Jay Clouse
@jay.blog
Founder of Creator Science — Growth as a creator, down to a science. Helping thousands of creators build resilient businesses through observation, experimentation, and iteration
Website: creatorscience.com
YouTube: youtube.com/@jay
Website: creatorscience.com
YouTube: youtube.com/@jay
Pinned
Jay Clouse
@jay.blog
· Nov 23
Felt kind of weird to intentionally capture this moment.
But, in hindsight, really grateful we did.
I’ve never regretted documenting a moment — but I’ve often regretted not.
But, in hindsight, really grateful we did.
I’ve never regretted documenting a moment — but I’ve often regretted not.
I’ve been ignoring Bluesky.
Mistake?
Mistake?
November 16, 2025 at 9:39 PM
I’ve been ignoring Bluesky.
Mistake?
Mistake?
If you believe success is inevitable, it will be.
August 13, 2025 at 1:21 PM
If you believe success is inevitable, it will be.
Content without personality has become a reputational liability.
August 12, 2025 at 9:08 PM
Content without personality has become a reputational liability.
I feel so fortunate to have grown up in the 90s.
To see and come of age *alongside* the internet, not *with* today’s internet.
Millennials understand the past and think of the future differently than any other digital native generation.
To see and come of age *alongside* the internet, not *with* today’s internet.
Millennials understand the past and think of the future differently than any other digital native generation.
August 11, 2025 at 10:09 PM
I feel so fortunate to have grown up in the 90s.
To see and come of age *alongside* the internet, not *with* today’s internet.
Millennials understand the past and think of the future differently than any other digital native generation.
To see and come of age *alongside* the internet, not *with* today’s internet.
Millennials understand the past and think of the future differently than any other digital native generation.
This week marks 8 years since I quit my job and became a creator.
Took a minute, but turned out to be a good move. 🙏
Took a minute, but turned out to be a good move. 🙏
April 23, 2025 at 4:46 PM
This week marks 8 years since I quit my job and became a creator.
Took a minute, but turned out to be a good move. 🙏
Took a minute, but turned out to be a good move. 🙏
There’s a special feeling when the puzzle you’re trying to solve in your mind clicks into place.
Almost nothing beats it.
Almost nothing beats it.
April 20, 2025 at 4:26 PM
There’s a special feeling when the puzzle you’re trying to solve in your mind clicks into place.
Almost nothing beats it.
Almost nothing beats it.
Sometimes I have a great idea for an essay and then I realize I already wrote it a few months ago 😅
March 22, 2025 at 8:42 PM
Sometimes I have a great idea for an essay and then I realize I already wrote it a few months ago 😅
Reposted by Jay Clouse
New episode of The Panel: Should you still build in public? Peldi (Balsamiq) and Jay Clouse (Creator Science)
What do you think? Reply here with your thoughts!
What do you think? Reply here with your thoughts!
Should you still build in public? Peldi (Balsamiq) and Jay Clouse (Creator Science)
Peldi is the founder of Balsamiq and pioneered transparent business...
panelpodcast.com
February 21, 2025 at 9:15 AM
New episode of The Panel: Should you still build in public? Peldi (Balsamiq) and Jay Clouse (Creator Science)
What do you think? Reply here with your thoughts!
What do you think? Reply here with your thoughts!
Reposted by Jay Clouse
This upcoming episode of @thepanel.bsky.social was so fun.
@peldi.bsky.social, founder of Balsamiq, came with questions about #buildinpublic and building community.
We got @jay.blog on the call to teach us everything he's learned building Creator Science. 🔥
panelpodcast.com/subscribe
@peldi.bsky.social, founder of Balsamiq, came with questions about #buildinpublic and building community.
We got @jay.blog on the call to teach us everything he's learned building Creator Science. 🔥
panelpodcast.com/subscribe
February 19, 2025 at 10:41 PM
This upcoming episode of @thepanel.bsky.social was so fun.
@peldi.bsky.social, founder of Balsamiq, came with questions about #buildinpublic and building community.
We got @jay.blog on the call to teach us everything he's learned building Creator Science. 🔥
panelpodcast.com/subscribe
@peldi.bsky.social, founder of Balsamiq, came with questions about #buildinpublic and building community.
We got @jay.blog on the call to teach us everything he's learned building Creator Science. 🔥
panelpodcast.com/subscribe
Reposted by Jay Clouse
Most creators don’t think about how they use their time when building their creative business.
