Shawn Buttner
@shawnbuttner.com
Coach | Podcaster | Friend
I help content creators go from crushed to crushing it - by focusing on mindset, habits, and your non-creative "work".
Certified High Performance Coach: www.shawnbuttner.com
Creators That Crush Podcast: https://apple.co/3duh0xG
I help content creators go from crushed to crushing it - by focusing on mindset, habits, and your non-creative "work".
Certified High Performance Coach: www.shawnbuttner.com
Creators That Crush Podcast: https://apple.co/3duh0xG
Hey all!
I'm working on a project about how enthusiasm plays into success as a creator and business owner. I'd love to collect some more data and experiences related to how different creators experience enthusiasm, or the lack of it.
I'd love to hear your experience with any of the following:
I'm working on a project about how enthusiasm plays into success as a creator and business owner. I'd love to collect some more data and experiences related to how different creators experience enthusiasm, or the lack of it.
I'd love to hear your experience with any of the following:
October 17, 2025 at 5:38 PM
Hey all!
I'm working on a project about how enthusiasm plays into success as a creator and business owner. I'd love to collect some more data and experiences related to how different creators experience enthusiasm, or the lack of it.
I'd love to hear your experience with any of the following:
I'm working on a project about how enthusiasm plays into success as a creator and business owner. I'd love to collect some more data and experiences related to how different creators experience enthusiasm, or the lack of it.
I'd love to hear your experience with any of the following:
At @notion.com Make 2025. Looking forward to the new AI agents they announced, with a few ideas on how to use on my business.
September 18, 2025 at 6:39 PM
At @notion.com Make 2025. Looking forward to the new AI agents they announced, with a few ideas on how to use on my business.
Are you an established content creator? I am working on something new to help purpose-driven content creators progress quicker, by the end of the year.
This is purely research for me, so nothing to sell. Anyone interested in a quick discussion?
This is purely research for me, so nothing to sell. Anyone interested in a quick discussion?
August 19, 2025 at 7:16 PM
Are you an established content creator? I am working on something new to help purpose-driven content creators progress quicker, by the end of the year.
This is purely research for me, so nothing to sell. Anyone interested in a quick discussion?
This is purely research for me, so nothing to sell. Anyone interested in a quick discussion?
Man, had a tough new client call this week. No matter what I said, we weren’t making progress.
What do you do in that situation?
Acknowledge the situation. Nothing I said or did was going to help because we were not a fit.
And that’s ok.
So I recommended another coach that might better connect
What do you do in that situation?
Acknowledge the situation. Nothing I said or did was going to help because we were not a fit.
And that’s ok.
So I recommended another coach that might better connect
July 17, 2025 at 7:28 PM
Man, had a tough new client call this week. No matter what I said, we weren’t making progress.
What do you do in that situation?
Acknowledge the situation. Nothing I said or did was going to help because we were not a fit.
And that’s ok.
So I recommended another coach that might better connect
What do you do in that situation?
Acknowledge the situation. Nothing I said or did was going to help because we were not a fit.
And that’s ok.
So I recommended another coach that might better connect
Nothing like a week that starts out with all your meetings being cancelled. Which is strange, because usually it’s not EVERY meeting in one day. Let alone two days in a row.
Will it continue today?
Will it continue today?
July 16, 2025 at 3:44 PM
Nothing like a week that starts out with all your meetings being cancelled. Which is strange, because usually it’s not EVERY meeting in one day. Let alone two days in a row.
Will it continue today?
Will it continue today?
I’ve been thinking about what’s the top thing that’s helped me as an accidental #creator.
I’m a coach first, and content is a way to get attention for my business.
But I’ve been pretty terrible as a creator. Why?
Because I never fully accepted I was a creator. Owning the role has been key.
I’m a coach first, and content is a way to get attention for my business.
But I’ve been pretty terrible as a creator. Why?
Because I never fully accepted I was a creator. Owning the role has been key.
July 11, 2025 at 7:27 PM
I’ve been thinking about what’s the top thing that’s helped me as an accidental #creator.
I’m a coach first, and content is a way to get attention for my business.
