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Genuin
@genuinapp.bsky.social
Community Media Network: Video-powered communities for brands ▶️ within your own channels 🎯 that drive discovery 👀 engagement 💭 & increased session time ⌚. The result? New media revenue 💰 commerce 🛒 & ROI 📈. https://www.BeGenuin.com/
Creating and publishing video shouldn’t be complicated.

That’s why we built Genuin Studio — a one-stop shop for content creation across your brand’s owned ecosystem, now available on desktop and our Genuin Studio app.
October 2, 2025 at 10:48 AM
From milestone to momentum:
September closed with 𝟯.𝟯 𝗺𝗶𝗹𝗹𝗶𝗼𝗻 𝘂𝘀𝗲𝗿𝘀 across the Genuin Network!

Just 30 days ago, we celebrated growing from 0 to 1 million users... a threshold that took 8+ months to reach.

That’s not just growth. That’s acceleration. 🚀
October 1, 2025 at 10:05 AM
🛒 Retail media. Commerce media. Authenticity. Conversion. 🚨

In an all-new 𝙂𝙚𝙣𝙪𝙞𝙣 𝘾𝙤𝙣𝙣𝙚𝙘𝙩𝙞𝙤𝙣𝙨, we chatted with Eric Sheinkop, CEO of The Desire Company, to unpack what’s really driving results at the intersection of content, community & commerce.

Full episode on YouTube: youtu.be/JqvAaxDMlfc
Genuin Connections: Episode 9 -- Eric Sheinkop, CEO of The Desire Company
YouTube video by Genuin
youtu.be
September 30, 2025 at 11:17 AM
When we talk about connecting brands and consumers at every touchpoint along the user journey, look no further than the auto shopping experience across the Carsome ecosystem.

Generative video experience infrastructure is now embedded across their properties, spanning web & app.
September 25, 2025 at 10:34 AM
Here’s what we mean when we say “Protected with AI.”

Most AI today comes with a hidden tax: your brand identity.
It's not innovation. It's erosion.

At Genuin, we’re flipping the model:
✔️ Your brand grows.
✔️ Your data stays secure.
✔️ Your identity stays yours.

begenuin.com/video/most-a...
Most AI today comes with a hidden tax: your brand identity. When your company trains someone else’s AI, your identity is fed back into the mothership. Your insights, your IP, your creativity risk bein...
Watch videos on Genuin
begenuin.com
September 22, 2025 at 10:42 AM
Price.com isn’t just helping shoppers save... they’re helping them connect.

And now, they’re doing it with Genuin.

youtube.com/shorts/l2Kvp...
New Customer Announcement: Price.com
YouTube video by Genuin
youtube.com
September 17, 2025 at 10:50 AM
🔦 𝗣𝗿𝗼𝗱𝘂𝗰𝘁 𝗦𝗽𝗼𝘁𝗹𝗶𝗴𝗵𝘁: 𝗣𝗹𝗮𝗰𝗲𝗺𝗲𝗻𝘁𝘀

Dynamic, contextual placements bring engaging, AI-curated community video into your ecosystem.

Monetize onsite by adapting to each consumer’s journey, surfacing the most relevant experiences across your brand, community, or group feeds.

youtube.com/shorts/Oem8n...
Product Spotlight: Placements
YouTube video by Genuin
youtube.com
September 15, 2025 at 11:25 AM
Timing is everything. Opportunities with AI abound!
Yet many companies are still treating it as a threat.

We see it differently:
➡️ Protect your community, not lose it.
➡️ Safeguard your data, not give it away.
➡️ Grow at unprecedented scale, without losing your identity.

youtube.com/shorts/jFq1R...
This Moment in AI + Media Is About Building the Infrastructure for the Future
YouTube video by Genuin
youtube.com
September 10, 2025 at 11:04 AM
AI is rewriting discovery... and brand leads, product teams & marketers are on alert.

The industry is scrambling to catch up. But our partners are already prepared.

begenuin.medium.com/the-ai-traff...

Our latest blog post separates fact from everything else.
The AI Traffic Scare: What’s Really Happening, and How Genuin Puts Brands Back in Control
The headlines are dramatic: “AI is killing SEO!” and “SEO is Dead!”
begenuin.medium.com
September 8, 2025 at 2:54 PM
🔦 Product Spotlight: Sponsored Communities:

Video-powered experiences embedded directly into your website and app.

For retailers & publishers, it’s not just another tool... it’s a revenue unlock.

For advertisers, it’s media that actually hits different.
September 4, 2025 at 10:18 AM
🚀 1,000,000 strong… and just getting started.
In just a few short months, the Genuin network has grown to over one million users.

A milestone worth celebrating, made possible by our brilliant team, visionary partners & bold brands who believe in building the future of community.

Thank you. 🙏
September 2, 2025 at 11:00 AM
If your business is still doing things “because that’s how we’ve always done it," you’re leaving growth on the table.

In the latest Genuin Connections, Ashley Miles, CEO Franklyn West shares why now is the most exciting time to be in business.

Full conversation:
▶️ Watch → youtu.be/3BX7mVReZNY
Genuin Connections: Episode 8 -- Ashley Miles, CEO and Founder of Franklyn West
YouTube video by Genuin
youtu.be
August 21, 2025 at 11:15 AM
🚨We’re thrilled to welcome Chidansh Bhatt as Genuin’s first-ever Chief AI Officer! We’ve just leveled up. Again.

