Jürgen Hassler
@juergenhassler.bsky.social
A lot of my work happens in the quiet parts of the day. When everything slows down a bit, the ideas usually show up.
November 13, 2025 at 4:04 PM
A lot of my work happens in the quiet parts of the day. When everything slows down a bit, the ideas usually show up.
Exploring motion language for a hotel data platform.
October 31, 2025 at 2:15 PM
Exploring motion language for a hotel data platform.
Really love how our brand reveal video for Ona turned out. Good reminder that investing in sound design is worth the effort. It carries half the story.
October 23, 2025 at 11:51 AM
Really love how our brand reveal video for Ona turned out. Good reminder that investing in sound design is worth the effort. It carries half the story.
Wild how fast things move. The Humane AI Pin already feels like a museum piece. It's sometimes less about the tech and more about whether people actually want to live with it.
October 2, 2025 at 9:23 AM
Wild how fast things move. The Humane AI Pin already feels like a museum piece. It's sometimes less about the tech and more about whether people actually want to live with it.
Seeing Johannes standing in front of it makes it all feel that much more real.
September 17, 2025 at 2:28 PM
Seeing Johannes standing in front of it makes it all feel that much more real.
Pretty surreal to see our brand work for Ona up on Times Square. Unreal moment for a small studio like ours.
Grateful to Talia and Johannes at Ona for trusting us and going all in — and shoutout to Fuzzco for literally getting it up there. 🫶
Grateful to Talia and Johannes at Ona for trusting us and going all in — and shoutout to Fuzzco for literally getting it up there. 🫶
September 17, 2025 at 2:27 PM
Pretty surreal to see our brand work for Ona up on Times Square. Unreal moment for a small studio like ours.
Grateful to Talia and Johannes at Ona for trusting us and going all in — and shoutout to Fuzzco for literally getting it up there. 🫶
Grateful to Talia and Johannes at Ona for trusting us and going all in — and shoutout to Fuzzco for literally getting it up there. 🫶
For Ona, we created the ripple effect, a branded interaction inspired by the way water responds to touch. Calm, responsive, alive. While building the brand and product, we aimed to weave in these small moments of delight that make complex tools feel intuitive, human, and even a little joyful.
September 16, 2025 at 1:04 PM
For Ona, we created the ripple effect, a branded interaction inspired by the way water responds to touch. Calm, responsive, alive. While building the brand and product, we aimed to weave in these small moments of delight that make complex tools feel intuitive, human, and even a little joyful.
A glimpse of the motion design we at MAD created for the new Ona brand and product.
Part of a bigger journey where we worked across brand, product, and motion to bring Ona to life.
Part of a bigger journey where we worked across brand, product, and motion to bring Ona to life.
September 12, 2025 at 8:32 AM
A glimpse of the motion design we at MAD created for the new Ona brand and product.
Part of a bigger journey where we worked across brand, product, and motion to bring Ona to life.
Part of a bigger journey where we worked across brand, product, and motion to bring Ona to life.
So cool to see parts of our brand work for telli up on Times Square. Always wild to spot something you worked on out in the world like that.
June 11, 2025 at 6:57 PM
So cool to see parts of our brand work for telli up on Times Square. Always wild to spot something you worked on out in the world like that.
At MAD we are deep in brand and product design with the @gitpod.io team for their next chapter — Ona. A new kind of engineering agent, built for security and scale. More coming this year. ona.com
June 3, 2025 at 6:38 PM
At MAD we are deep in brand and product design with the @gitpod.io team for their next chapter — Ona. A new kind of engineering agent, built for security and scale. More coming this year. ona.com
Kicked off the year with a visit to Hong Kong’s iconic Big Buddha!
January 4, 2025 at 7:56 AM
Kicked off the year with a visit to Hong Kong’s iconic Big Buddha!
Great to be back in Hong Kong with the whole family.
December 23, 2024 at 4:25 AM
Great to be back in Hong Kong with the whole family.
New Aesthetic from Sorry Press always adds a nice touch of flavor to any space.
November 28, 2024 at 3:26 PM
New Aesthetic from Sorry Press always adds a nice touch of flavor to any space.
Love this little area in our studio.
November 19, 2024 at 4:32 PM
Love this little area in our studio.
Some brand work we did at MAD in collaboration with the talented Martina Paukova for awareⓇ.
October 5, 2023 at 12:52 PM
Some brand work we did at MAD in collaboration with the talented Martina Paukova for awareⓇ.
I recently chatted with the great folks at the Lovers Magazine to talk about my design journey, inspirations, and MAD’s challenges.
→ Full Interview https://www.loversmagazine.com/interviews/jurgen-hassler
→ Full Interview https://www.loversmagazine.com/interviews/jurgen-hassler
June 6, 2023 at 9:48 AM
I recently chatted with the great folks at the Lovers Magazine to talk about my design journey, inspirations, and MAD’s challenges.
→ Full Interview https://www.loversmagazine.com/interviews/jurgen-hassler
→ Full Interview https://www.loversmagazine.com/interviews/jurgen-hassler
Hong Kong is such a beautiful place. 🖤
April 27, 2023 at 7:25 AM
Hong Kong is such a beautiful place. 🖤