Bryan Roth
@bryandroth.bsky.social
Beer nerd, sports enthusiast, learning dad jokes. Consumer + market analyst, Feel Goods Company / Director of insights, Sightlines.
Sierra Nevada has long supported parks and outdoor organizations, but buying Pale Ale can now be an act of political defiance and I am here for it.
April 7, 2025 at 4:44 PM
Sierra Nevada has long supported parks and outdoor organizations, but buying Pale Ale can now be an act of political defiance and I am here for it.
Me, sneaking into the woods as a teen to sneak beers with friends: “Score, Busch Light!”
Today’s teens, having gone full galaxy brain:
Today’s teens, having gone full galaxy brain:
March 9, 2025 at 8:25 PM
Me, sneaking into the woods as a teen to sneak beers with friends: “Score, Busch Light!”
Today’s teens, having gone full galaxy brain:
Today’s teens, having gone full galaxy brain:
Reposted by Bryan Roth
On the latest episode of The Gist, @bryandroth.bsky.social and I discuss:
+ who the hemp-derived THC consumer is today
+ how pricing is impacting various spirits categories
+ whether NA beer will ever hit a SKU ceiling
... and more in < 30 minutes.
www.youtube.com/watch?v=a-oq...
+ who the hemp-derived THC consumer is today
+ how pricing is impacting various spirits categories
+ whether NA beer will ever hit a SKU ceiling
... and more in < 30 minutes.
www.youtube.com/watch?v=a-oq...
The Gist — THC’s Party Planning Committee
YouTube video by Sightlines
www.youtube.com
February 27, 2025 at 12:45 AM
On the latest episode of The Gist, @bryandroth.bsky.social and I discuss:
+ who the hemp-derived THC consumer is today
+ how pricing is impacting various spirits categories
+ whether NA beer will ever hit a SKU ceiling
... and more in < 30 minutes.
www.youtube.com/watch?v=a-oq...
+ who the hemp-derived THC consumer is today
+ how pricing is impacting various spirits categories
+ whether NA beer will ever hit a SKU ceiling
... and more in < 30 minutes.
www.youtube.com/watch?v=a-oq...
jack the price and make illicit market more favorable but also police the illicit market more sounds like these things will certainly work out with no ill effects
February 28, 2025 at 5:14 PM
jack the price and make illicit market more favorable but also police the illicit market more sounds like these things will certainly work out with no ill effects
Reposted by Bryan Roth
The latest episode of Sightlines’ The Gist is live on YouTube!
@bryandroth.bsky.social and I discuss:
+ how wine can bounce back
+ why gambling vs. alcohol is overblown
+ which bev-alc predictions miss the mark
and more in just 26 minutes!
Watch: www.youtube.com/watch?v=-cDz...
@bryandroth.bsky.social and I discuss:
+ how wine can bounce back
+ why gambling vs. alcohol is overblown
+ which bev-alc predictions miss the mark
and more in just 26 minutes!
Watch: www.youtube.com/watch?v=-cDz...
The Gist — This is How Wine Can Crush
YouTube video by Sightlines
www.youtube.com
February 4, 2025 at 2:53 PM
The latest episode of Sightlines’ The Gist is live on YouTube!
@bryandroth.bsky.social and I discuss:
+ how wine can bounce back
+ why gambling vs. alcohol is overblown
+ which bev-alc predictions miss the mark
and more in just 26 minutes!
Watch: www.youtube.com/watch?v=-cDz...
@bryandroth.bsky.social and I discuss:
+ how wine can bounce back
+ why gambling vs. alcohol is overblown
+ which bev-alc predictions miss the mark
and more in just 26 minutes!
Watch: www.youtube.com/watch?v=-cDz...
Our young people show ingenuity, teamwork, and care that will shape our nation’s future
February 2, 2025 at 3:08 PM
Our young people show ingenuity, teamwork, and care that will shape our nation’s future
Reposted by Bryan Roth
On this episode of The Gist, @bryandroth.bsky.social and I tackle:
+ will the Surgeon General’s warning on alcohol and cancer change consumer behavior?
+ what Fed data on spending means for premiumization
+ why Dry January is all about new buzzes
… in < 30 min
open.spotify.com/episode/4xUW...
+ will the Surgeon General’s warning on alcohol and cancer change consumer behavior?
+ what Fed data on spending means for premiumization
+ why Dry January is all about new buzzes
… in < 30 min
open.spotify.com/episode/4xUW...
Shots Fired! Surgeon General Takes Aim At Alcohol
open.spotify.com
January 24, 2025 at 3:09 AM
On this episode of The Gist, @bryandroth.bsky.social and I tackle:
+ will the Surgeon General’s warning on alcohol and cancer change consumer behavior?
+ what Fed data on spending means for premiumization
+ why Dry January is all about new buzzes
… in < 30 min
open.spotify.com/episode/4xUW...
+ will the Surgeon General’s warning on alcohol and cancer change consumer behavior?
+ what Fed data on spending means for premiumization
+ why Dry January is all about new buzzes
… in < 30 min
open.spotify.com/episode/4xUW...
Surfside (+360% dollar sales growth in 2024) has been so successful Boston Beer wanted to take some of its shine with Sun Cruiser, but now AB InBev is coming with their own take, Skimmers, in 2025.
Who wore it better?
Who wore it better?
January 22, 2025 at 5:52 PM
Surfside (+360% dollar sales growth in 2024) has been so successful Boston Beer wanted to take some of its shine with Sun Cruiser, but now AB InBev is coming with their own take, Skimmers, in 2025.
Who wore it better?
Who wore it better?
Q: There was a massive drop-off in consumption of liquor in Japan from 1999 to 2000, a shift that has only started to reverse 20 years later. What happened?
