The overlap opportunity most businesses miss:

Only 16% of traditional search users → use AI platforms

But 99% of AI platform users → still use traditional search

𝗧𝗿𝗮𝗻𝘀𝗹𝗮𝘁𝗶𝗼𝗻: Dominate both while competitors pick sides

Search isn't zero-sum.

The businesses building strategies NOW will win👑

The overlap opportunity most businesses miss:

Only 16% of traditional search users → use AI platforms

But 99% of AI platform users → still use traditional search

𝗧𝗿𝗮𝗻𝘀𝗹𝗮𝘁𝗶𝗼𝗻: Dominate both while competitors pick sides

Search isn't zero-sum.

The businesses building strategies NOW will win👑

Plot twist: The $500/month SEO tool you're paying for can't do what 10 minutes of strategic Googling can.

Your industry might call two things synonyms. Google might treat them as completely different universes requiring separate content strategies.

The best SEO tool is still the search bar.

#SEO

The biggest content mistake we see?

Founders writing for 𝗼𝘂𝘁𝗽𝘂𝘁 instead of 𝗼𝘂𝘁𝗰𝗼𝗺𝗲𝘀.

This blog post wasn’t performing.

Not because it was bad.

But because it was written without a strategy—no search intent, no clear buyer insight, no plan.

Strategy turns content into leverage.

I preach consistency in marketing.

But...I’ve been full of 💩 when doing it myself.

Not on purpose.
Just busy. Doing the work but not sharing it.

𝗦𝗼 𝗵𝗲𝗿𝗲’𝘀 𝘁𝗵𝗲 𝗱𝗲𝗮𝗹:
One video a day.

✅ Could be marketing tips.
✅ Could be a client win.
✅Could be me rambling.

Either way—I'm showin up.🫡