Digital Marketing - Kayley Dempsey
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kayleydempsey.bsky.social
Digital Marketing - Kayley Dempsey
@kayleydempsey.bsky.social
Digital Marketing Strategy for Charity, Non Profits & Social Good
Trustee for @MelanomaFocus
CF Mama, Runner, Tofu Eating Wokerati
She/Her
This month I said goodbye to @manifesto.co.uk. I'm incredibly proud of what I've achieved in my time there, but the time is right for pastures new. 👋🏻 Update coming soon!
October 29, 2025 at 1:39 PM
I'm at the Focus on Melanoma Meeting as a trustee today. Even as a non scientific/medical/pharmalogical person it's incredibly fascinating to learn about developments in the field. #fonm25 @melanomafocus.bsky.social
October 10, 2025 at 10:08 AM
Let's go Defeat Delamere 10 miler for @roycastle.bsky.social
Really enjoyed the route last year, my longest run at the time! #Running
September 13, 2025 at 8:38 AM
Next week I'm speaking at the Directory of Social Change Ultimate Guide to Marketing your Charity. Me & @philaiston.bsky.social will be talking the hot topic "Doing more with less" - Sign up here and come join us. www.dsc.org.uk/event/the-ul...
June 5, 2025 at 1:19 PM
Yesterday while training for my MCR half in May I experienced the "legs and feet feel like stumps" for the first time - sending all the power, hydration and strong stomach vibes to all #marathon runners today, esp those for @cftrustuk.bsky.social & @melanomafocus.bsky.social 🙌🏻🙌🏻🙌🏻
April 27, 2025 at 6:56 AM
The entshittification of #Google continues.
Lately Garmin decided to switch to a freemium model, offering a paid subscription tier when all features had previously been free.
This blog then published an April Fools post that Garmin were reversing their position... and Google published it as News.
April 9, 2025 at 3:32 PM
What are Manchester fundraisers talking about?
I had the joy of attending & presenting at @fundeverywhere.bsky.social Fundraising Everywhere Manchester. I've put together a round up of the day.
Thanks for putting on the event - I look forward to the next one!
www.linkedin.com/pulse/fundra...
April 2, 2025 at 1:01 PM
We'll also hear from Rachel from @nationaltrust.bsky.social about corporate partnerships, as well as the all-important coffee and networking with other fundraisers facing the same challenges as you are.
There's a handful of tickets left - see you in the morning!
March 24, 2025 at 11:56 AM
Off to London for a lovely UX pitch as well as personal development conversations - clearly in the mood for planning and big thinking this week

Excellent train entertainment today courtesy of @thecharityshow.bsky.social talking @parkrunuk.bsky.social (combining 2 of my fave topics) & Period Power 💪🏻
March 11, 2025 at 11:41 AM
Got my ticket for @fundeverywhere.bsky.social Manchester Fundraisers meet up this month!
Any other MCR based fundraisers heading over? Let's hope for sunshine as what a venue @nationaltrust.bsky.social at Castlefield Viaduct
Feel free to say hi or let me know anyone who fancies a coffee huddle ☕
March 10, 2025 at 11:37 AM
That's all for today! Please enjoy Whiskey as reward for sticking with this thread :)
February 11, 2025 at 2:46 PM
What's on your mind this week? Things we've discussed:
- Ongoing impact of AI overviews on SEO
- Growing trend of charities taking more hands on marketing work in house
- Audiences value transparency for donations but mistrust fixed overheads costs
- Joy in fantastic community fundraising income!
January 30, 2025 at 2:24 PM
Such a wholesome, joyful, raucous & excited atmosphere at manifesto's first People Awards last night!
I was thrilled to be nominated for 3 of our values, 'Pause, breathe & step away', 'Everyone in, noone forgotten', & I was lucky enough to win on 'Don't just say it, do it'. So proud of everyone!💃🏻🎉
January 17, 2025 at 12:49 PM
In my entire career, I've never worked on a digital landscape ppt on a Thursday, knowing it could be so dramatically out of date by Monday.

With the #tiktok ban confusion, & the outstanding question will Meta be financially & ethically viable for charities by 2026...

Pour me another coffee plz ☕
January 16, 2025 at 11:28 AM
Great day at ALVA Heads of Marketing event speaking with @philaiston.bsky.social, discussing the rising cost of marketing, the changing online landscape and efficiency and Conversion Rate Optimisation including ethical nudging. Beautiful site at the Tower of London.
DM me with your CRO questions!
December 10, 2024 at 10:21 AM
Anyone planning to be at ALVA Heads of Marketing event next Monday? What are your biggest marketing challenges?
We'll be talking efficiency - doing more with less, diversifying spend, measurement and testing, ethics in CRO. All the sexy stuff. 🎉
December 3, 2024 at 10:55 AM
Clearly this is devised to be super flattering but I'm all for a little AI ego boost!
Thanks @howardlake.bsky.social
blueskyroast.com/roast/kayley...
December 1, 2024 at 5:26 PM
Air of celebration at Stretford @parkrunuk.bsky.social this morning, back on the running track course rather than the B route after 4months!
Such a great organisation getting people out walking & running every week.
And a new springy track + @garminuk.bsky.social PacePro gave a cheeky PB by 18secs!
November 30, 2024 at 12:18 PM
Today included
- Assessment of how another agency's SEO plans can integrate with our digital roadmap
- Check in with channel specialists on client performance last week (new programmatic partnership off to a good start)
- planning a speaker event next month
- & all while occupying a sick 2 year old
November 18, 2024 at 4:55 PM
Looking forward to #FemFestival today! This year's theme is Taking Back Our Power, with some great speakers exploring intersectionality and reclaiming our voices. In these early days of Bluesky I've only found one speaker to tag: Hi @amyleach.bsky.social
Join us! ww2.emma-live.com/femfestival2...
November 14, 2024 at 9:14 AM
Today's agenda: hill repeats at sunrise, gathering audience insights for a hospital #charity this morning then a #trustee strategy session this PM. Had a bad case of Monday lethargy yesterday, trying to shake it off today! 🏃🏻
November 12, 2024 at 7:15 AM
One thing that blows my mind about #running is how at the start you are SO SELF CONSCIOUS of how fast you are & CONVINCED other runners you pass are judging you for it
I'm 4 years in, & I know for a FACT nobody else gaf about your pace & now I chill in a 8km/h zone 2 & know that nobody is judging.
November 7, 2024 at 9:05 AM
Crossing fingers for manifesto and the Woodgreen
team at the performancemarketingworld
awards tonight. The whole team was so proud of the results we achieved, no matter whether we win an award tonight or not!
November 6, 2024 at 8:07 PM
My Threads algo isn't massively working out for work things.
So seeking here people working in tech for good, #digitalmarketing, #data, #charity sector, #fundraising, #trustees and governance, #social media...
Let's connect! 🩷
October 17, 2024 at 7:54 AM
Hello Bluesky!
I'm Kayley, and I'm a digital marketer for charities. You can catch me at BrightonSEO next year talking managing anxiety at work. I'm currently reading The Body Keeps The Score as well as obsessing over regular digests on the Google antitrust trial.
October 12, 2023 at 6:09 PM