Creating and publishing video shouldn’t be complicated.

That’s why we built Genuin Studio — a one-stop shop for content creation across your brand’s owned ecosystem, now available on desktop and our Genuin Studio app.

From milestone to momentum:
September closed with 𝟯.𝟯 𝗺𝗶𝗹𝗹𝗶𝗼𝗻 𝘂𝘀𝗲𝗿𝘀 across the Genuin Network!

Just 30 days ago, we celebrated growing from 0 to 1 million users... a threshold that took 8+ months to reach.

That’s not just growth. That’s acceleration. 🚀

From expert creators to continuity strategies, Eric shares how expert-driven content builds trust, fuels personalization, and drives measurable impact across PDPs, CTV, and beyond.

🎧 Eric says retailers face a “last chance” moment to stay relevant and how brands can turn education into ownership.

🔦 Product Spotlight: Sponsored Communities:

Video-powered experiences embedded directly into your website and app.

For retailers & publishers, it’s not just another tool... it’s a revenue unlock.

For advertisers, it’s media that actually hits different.

Having a bloated media stack isn’t sophistication.
It’s a sign of fragmentation.

6 adtech & content vendors.
Countless handoffs.
Zero efficiency.

One embedded infrastructure can simplify this.
One partner to power your content, community, media & measurement.

Make your platform the network.

Tricia Maia, Head of Product at TED, shared how Genuin-powered "Shorts" help guide discovery through personalized, engaging experiences at #ProductCon this week.

Our AI + embeddable solution brings TED’s mission to life through scroll-stopping short-form video & community-driven content.

When brands embed Genuin into their site and app, they see a lift in engagement, time on site, and revenue almost instantly.

That makes product, content, and growth teams happy.
And while not everyone can talk about it (yet), it's been a game-changer for their brands, their partners & consumers.

Content costs are up. Performance on 3rd party channels is down.

That’s where 𝐆𝐞𝐧𝐮𝐢𝐧 𝐀𝐈 comes in. Not just another AI tool, our Adaptive Intelligence is your strategic partner for the entire user journey, where you control the experience and the outcome

Start building → begenuin.com/genai

Brands that build with their communities, not just for them, win! 📣
An all-new episode of 𝑮𝒆𝒏𝒖𝒊𝒏 𝑪𝒐𝒏𝒏𝒆𝒄𝒕𝒊𝒐𝒏𝒔 with Dana Hork, CEO of Beers With Friends 🍻 and former marketing leader at Walmart & Wonder, is a masterclass on modern brand building.

Full episode:
youtu.be/8Ties5_rd4E

Everyone wants the engagement of TikTok, Instagram, or YouTube Shorts…
But no one wants to be reliant on them.

We give you the UX magic, the creator content, and the community engine... inside your own app.

Here’s what it looks like 👇

The future of community-powered strategy is here.

We’re giving you free access to Genuin Adaptive Intelligence, our suite of AI Agents that plan, build, grow & monetize your brand’s own community.

👉 begenuin.com/genai

Just weeks before the Cannes Lions International Festival of Creativity, the biggest stage for brands and marketers, we posed a challenge:

Which brand would be bold enough to launch our white-label video community infrastructure on their own channels?

Tired of leaky consumer attrition sending consumers offsite to platforms you don’t own? Yeah. Us too.

Genuin is your embedded, video-powered community infrastructure, built right into your app or site.
It turns passive users into active community members.