Ed Hodgson
edhodgsoned.bsky.social
Ed Hodgson
@edhodgsoned.bsky.social
Associate Director, Polling and Analysis, at More in Common
The report - including segment names - is all our own. The aim of the segmentation is to be as descriptive as possible so that others may use it to help better understand society -as such we would not put normative words in those titles.
July 14, 2025 at 10:49 AM
Nws! our tables page can be a bit of a maze sometimes
July 14, 2025 at 10:37 AM
Dissenting Disruptors, Rooted Patriots and Traditional Conservatives all score highly on authority measures from Stenner et al. The thing that distinguishes DDs is high need for chaos (Arceneaux et al. 2023 etc.) and desire to tear existing institutions down - hence 'disruptors'.
July 14, 2025 at 10:37 AM
Wrt to randomising response positions - we do that on any question where it makes sense to do so. But for ordinal scales we tend not to randomise as we want people to see the scale in order.
July 14, 2025 at 10:30 AM
On the website here! www.moreincommon.org.uk/our-work/pol... In the July folder as we released alongside all the polling for the report which came out in July
What do we use cookies for?We use cookies and similar technologies to recognise your repeat visits and preferences, as well as to measure the effectiveness of campaigns and analyze traffic. To learn more about cookies, view our Cookie Policy. By clicking "Accept" or using our site, you consent to the use of cookies unless you have disabled them.
www.moreincommon.org.uk
July 14, 2025 at 10:29 AM
Yeh we debated how we should phrase this for a while - was reassured by the responses though: just one or two percent of voters for each party said they would vote against their own party so I do think it worked
June 25, 2025 at 4:46 PM
This has interesting implications for how people might vote tactically in a General Election - suggests to me that a 'stop Reform' strategy from Labour could only go so far: Tory voters in particular are much more anti-Labour than they are anti-Reform for example
June 25, 2025 at 4:18 PM
Plenty more on this in a short blog I wrote here: moreincommon.org.uk/latest-insig...

And tomorrow morning @luketryl.bsky.social will be giving a webinar sharing these new climate polling findings and others - sign up at the bottom of that webpage!
Public blame greed of energy companies for rising bills
With London Climate Action Week underway, new More in Common polling finds that low trust in both energy companies and the government is leading the public to increasingly believe that corporate greed...
moreincommon.org.uk
June 23, 2025 at 1:55 PM
To build trust in the climate transition, energy firms & policymakers must show they’re acting in the interests of consumers—yes, by lowering bills, but also by showing how climate policies are already cutting emissions, not just boosting shareholder profits.
June 23, 2025 at 1:55 PM
(In fact, if you ask people where their high bills come from, most say the greed of energy company bosses, just 15% say net zero policies)
June 23, 2025 at 1:55 PM
This is not a sign of backlash against climate policies generally, but comes from a growing sense that energy companies don't act in the public's interest or have their customers at heart - regardless of whether their energy comes from renewables or fossil fuels
June 23, 2025 at 1:55 PM
For example, just as a majority suspect that oil companies might be funding climate denial to protect their profits, a majority now also think it's possible that renewable policies are pushing climate policies to support their bottom-line too
June 23, 2025 at 1:55 PM
More broadly, this lack of awareness of climate progress reinforces the sense that energy companies aren't acting in the public's interest - and creates fertile ground for conspiracy thinking about energy companies...
June 23, 2025 at 1:55 PM
This creates big problems for those making the case for the energy transition, because would be much easier to convince sceptical voters about the opportunity of building on successes, than it would be to convince them we need to entirely build to net zero from scratch
June 23, 2025 at 1:55 PM
this was from an N = 13,000 poll! So pretty good subsamples at each level
June 17, 2025 at 12:40 PM
Agree - and also a good chunk of Green voters are not the hyper-engaged / ideological stereotype. Many are politically disengaged and just have a strong preference against the Tories and Lab. The sort who vote green as a "none of the above" option rather than strong support for green policies.
June 8, 2025 at 3:49 PM
Thank you!
May 31, 2025 at 4:14 PM
and all evidence points to the fact that, were an election held today at least, these non-voter to Reform switchers are real group, are likely to vote, and ought to be taken seriously
May 31, 2025 at 1:35 PM
So this group are definitely habitual voters rather than reliable voters (for example 47% of them say they tend not to vote in Local Elections, compared to just 7% of all other Reform voters), but that doesn't mean they never vote...
May 31, 2025 at 1:35 PM