Mighty Earth 🌍
@mightyearth.org
Mighty Earth is a global advocacy organization working to protect Nature and to secure a stable climate that allows all life to flourish.
www.mightyearth.org
www.mightyearth.org
While Burger King, Subway, and others expand plant-based options, McDonald’s — the world’s largest beef buyer — still has no global plant-based target.
Read more: mightyearth.org/article/time...
Read more: mightyearth.org/article/time...
Time to Beat the Heat: How methane disclosure can help cool the planet - Mighty Earth
The summer may be over, but the heat isn’t – 2025 is on track to be the second or third hottest year on record, continuing a trend of temperature highs that push people, ecosystems, and infrastructure...
mightyearth.org
November 21, 2025 at 3:37 PM
While Burger King, Subway, and others expand plant-based options, McDonald’s — the world’s largest beef buyer — still has no global plant-based target.
Read more: mightyearth.org/article/time...
Read more: mightyearth.org/article/time...
“This is just the beginning. There is a lot more work to be done to curb methane emissions, and we’re calling on the rest of the field to follow suit, particularly super polluters such as JBS.”
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November 20, 2025 at 5:41 PM
“This is just the beginning. There is a lot more work to be done to curb methane emissions, and we’re calling on the rest of the field to follow suit, particularly super polluters such as JBS.”
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“While not aligned with the Global Methane Pledge of 30% by 2030, this is a crucial step in the right direction and much needed at this critical time in tackling global heating.”
November 20, 2025 at 5:40 PM
“While not aligned with the Global Methane Pledge of 30% by 2030, this is a crucial step in the right direction and much needed at this critical time in tackling global heating.”
Gemma Hoskins, Global Climate Director at Mighty Earth:
“Marfrig setting a methane reduction target at COP30 is a world first for a meat company and we commend Marfrig’s transparency and accountability in setting this necessary target.”
“Marfrig setting a methane reduction target at COP30 is a world first for a meat company and we commend Marfrig’s transparency and accountability in setting this necessary target.”
November 20, 2025 at 5:40 PM
Gemma Hoskins, Global Climate Director at Mighty Earth:
“Marfrig setting a methane reduction target at COP30 is a world first for a meat company and we commend Marfrig’s transparency and accountability in setting this necessary target.”
“Marfrig setting a methane reduction target at COP30 is a world first for a meat company and we commend Marfrig’s transparency and accountability in setting this necessary target.”
As #COP30 heads to Belém, we urge all soy traders & retailers to defend the Amazon Soy Moratorium — a proven shield against deforestation.
Sign the pledge here: mightyearth.org/article/pled...
Sign the pledge here: mightyearth.org/article/pled...
Pledge to uphold the Amazon Soy Moratorium and Protect Natural Ecosystems - Mighty Earth
A critical moment for forests and other natural ecosystems, the climate, biodiversity and the rights of Indigenous and traditional communities.
mightyearth.org
November 7, 2025 at 3:27 PM
As #COP30 heads to Belém, we urge all soy traders & retailers to defend the Amazon Soy Moratorium — a proven shield against deforestation.
Sign the pledge here: mightyearth.org/article/pled...
Sign the pledge here: mightyearth.org/article/pled...
UPDATE: New York Attorney General Letitia James has agreed to a $1.1 million settlement with meat giant JBS USA for allegedly misleading the public over its commitment to reducing its carbon footprint -->
Mighty Earth responds to New York Attorney General’s $1.1 million settlement with JBS USA for greenwashing - Mighty Earth
New York Attorney General Letitia James has agreed a $1.1M settlement with meat giant JBS USA for allegedly misleading the public for its commitment to reducing its carbon footprint
mightyearth.org
November 6, 2025 at 3:40 PM
UPDATE: New York Attorney General Letitia James has agreed to a $1.1 million settlement with meat giant JBS USA for allegedly misleading the public over its commitment to reducing its carbon footprint -->
Together, these actions will help protect consumers and investors from JBS' bogus climate claims.
October 28, 2025 at 5:06 PM
Together, these actions will help protect consumers and investors from JBS' bogus climate claims.
In the UK, we filed a complaint with the country’s financial watchdog claiming Barclays, JBS' biggest UK financier in recent years, has failed to adhere to the warning signs of JBS' illegal, corrupt and fraudulent dealings by underwriting $3 billion of so-called Sustainability-Linked Bonds in 2021.
Barclays' billions bankrolling climate super polluter - Mighty Earth
Mighty Earth is calling for a financial probe into Barclays' backing of the world’s most polluting meat company, JBS, and profiting from a multi-billion-dollar sustainable finance fraud, while turning...
mightyearth.org
October 28, 2025 at 5:06 PM
In the UK, we filed a complaint with the country’s financial watchdog claiming Barclays, JBS' biggest UK financier in recent years, has failed to adhere to the warning signs of JBS' illegal, corrupt and fraudulent dealings by underwriting $3 billion of so-called Sustainability-Linked Bonds in 2021.
In the U.S., we've filed a lawsuit in Washington, D.C., which claims that JBS – the world's worst Amazon destroyer and Big Ag methane emitter – is misleading consumers with a false 'Net Zero by 2040' commitment that the meat giant has no intention of delivering.
Mighty Earth Sues JBS USA for Greenwashing in Washington, D.C. - Mighty Earth
Lawsuit alleges that the Brazilian meat giant is deceiving the Washington, D.C. public with misleading net zero claims and violating consumer protection law
mightyearth.org
October 28, 2025 at 5:04 PM
In the U.S., we've filed a lawsuit in Washington, D.C., which claims that JBS – the world's worst Amazon destroyer and Big Ag methane emitter – is misleading consumers with a false 'Net Zero by 2040' commitment that the meat giant has no intention of delivering.