👀 Learn more: begenuin.medium.com/genuin-names...
Genuin Names AI Pioneer Chidansh Bhatt as Chief AI Officer to Lead Next Era of Generative…
Bhatt Joins From IBM’s Watson Research Center to Accelerate Genuin’s Generative Infrastructure and Redefine Engagement for Commerce Media…
begenuin.medium.com
August 19, 2025 at 12:10 PM
Having a bloated media stack isn’t sophistication.
It’s a sign of fragmentation.

6 adtech & content vendors.
Countless handoffs.
Zero efficiency.

One embedded infrastructure can simplify this.
One partner to power your content, community, media & measurement.

Make your platform the network.
August 15, 2025 at 11:36 AM
Brands don’t need to “take back” social media from creators.

Recently The New York Times said brands are "pulling back from influencers" and looking to "take back control of their narrative." www.nytimes.com/2025/07/06/s...

But it doesn't have to be either/or.
Influencing Without the Influencers
www.nytimes.com
August 13, 2025 at 11:08 AM
Tricia Maia, Head of Product at TED, shared how Genuin-powered "Shorts" help guide discovery through personalized, engaging experiences at #ProductCon this week.

Our AI + embeddable solution brings TED’s mission to life through scroll-stopping short-form video & community-driven content.
August 8, 2025 at 10:44 AM
You don’t need 5+ tools to build a modern media business. There’s a faster, smarter way.

You need one solution that can:
- Aggregate and activate content
- Engage and convert consumers
- Extend media into paid channels
- Attribute and optimize outcomes

medium.com/@begenuin/ho...
How to Consolidate Your Entire Media Tech Stack with One Partner: Us.
Launch your own scalable, contextual media network from inside your app and website with our embedded video infrastructure.
medium.com
August 7, 2025 at 10:58 AM
Publishers, entertainment & media brands think they have video figured out. But for content, product & UX leads, we have the data:

Your audience wants more than autoplay.
They want to join, participate & belong.

This is what we do.
youtube.com/shorts/w7VY5...
More than a Video Player: Genuin Transforms Publisher and Media Audiences into Communities
YouTube video by Genuin
youtube.com
August 6, 2025 at 10:45 AM
We’re officially SOC 2 Type I compliant. 🛡️

Confirmation that Genuin’s platform meets rigorous standards for security, availability, processing integrity, confidentiality & privacy.

Another layer of assurance for our partners, building the future of community-powered media with trust at the core.
August 5, 2025 at 10:39 AM
When brands embed Genuin into their site and app, they see a lift in engagement, time on site, and revenue almost instantly.

That makes product, content, and growth teams happy.
And while not everyone can talk about it (yet), it's been a game-changer for their brands, their partners & consumers.
August 1, 2025 at 11:25 AM
Content costs are up. Performance on 3rd party channels is down.

That’s where 𝐆𝐞𝐧𝐮𝐢𝐧 𝐀𝐈 comes in. Not just another AI tool, our Adaptive Intelligence is your strategic partner for the entire user journey, where you control the experience and the outcome

Start building → begenuin.com/genai
July 29, 2025 at 11:31 AM
It’s time to re-examine the 𝐈𝐫𝐨𝐧 𝐓𝐫𝐢𝐚𝐧𝐠𝐥𝐞. No, not talking about some Cold War treaty agreement, but the classic 𝐏𝐫𝐨𝐝𝐮𝐜𝐭𝐢𝐨𝐧 𝐏𝐚𝐫𝐚𝐝𝐨𝐱.

Fast, cheap, or good... you used to have to 𝘱𝘪𝘤𝘬 𝘵𝘸𝘰.
You could 𝘯𝘦𝘷𝘦𝘳 𝘩𝘢𝘷𝘦 𝘢𝘭𝘭 𝘵𝘩𝘳𝘦𝘦.
July 25, 2025 at 11:10 AM
Summer slowdown? Not at Genuin. ☀️🛠️

We’ve been building... and now, launching. Say hello to the latest product upgrades helping partners grow, engage, and own their communities even more effectively.

Here's what's updated this week:
July 21, 2025 at 10:13 AM
Brands that build with their communities, not just for them, win! 📣
An all-new episode of 𝑮𝒆𝒏𝒖𝒊𝒏 𝑪𝒐𝒏𝒏𝒆𝒄𝒕𝒊𝒐𝒏𝒔 with Dana Hork, CEO of Beers With Friends 🍻 and former marketing leader at Walmart & Wonder, is a masterclass on modern brand building.

Full episode:
youtu.be/8Ties5_rd4E
July 15, 2025 at 10:47 AM
𝐓𝐡𝐞 𝐌𝐞𝐝𝐢𝐚 𝐒𝐭𝐚𝐜𝐤 spotlighted Genuin's mission to help brands reshape & reclaim community.

www.themediastack.co.uk/p/from-algor...

We’ve built a brand-ownable, AI-supported video infrastructure with trust over trends, connection over clicks, community over content farms.
From Algorithms to Authenticity: Genuin’s Bid to Reclaim Digital Community
Matt Wurst outlines how Genuin is building video-powered, AI-supported platforms that put ownership, trust and relevance back in the hands of brands and audiences.
www.themediastack.co.uk
July 11, 2025 at 11:02 AM