Optimizing for search like a sassy old librarian
My judging lens for quality content this year:
1. Does the content actually support a clear business goal?
2. No fluff: is the content noise or something that can be scanned by humans and machines?
3. Does it deliver zero-click value and high-intent utility?
My judging lens for quality content this year:
1. Does the content actually support a clear business goal?
2. No fluff: is the content noise or something that can be scanned by humans and machines?
3. Does it deliver zero-click value and high-intent utility?
Normalizing behavior in the press is propaganda. Calling it out matters for a proper democracy. And no you can't sue and call it fake news. The 1881 law there makes it hard to censor the press.
Normalizing behavior in the press is propaganda. Calling it out matters for a proper democracy. And no you can't sue and call it fake news. The 1881 law there makes it hard to censor the press.
graphite.io/five-percent...
graphite.io/five-percent...
Made with Gemini.
Process:
Imagining the Fragrance
Refining Scent Components
Defining the Olfactory Palette
Defining Scent Profile
Defining Scent Profile
Made with Gemini.
Process:
Imagining the Fragrance
Refining Scent Components
Defining the Olfactory Palette
Defining Scent Profile
Defining Scent Profile
frightgeist.withgoogle.com/costumes#tre...
frightgeist.withgoogle.com/costumes#tre...
1. Discount stores are in as people respond to tariff-driven price hikes.
2. Online searches are the main source of inspiration at 37%.
3. Per-person spending rose $11 this year to $114.45.
4. Early shopping is up; nearly half began in September.
1. Discount stores are in as people respond to tariff-driven price hikes.
2. Online searches are the main source of inspiration at 37%.
3. Per-person spending rose $11 this year to $114.45.
4. Early shopping is up; nearly half began in September.
PSA: This year, say no to plastic skeletons for Halloween.
Locally sourced, all natural skeletons are much better for the environment.
Maybe this year will be another big skeleton year (it's always a big skeleton year really)
PSA: This year, say no to plastic skeletons for Halloween.
Locally sourced, all natural skeletons are much better for the environment.
Maybe this year will be another big skeleton year (it's always a big skeleton year really)
Reduce ambiguity → turn vague marketing into machine-readable facts
Ensure factual consistency → one source of truth for your brand
Optimize for knowledge graphs → stronger retrieval + reasoning
No marketing fluff.
Reduce ambiguity → turn vague marketing into machine-readable facts
Ensure factual consistency → one source of truth for your brand
Optimize for knowledge graphs → stronger retrieval + reasoning
No marketing fluff.
The best tip I took away from SMX London was that my home circumcision business listing on Google maps.
The best tip I took away from SMX London was that my home circumcision business listing on Google maps.
I'm gonna enjoy you on here or just lurk your content.
I'm gonna enjoy you on here or just lurk your content.