But I’ve been pretty terrible as a creator. Why?
Because I never fully accepted I was a creator. Owning the role has been key.
I’m a coach first, and content is a way to get attention for my business.
But I’ve been pretty terrible as a creator. Why?
Because I never fully accepted I was a creator. Owning the role has been key.
What are the big issues you face as a small creator?
I’m struggling with getting my content in front of folks.
#creators #smallcreator
I’m struggling with getting my content in front of folks.
#creators #smallcreator
July 10, 2025 at 3:46 PM
What are the big issues you face as a small creator?
I’m struggling with getting my content in front of folks.
#creators #smallcreator
I’m struggling with getting my content in front of folks.
#creators #smallcreator
I don't always post on #bluesky. But when I do....
I struggle to figure out what to share. I think the previous versions of social media have conditioned me to not trust anything said online, or that you'll get rage-baited into arguing with a bot.
I struggle to figure out what to share. I think the previous versions of social media have conditioned me to not trust anything said online, or that you'll get rage-baited into arguing with a bot.
July 7, 2025 at 4:43 PM
I don't always post on #bluesky. But when I do....
I struggle to figure out what to share. I think the previous versions of social media have conditioned me to not trust anything said online, or that you'll get rage-baited into arguing with a bot.
I struggle to figure out what to share. I think the previous versions of social media have conditioned me to not trust anything said online, or that you'll get rage-baited into arguing with a bot.
It's a beautiful thing when a creator choses to follow their art. One of the folks I follow announced the evolution of their brand today, and said the magic words "I was writing about it and am feeling excited for my work again."
Life's too short to work on things that dim your creativity!
Life's too short to work on things that dim your creativity!
May 21, 2025 at 1:54 AM
It's a beautiful thing when a creator choses to follow their art. One of the folks I follow announced the evolution of their brand today, and said the magic words "I was writing about it and am feeling excited for my work again."
Life's too short to work on things that dim your creativity!
Life's too short to work on things that dim your creativity!
I used to think burnout just meant being tired.
But for me, it looked like dread. Like building content for algorithms instead of purpose. Like losing joy in the work I once loved.
This week I break down how creators slide into burnout, and how to escape it.
podcasts.apple.com/us/podcast/c...
But for me, it looked like dread. Like building content for algorithms instead of purpose. Like losing joy in the work I once loved.
This week I break down how creators slide into burnout, and how to escape it.
podcasts.apple.com/us/podcast/c...
The TRUTH About Creator Burnout | Episode 17
Podcast Episode · Creators That Crush · 05/16/2025 · 14m
podcasts.apple.com
May 19, 2025 at 5:24 PM
I used to think burnout just meant being tired.
But for me, it looked like dread. Like building content for algorithms instead of purpose. Like losing joy in the work I once loved.
This week I break down how creators slide into burnout, and how to escape it.
podcasts.apple.com/us/podcast/c...
But for me, it looked like dread. Like building content for algorithms instead of purpose. Like losing joy in the work I once loved.
This week I break down how creators slide into burnout, and how to escape it.
podcasts.apple.com/us/podcast/c...
Isn’t congress supposed to control tariffs and commerce? With enough pressure and political will, couldn’t we stop the Trump tariffs? You know, show the world everyone in the US are not crazy, just temporarily lead by madmen.
April 3, 2025 at 5:41 PM
Isn’t congress supposed to control tariffs and commerce? With enough pressure and political will, couldn’t we stop the Trump tariffs? You know, show the world everyone in the US are not crazy, just temporarily lead by madmen.
Feeling stuck as a creator?
You’re probably trapped by one (or more) of these 3 productivity killers:
→ Life changes
→ Time thrashing
→ A distracting environment
New episode breaks it all down + how to fix it.
Listen here: podcasts.apple.com/us/podcast/c...
#creatoreconomy #productivity #podcast
You’re probably trapped by one (or more) of these 3 productivity killers:
→ Life changes
→ Time thrashing
→ A distracting environment
New episode breaks it all down + how to fix it.
Listen here: podcasts.apple.com/us/podcast/c...
