Mikael Araújo
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mikaelaraujo.bsky.social
Mikael Araújo
@mikaelaraujo.bsky.social
International SEO Consultant; Public Speaker; Top 40 SEOs to follow in Brazil by Niara. Web Almanac SEO Chapter author.
https://www.mikaelaraujo.com/
"This paper introduces a taxonomy of user information needs, which guides us to study the pros, cons and possible synergies of Large Language Models, Knowledge Graphs and Search Engines. From this study, we derive a roadmap for future research".
arxiv.org/abs/2501.06699
February 13, 2025 at 10:58 AM
How audacious, huh?

#seo #deepseek
February 10, 2025 at 5:28 PM
By 2030, the % gap in the human-machine relationship at work will be even smaller.

According to data from the Future of Jobs Report, about 34% of a person's work will be performed by technology. 33% by a combination of both, and 33% by people alone. Today, we have, respectively, 22%, 30%, and 47%.
January 20, 2025 at 8:24 PM
vercel.com/blog/the-ris...
"New research reveals how ChatGPT, Claude, and other AI crawlers process web content, including JavaScript rendering, assets, and other behavior and patterns—with recommendations for site owners, devs, and AI users".

It's provide very significant insights about JS render.
December 18, 2024 at 12:09 PM
"Product structured data had essentially zero correlation with rankings". This is what say the study published by 180 marketing from 5000 Google Shopping Results. But, Amazon doesn’t have any structured data on any of their product pages. What do you think about?
www.180marketing.com/google-shopp...
December 6, 2024 at 7:40 PM
Not so much. The Portuguese adopted in Brazil (pt-br) is coded differently. It is second only to “en” in adoption. This confirms the data you displayed earlier.
Source: almanac.httparchive.org/en/2024/seo
December 3, 2024 at 11:42 AM
One question: how my website is internationalized, do you believe that the questions available are in Portuguese because of that? How my website can to be analyzed to get EN results?
November 20, 2024 at 11:26 AM
This is very interesting! The correlations in the graphs below do indeed indicate that if my website does well in a given search engine, it may do well in a given AI information retrieval.
However, this also indicates that AIs may be using similar mechanisms to categorize and rank pages.
November 20, 2024 at 11:07 AM
Very interesting the points addressed by @randfish.bsky.social at this video. The people are consuming info mostly by recommender algorithms, having more control to search and to compare. But the conversion can receive a lot of influence of the brand signals during all journey.
November 19, 2024 at 11:35 AM