Assistant professor of marketing @esade.edu‬ 🇪🇸
Previously: @NUSbiz🇸🇬 @rsmerasmus.bsky.social‬ 🇳🇱
Studying user-generated content, digital marketing, economics of digitization. Cat content guaranteed.
VIEWS ARE MY OWN.
🔗 https://www.martinapocchiari.com/