Nikki Halliwell
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nikkihalliwell.com
Nikki Halliwell
@nikkihalliwell.com
International SEO Speaker | Unraveling technical SEO into practical wins | Weekly TechSEOTips newsletter. Co-Founder TechSEO North
🚨 Due to unforeseen circumstances, we need to reschedule tomorrow's webinar!

The new date is 30th July - in 2 weeks' time, and we hope to see you all there!

Same topic, same time.
Technical SEO for Digital PRs - 4pm BST.
July 16, 2025 at 3:52 PM
I'm hosting a webinar this week on the topic of Technical SEO for Digital PRs - sign up now to be part of the conversation - streamyard.com/watch/FUgwWm...
Technical SEO for Digital PR
🚨🚨 Webinar – Technical SEO for Digital PR 🚨🚨 🚨 Final Line-Up Confirmed – TechSEO North Webinar 📅 Thursday 17th July 2025 at 4pm (BST) Our next webinar dives deep into the crossover between technica...
streamyard.com
July 15, 2025 at 2:35 PM
Speaking with developers about tech debt is crucial for SEO & CRO, as they can identify underlying code & infrastructure issues that hinder performance.

Addressing tech debt leads to more significant & sustainable improvements in site speed & user experience.

#SEO #TechnicalSEOTips #TechSEOTuesday
June 10, 2025 at 7:33 PM
Reposted by Nikki Halliwell
Nikki Halliwell (@nikkihalliwell.com) recommends kicking off migrations with a briefing document to capture all project info because this keeps everyone aligned and gives you a reference point throughout.

maj.to/3FMHN6y...
May 26, 2025 at 1:00 PM
We are just over a week away from the biggest technical SEO event in Leeds!

We've just released extra tickets so everyone has the chance to check out the talks from this amazing lineup.

Last time was a sell-out and we're super excited to be coming to Leeds!

www.eventbrite.co.uk/e/techseo-no...
TechSEO North - Leeds
TechSEO North is back, this time in Leeds, 5th June — 4 expert talks, real-world technical SEO, and proper northern networking.
www.eventbrite.co.uk
May 28, 2025 at 8:31 AM
How many clicks does it take to get to an important page from your homepage? Compare this with an equivalent page on a competitor’s site.

If your number is larger, it may be time to consider reviewing your information architecture.

#SEO #TechnicalSEOTips #TechSEOTuesday
May 27, 2025 at 5:33 PM
Reposted by Nikki Halliwell
Nikki Halliwell (@nikkihalliwell.com) explains there's no set timeline for migrations, but it's best to start planning early and get your migration brief ready ASAP to avoid issues later.

maj.to/3FMHN6y...
May 26, 2025 at 9:00 AM
Starting today Google will begin releasing AI Mode in the US. Users will soon see a new tab for AI Mode appear in Search and in the search bar in the Google app.

AI Mode uses a “query fan-out technique” by breaking down questions into subtopics and providing several queries simultaneously.
May 20, 2025 at 7:43 PM
A solid internal linking structure does more than improve crawlability. It enhances UX, reduces orphan pages, boosts the discoverability of high-value content, and supports better sitelinks and indexing. Don’t overlook it. #SEO #TechnicalSEOTips #TechSEOTuesday
May 13, 2025 at 6:14 PM
The latest edition of Tech SEO Tips just dropped — and it’s packed with insights as usual.

This issue discusses how to guide users through personalised shopping journeys.
May 11, 2025 at 2:26 PM
When customers land on your site, they should be able to find what they’re looking for quickly and without frustration.

The main product category should be visible at the top of the page, and from there, you can guide them down personalised paths based on their interests or past behaviour.
May 6, 2025 at 12:14 PM
Reposted by Nikki Halliwell
After 4 years of consistent posts, @nikkihalliwell.com released ‘200 Tips from Tech SEO Tuesday’! If you want to see just how far SEO has come and catch up on some more recent tips, this is a great one to tuck into: bit.ly/4jzYamd
200 Tips from Tech SEO Tuesdays - Nikki Halliwell - Tech SEO
Tech SEO Tuesdays started as a way to share advice I wish I'd known when I first started in SEO. Free technical SEO advice.
bit.ly
April 30, 2025 at 7:53 PM
OpenAI is getting serious about shopping. They’re rolling out a new experience in ChatGPT—complete with curated product picks & buy buttons—just a week after announcing a partnership with Shopify (which powers around a third of global retailers and counting).