#creatoreconomy #productivity #podcast
Make The Most Of Your Time
Podcast Episode · Creators That Crush · 03/20/2025 · 17m
podcasts.apple.com
March 24, 2025 at 8:32 PM
Feeling stuck as a creator?
You’re probably trapped by one (or more) of these 3 productivity killers:
→ Life changes
→ Time thrashing
→ A distracting environment
New episode breaks it all down + how to fix it.
Listen here: podcasts.apple.com/us/podcast/c...
#creatoreconomy #productivity #podcast
You’re probably trapped by one (or more) of these 3 productivity killers:
→ Life changes
→ Time thrashing
→ A distracting environment
New episode breaks it all down + how to fix it.
Listen here: podcasts.apple.com/us/podcast/c...
#creatoreconomy #productivity #podcast
Earlier this week I was in a conversation about the difference between success and vision.
Thinking about it more, it seems to me that “purpose” is another related idea to success and vision.
If success is a measurement (I achieve this), and vision is an ideal imagined future…
Thinking about it more, it seems to me that “purpose” is another related idea to success and vision.
If success is a measurement (I achieve this), and vision is an ideal imagined future…
March 13, 2025 at 8:26 PM
Earlier this week I was in a conversation about the difference between success and vision.
Thinking about it more, it seems to me that “purpose” is another related idea to success and vision.
If success is a measurement (I achieve this), and vision is an ideal imagined future…
Thinking about it more, it seems to me that “purpose” is another related idea to success and vision.
If success is a measurement (I achieve this), and vision is an ideal imagined future…
Most creators don't know what makes them miserable.
We feel resistance and self-doubt in our work. Why? Maybe we choose unfulfilling topics, or maybe we choose to work with clients that don't "vibe" with us.
We feel resistance and self-doubt in our work. Why? Maybe we choose unfulfilling topics, or maybe we choose to work with clients that don't "vibe" with us.
February 25, 2025 at 7:42 PM
Most creators don't know what makes them miserable.
We feel resistance and self-doubt in our work. Why? Maybe we choose unfulfilling topics, or maybe we choose to work with clients that don't "vibe" with us.
We feel resistance and self-doubt in our work. Why? Maybe we choose unfulfilling topics, or maybe we choose to work with clients that don't "vibe" with us.
This was true for me with WFH before covid, 100%! Most of my work was me and a computer screen, so going into the office didn't really matter.
RTO mandates are more about companies not trusting the people they hired.
RTO mandates are more about companies not trusting the people they hired.
Remote work doesn't thwart productivity. It boosts focus.
Government workers are 12% more productive when randomly assigned to work from home. They're more efficient where it's quiet.
Most people aren't shirking from home. They're escaping distractions and long commutes.
Government workers are 12% more productive when randomly assigned to work from home. They're more efficient where it's quiet.
Most people aren't shirking from home. They're escaping distractions and long commutes.
February 24, 2025 at 7:57 PM
This was true for me with WFH before covid, 100%! Most of my work was me and a computer screen, so going into the office didn't really matter.
RTO mandates are more about companies not trusting the people they hired.
RTO mandates are more about companies not trusting the people they hired.
Creators often fall into the “I need to pivot” trap in their businesses, when they really need to stick to their one thing.
We feel insecure about what we are doing, and think we need to play in a new space, or in every space.
We feel insecure about what we are doing, and think we need to play in a new space, or in every space.
February 22, 2025 at 8:31 PM
Creators often fall into the “I need to pivot” trap in their businesses, when they really need to stick to their one thing.
We feel insecure about what we are doing, and think we need to play in a new space, or in every space.
We feel insecure about what we are doing, and think we need to play in a new space, or in every space.
Most creators focus on the wrong metrics when building their business. They chase followers and content volume, missing what actually drives sustainable success.
February 20, 2025 at 7:28 PM
Most creators focus on the wrong metrics when building their business. They chase followers and content volume, missing what actually drives sustainable success.
Most creators don’t think about how they use their time when building their creative business.
That’s why I admire how @jay.blog navigates life as a creator and a new dad.
Recently, he shared how costly it’s been *not* to be 100% dialed in when it’s time to work.
