collaborations, and social trust are top of mind for communicators.
buff.ly/6eL3qAI
October 17, 2025 at 7:51 PM
Reposted by PRNEWS
Guest author lays down some lessons for communicators from the Pentagon Press Standoff in @prnewsonline.com
Timely piece for communicators and PR folks regarding the Pentagon Press Policy: www.prnewsonline.com/pentagon-pre...
October 15, 2025 at 10:25 PM
Timely piece for communicators and PR folks regarding the Pentagon Press Policy: www.prnewsonline.com/pentagon-pre...
October 15, 2025 at 10:21 PM
Reposted by PRNEWS
As SEO transitions to GEO (generative engine optimization), AI systems prioritize credibility, relevance and trustworthiness. LLM (large language models) love fresh, timely content including a steady stream of media coverage via @prnewsonline.com.
How the Top Six AI Systems Prioritize Search Results—Plus Five Tips - PRNEWS
Generative AI services like ChatGPT, Microsoft Copilot and Google Gemini are changing how we search for and access information. But each gen AI service prioritizes search results differently. A…
www.prnewsonline.com
October 14, 2025 at 4:00 PM