That’s why I admire how @jay.blog navigates life as a creator and a new dad.
Recently, he shared how costly it’s been *not* to be 100% dialed in when it’s time to work.
That’s why I admire how @jay.blog navigates life as a creator and a new dad.
Recently, he shared how costly it’s been *not* to be 100% dialed in when it’s time to work.
February 18, 2025 at 6:18 PM
Most creators don’t think about how they use their time when building their creative business.
That’s why I admire how @jay.blog navigates life as a creator and a new dad.
Recently, he shared how costly it’s been *not* to be 100% dialed in when it’s time to work.
That’s why I admire how @jay.blog navigates life as a creator and a new dad.
Recently, he shared how costly it’s been *not* to be 100% dialed in when it’s time to work.
If I am not injected with coffee very soon I fear I will perish
January 23, 2025 at 5:01 PM
If I am not injected with coffee very soon I fear I will perish
In today’s social media, followers are only marginally more likely to see your content than non-followers.
Followers are a vanity metric, not a distribution system.
Followers are a vanity metric, not a distribution system.
January 20, 2025 at 6:01 PM
In today’s social media, followers are only marginally more likely to see your content than non-followers.
Followers are a vanity metric, not a distribution system.
Followers are a vanity metric, not a distribution system.
Friendly reminder that email will never be banned in the US.
January 19, 2025 at 7:30 PM
Friendly reminder that email will never be banned in the US.
You can do anything, but you can’t do everything.
So if you’re beating yourself up for not doing X or Y thing, ask yourself what you ARE doing.
You’re not a failure — you’ve just made different choices and chosen different priorities.
So if you’re beating yourself up for not doing X or Y thing, ask yourself what you ARE doing.
You’re not a failure — you’ve just made different choices and chosen different priorities.
January 18, 2025 at 11:01 PM
You can do anything, but you can’t do everything.
So if you’re beating yourself up for not doing X or Y thing, ask yourself what you ARE doing.
You’re not a failure — you’ve just made different choices and chosen different priorities.
So if you’re beating yourself up for not doing X or Y thing, ask yourself what you ARE doing.
You’re not a failure — you’ve just made different choices and chosen different priorities.
I’m naturally optimistic, but I’m not naturally cheerful.
That’s something I’m trying to work on.
That’s something I’m trying to work on.
January 18, 2025 at 9:06 PM
I’m naturally optimistic, but I’m not naturally cheerful.
That’s something I’m trying to work on.
That’s something I’m trying to work on.
New 7-min voice memo on the podcast:
"OK I have some thoughts on AI (and its impact on creator-educators)"
open.spotify.com/episode/2zU0...
"OK I have some thoughts on AI (and its impact on creator-educators)"
open.spotify.com/episode/2zU0...
#238: OK I have some thoughts on AI (and its impact on creator-educators) [Voice Memo]
Creator Science · Episode
open.spotify.com
January 17, 2025 at 5:02 PM
New 7-min voice memo on the podcast:
"OK I have some thoughts on AI (and its impact on creator-educators)"
open.spotify.com/episode/2zU0...
"OK I have some thoughts on AI (and its impact on creator-educators)"
open.spotify.com/episode/2zU0...
Creator businesses are tied to the creator's enthusiasm.
more enthusiasm → more momentum → more enthusiasm → more momentum...
But it goes in reverse, too:
less enthusiasm → less momentum → less enthusiasm → less momentum...
more enthusiasm → more momentum → more enthusiasm → more momentum...
But it goes in reverse, too:
less enthusiasm → less momentum → less enthusiasm → less momentum...
January 15, 2025 at 6:12 PM
Creator businesses are tied to the creator's enthusiasm.
more enthusiasm → more momentum → more enthusiasm → more momentum...
But it goes in reverse, too:
less enthusiasm → less momentum → less enthusiasm → less momentum...
more enthusiasm → more momentum → more enthusiasm → more momentum...
But it goes in reverse, too:
less enthusiasm → less momentum → less enthusiasm → less momentum...
If you’re stuck consuming everyone else’s content, you are likely lacking clarity around your own priorities.
When you are clear about your vision, you don’t want to spend time doing anything else.
When you are clear about your vision, you don’t want to spend time doing anything else.