That’s why I admire how @jay.blog navigates life as a creator and a new dad.
Recently, he shared how costly it’s been *not* to be 100% dialed in when it’s time to work.
February 18, 2025 at 6:18 PM
Most creators don’t think about how they use their time when building their creative business.
That’s why I admire how @jay.blog navigates life as a creator and a new dad.
Recently, he shared how costly it’s been *not* to be 100% dialed in when it’s time to work.
That’s why I admire how @jay.blog navigates life as a creator and a new dad.
Recently, he shared how costly it’s been *not* to be 100% dialed in when it’s time to work.
Reposted by Shawn Buttner
"I always expected the first few weeks of Trump’s second term to be bad. But I did not expect to watch Trump and Elon Musk take a flame-thrower to the American government while congressional Democrats engage in the political equivalent of ASMR videos."
thehill.com/opinion/camp...
thehill.com/opinion/camp...
Democrats need a new message: ‘Blame Republicans’
Democrats have one simple message to deliver: Republicans are responsible for everything that happens from now on. All the unintended consequences, government shutdowns and colossal failures are 10…
thehill.com
February 16, 2025 at 3:44 PM
"I always expected the first few weeks of Trump’s second term to be bad. But I did not expect to watch Trump and Elon Musk take a flame-thrower to the American government while congressional Democrats engage in the political equivalent of ASMR videos."
thehill.com/opinion/camp...
thehill.com/opinion/camp...
Reposted by Shawn Buttner
seems like it is a big deal that the unifying ideology of the doge team is neo nazism
February 16, 2025 at 12:50 PM
seems like it is a big deal that the unifying ideology of the doge team is neo nazism
Two new podcast episodes out this week! One about writing a book with a full time career as a doctor (Dr. Luissa K is my guest). The big idea is the process is messy, long, and needs to fit your life and style.
The other is about how creators that crush network, with the big idea being...
The other is about how creators that crush network, with the big idea being...
February 14, 2025 at 4:37 PM
Two new podcast episodes out this week! One about writing a book with a full time career as a doctor (Dr. Luissa K is my guest). The big idea is the process is messy, long, and needs to fit your life and style.
The other is about how creators that crush network, with the big idea being...
The other is about how creators that crush network, with the big idea being...
It's tough to create and be angry at the same time. I spent part of today paying attention to the news, and part of the day trying to focus and channel into good things in my business.
February 14, 2025 at 12:46 AM
It's tough to create and be angry at the same time. I spent part of today paying attention to the news, and part of the day trying to focus and channel into good things in my business.
The #1 myth about creating with a full-time job...
You think the reason you’re not creating is because you don’t have enough time. But that’s NOT the real problem.
Here’s the truth: If more time was the solution, every full-time creator would be *crushing* it.
You think the reason you’re not creating is because you don’t have enough time. But that’s NOT the real problem.
Here’s the truth: If more time was the solution, every full-time creator would be *crushing* it.
February 11, 2025 at 9:20 PM
The #1 myth about creating with a full-time job...
You think the reason you’re not creating is because you don’t have enough time. But that’s NOT the real problem.
Here’s the truth: If more time was the solution, every full-time creator would be *crushing* it.
You think the reason you’re not creating is because you don’t have enough time. But that’s NOT the real problem.
Here’s the truth: If more time was the solution, every full-time creator would be *crushing* it.
It sounds great to be your own boss until you realize you're way too nice to yourself 😅
For my business, I would treat deadlines like the pirate code, mere suggestions, that could be pushed infinitely. Why? Because I was flexible with my commitments to myself.
For my business, I would treat deadlines like the pirate code, mere suggestions, that could be pushed infinitely. Why? Because I was flexible with my commitments to myself.
February 10, 2025 at 9:50 PM
It sounds great to be your own boss until you realize you're way too nice to yourself 😅
For my business, I would treat deadlines like the pirate code, mere suggestions, that could be pushed infinitely. Why? Because I was flexible with my commitments to myself.
For my business, I would treat deadlines like the pirate code, mere suggestions, that could be pushed infinitely. Why? Because I was flexible with my commitments to myself.