Heres how some companies think about the change
(I) company stage
(II) narrative when CMO leaves or is removed
(III) preference from ceo/founder/board on what they want to put out into the market.

CGO signals growth intent
CMO can suggest brand and fluff…

And TBPN has nailed the future of video.

Live long form with expert guests and then letting the algorithms spread their content to the right audience

www.dannydenhard.co.uk/blog/is-tbpn...