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This week, I was working on a top-of-funnel post (aka an attraction post) for the profile of a specialist I collaborate with.

Goal? Attract new followers.

But then I remembered something most of us forget...

“Who am I to talk about this?”
If that’s stopped you from posting, you’re not alone.
Impostor syndrome is loud in academia.
But you don’t need to be a prof to share your work.
Start messy. Start with your “why.”
You’re more ready than you think. 💬
#SciComm #PostgradLife

Your science deserves to be seen, understood, and supported!

If you’re wondering where to start:
📋 We made a free checklist to help you audit your own communication presence. buff.ly/3NXwGqf

Whether you work with us or not, it’ll make a difference.