#SEO #TechnicalSEOTips #TechSEOTuesday
Shopify is hiring ChatGPT as your personal shopper, according to a new report
No need to visit a digital store when you can ask your AI assistant
www.techradar.com
April 29, 2025 at 12:33 PM
It's that time of the week again, when we release another Tech SEO Tips newsletter. The 163rd edition!

In addition to explaining the different types of schema, we also have Luca Tagliaferro on the Future of SEO, @kevin-indig.bsky.social on How Answer Engine Optimisation is Different From SEO ...
April 27, 2025 at 4:56 PM
Reposted by Nikki Halliwell
200 Tips from Tech SEO Tuesdays - via @nikkihalliwell.com #seo
200 Tips from Tech SEO Tuesdays - Nikki Halliwell - Tech SEO
Tech SEO Tuesdays started as a way to share advice I wish I'd known when I first started in SEO. Free technical SEO advice.
bit.ly
April 15, 2025 at 4:10 AM
Happy Easter 🐣 This Sunday, I've published a bumper edition of the newsletter featuring Google's decision to move away from ccTLDs & my tips on how to use Pagination.

There's also How to Be an Effective SEO Mentor by Miracle Inameti-Archibong, Key SEO Skills to Learn by Unlearn from James Congdon
April 20, 2025 at 11:46 AM
The rel= "next" and rel=" prev" pagination attributes are used to indicate the relationship between component URLs in a paginated series. They are not links in the traditional sense and should not be solely relied upon for the discovery of your paginated pages ...
April 15, 2025 at 1:53 PM
The 161st edition of Tech SEO Tips newsletter is out now. This week includes news from Google about Discover and Hreflang tags, plus confirmation that Google can index images loaded by JavaScript.
April 13, 2025 at 6:39 PM
I'm excited to release the 160th edition of the Tech SEO Tips newsletter this week!

We discuss the growth of AI Overviews, and you can also get access to over 200 technical SEO tips I have been posting over the last 4+ years.
April 5, 2025 at 1:17 PM
I've been posting Tech SEO Tips every Tuesday for over four years, and as you can imagine, I've accumulated quite a collection during this time.

I've added all of them into this one post, and it's cool to see how it's grown.

www.nikkihalliwell.com/blog/tech-se...
April 2, 2025 at 11:54 AM
Unfortunately, the software/provider for my Tech SEO Tips newsletter is currently experiencing an issue which is preventing me from sending the newsletter to subscribers.

I will publish it as soon as I am able to do so.
March 30, 2025 at 8:13 PM
Reposted by Nikki Halliwell
Many businesses may now be looking to redo their site as part of their strategy. Make sure you know the risks and challenges, especially if the site is international or multilingual.

#SEO
My Brighton SEO talk from October has recently been added to YouTube so if you missed it in person make sure to check it out

youtu.be/gkKNN9dDdEw?...
How to overcome SEO challenges in website migrations - Nikki Halliwell - brightonSEO October 2024
YouTube video by brightonSEO
youtu.be
March 26, 2025 at 3:23 PM
My Brighton SEO talk from October has recently been added to YouTube so if you missed it in person make sure to check it out

youtu.be/gkKNN9dDdEw?...
How to overcome SEO challenges in website migrations - Nikki Halliwell - brightonSEO October 2024
YouTube video by brightonSEO
youtu.be
March 26, 2025 at 3:14 PM
Anyone can make technical SEO complicated.

The real skill is in making complex topics understandable & digestible to everyone in the room.

No one will be impressed by your jargon and long, drawn-out explanations, but you will be remembered for keeping it simple & ensuring fixes get implemented.
March 25, 2025 at 1:33 PM
I've just published the latest version of the Tech SEO Tips newsletter and this week, I'm discussing the uses of AI in SEO and how it cannot replace humans in key workstreams.

Check it out and make sure you subscribe.

techseotips.co.uk
March 23, 2025 at 1:42 PM