January 14, 2025 at 11:53 PM
If you’re stuck consuming everyone else’s content, you are likely lacking clarity around your own priorities.
When you are clear about your vision, you don’t want to spend time doing anything else.
When you are clear about your vision, you don’t want to spend time doing anything else.
As more creators join the scene, the expectations for all content increases.
If you aren’t constantly improving, you're falling behind.
If you aren’t constantly improving, you're falling behind.
January 13, 2025 at 3:50 PM
As more creators join the scene, the expectations for all content increases.
If you aren’t constantly improving, you're falling behind.
If you aren’t constantly improving, you're falling behind.
Basement studio is coming along:
✅ Gear
✅ Design
✅ Drywall
✅ Insulation
✅ Flooring
❌ Trim
❌ Painting
❌ Final setup
We will have three cameras, two mics, and two different shots — all managed through one interface with everything activated by switch.
✅ Gear
✅ Design
✅ Drywall
✅ Insulation
✅ Flooring
❌ Trim
❌ Painting
❌ Final setup
We will have three cameras, two mics, and two different shots — all managed through one interface with everything activated by switch.
January 9, 2025 at 7:09 PM
Basement studio is coming along:
✅ Gear
✅ Design
✅ Drywall
✅ Insulation
✅ Flooring
❌ Trim
❌ Painting
❌ Final setup
We will have three cameras, two mics, and two different shots — all managed through one interface with everything activated by switch.
✅ Gear
✅ Design
✅ Drywall
✅ Insulation
✅ Flooring
❌ Trim
❌ Painting
❌ Final setup
We will have three cameras, two mics, and two different shots — all managed through one interface with everything activated by switch.
Just published my 2024 year in review.
I share the highs, lows, and lessons learned both personally and professionally.
5500+ words 😅
Read it here: creatorscience.com/year-in-revi...
I share the highs, lows, and lessons learned both personally and professionally.
5500+ words 😅
Read it here: creatorscience.com/year-in-revi...
2024 Year in Review
The good, the bad, and the honest.
creatorscience.com
January 5, 2025 at 6:38 PM
Just published my 2024 year in review.
I share the highs, lows, and lessons learned both personally and professionally.
5500+ words 😅
Read it here: creatorscience.com/year-in-revi...
I share the highs, lows, and lessons learned both personally and professionally.
5500+ words 😅
Read it here: creatorscience.com/year-in-revi...
Welp, my 2024 Year In Review post accidentally turned into 5,000 words with a lot of data. 😅
Sharing it tomorrow morning in the Creator Science newsletter.
Sharing it tomorrow morning in the Creator Science newsletter.
January 4, 2025 at 9:34 PM
Welp, my 2024 Year In Review post accidentally turned into 5,000 words with a lot of data. 😅
Sharing it tomorrow morning in the Creator Science newsletter.
Sharing it tomorrow morning in the Creator Science newsletter.
Writing my 2024 Year In Review...
What do people typically NOT include that you wish they did?
Alternatively, what do you hope to see in it?
What do people typically NOT include that you wish they did?
Alternatively, what do you hope to see in it?
January 2, 2025 at 9:17 PM
Writing my 2024 Year In Review...
What do people typically NOT include that you wish they did?
Alternatively, what do you hope to see in it?
What do people typically NOT include that you wish they did?
Alternatively, what do you hope to see in it?
I won my fantasy football league last night...
idk maybe I should build a course about it
idk maybe I should build a course about it
December 31, 2024 at 3:41 PM
I won my fantasy football league last night...
idk maybe I should build a course about it
idk maybe I should build a course about it
This week, I went through my calendar for the next 6 months and proactively blocked time for ME.
I never blocked time for:
• Workouts
• Meals
• Travel prep
• Travel recovery
That's changing in 2025! More of my time for me and the family.
I never blocked time for:
• Workouts
• Meals
• Travel prep
• Travel recovery
That's changing in 2025! More of my time for me and the family.
December 31, 2024 at 2:45 AM
This week, I went through my calendar for the next 6 months and proactively blocked time for ME.
I never blocked time for:
• Workouts
• Meals
• Travel prep
• Travel recovery
That's changing in 2025! More of my time for me and the family.
I never blocked time for:
• Workouts
• Meals
• Travel prep
• Travel recovery
That's changing in 2025! More of my time for me and the family.