Seeking help! Can't discover a neat answer. Taxes? Availability? Other?
Seeking help! Can't discover a neat answer. Taxes? Availability? Other?
January 17, 2025 at 3:35 PM
Q: There was a massive drop-off in consumption of liquor in Japan from 1999 to 2000, a shift that has only started to reverse 20 years later. What happened?
Seeking help! Can't discover a neat answer. Taxes? Availability? Other?
Seeking help! Can't discover a neat answer. Taxes? Availability? Other?
Reposted by Bryan Roth
There's no more important factor to hemp-derived THC sales than geography.
To drinkers, THC is THC, so where cannabis isn't legal, hemp bevs are the obvious choice.
@bryandroth.bsky.social and I have done deep reporting on this space for Sightlines. If you're interested in our work here, DM me.
To drinkers, THC is THC, so where cannabis isn't legal, hemp bevs are the obvious choice.
@bryandroth.bsky.social and I have done deep reporting on this space for Sightlines. If you're interested in our work here, DM me.
January 16, 2025 at 1:57 AM
There's no more important factor to hemp-derived THC sales than geography.
To drinkers, THC is THC, so where cannabis isn't legal, hemp bevs are the obvious choice.
@bryandroth.bsky.social and I have done deep reporting on this space for Sightlines. If you're interested in our work here, DM me.
To drinkers, THC is THC, so where cannabis isn't legal, hemp bevs are the obvious choice.
@bryandroth.bsky.social and I have done deep reporting on this space for Sightlines. If you're interested in our work here, DM me.
Global non-alc drinks sales are less than just the beer Anheuser-Busch and Constellation Brands sell in retail stores the US alone.
An estimated $24 billion in global alc-free in 2024 while AB and CB sold close to $30 billion
An estimated $24 billion in global alc-free in 2024 while AB and CB sold close to $30 billion
January 10, 2025 at 2:03 PM
Global non-alc drinks sales are less than just the beer Anheuser-Busch and Constellation Brands sell in retail stores the US alone.
An estimated $24 billion in global alc-free in 2024 while AB and CB sold close to $30 billion
An estimated $24 billion in global alc-free in 2024 while AB and CB sold close to $30 billion
Joined the Business of Drinks podcast to talk trends, consumer behavior, and what's impacting narratives around all kinds of alcohol. Sampling of what I watched in 2024 and will be of conversation in 2025! Listen in:
Spotify
open.spotify.com/episode/6LFO...
Apple
podcasts.apple.com/ca/podcast/4...
Spotify
open.spotify.com/episode/6LFO...
Apple
podcasts.apple.com/ca/podcast/4...
45: 2025 Drinks Trends with Bryan Roth: What’s Next for the Industry
Business of Drinks · Episode
open.spotify.com
January 3, 2025 at 3:11 PM
Joined the Business of Drinks podcast to talk trends, consumer behavior, and what's impacting narratives around all kinds of alcohol. Sampling of what I watched in 2024 and will be of conversation in 2025! Listen in:
Spotify
open.spotify.com/episode/6LFO...
Apple
podcasts.apple.com/ca/podcast/4...
Spotify
open.spotify.com/episode/6LFO...
Apple
podcasts.apple.com/ca/podcast/4...
For the first time since craft beer’s mid-2010s apex, Total Wine is a place to find newly canned product. Stopped counting the number of different hemp-derived THC brands at my local shop, which is overwhelming. (Citrus a very popular flavor across orange, lime, lemonade-focused SKUs)
December 11, 2024 at 7:08 PM
For the first time since craft beer’s mid-2010s apex, Total Wine is a place to find newly canned product. Stopped counting the number of different hemp-derived THC brands at my local shop, which is overwhelming. (Citrus a very popular flavor across orange, lime, lemonade-focused SKUs)
D9 and THCA so last thanksgiving
November 27, 2024 at 9:00 PM
D9 and THCA so last thanksgiving
Reposted by Bryan Roth
This month at Sightlines, @bryandroth.bsky.social and I dive into one of the most important demographic changes occurring in the U.S.: the rise of multigenerational households.
www.sightlines.news/analysis/key...
www.sightlines.news/analysis/key...
November 13, 2024 at 6:48 PM
This month at Sightlines, @bryandroth.bsky.social and I dive into one of the most important demographic changes occurring in the U.S.: the rise of multigenerational households.
www.sightlines.news/analysis/key...
www.sightlines.news/analysis/key...
Reposted by Bryan Roth
On The Gist, @bryandroth.bsky.social and I give you all the bev-alc news you need in < 25 minutes.
This episode:
+ how to better understand today's THC consumer
+ why everything is energy now
+ do the latest non-alcoholic beer moves add up?
www.sightlines.news/the-gist-pod...
This episode:
+ how to better understand today's THC consumer
+ why everything is energy now
+ do the latest non-alcoholic beer moves add up?
www.sightlines.news/the-gist-pod...
Get Niche or Die Trying — Sightlines
Better understand the THC consumer, discover why everything is about energy now, and how much non-alcoholic beer is enough?
www.sightlines.news
November 5, 2024 at 12:35 AM
On The Gist, @bryandroth.bsky.social and I give you all the bev-alc news you need in < 25 minutes.
This episode:
+ how to better understand today's THC consumer
+ why everything is energy now
+ do the latest non-alcoholic beer moves add up?
www.sightlines.news/the-gist-pod...
This episode:
+ how to better understand today's THC consumer
+ why everything is energy now
+ do the latest non-alcoholic beer moves add up?
www.sightlines.news/the-gist-pod...
Every time I see the Pedro Pascal ad for Corona I get to the end and can only make one assumption: The director called "CUT!" just as he tried to take a sip with the lime still protruding from the top.
The look into the middle distance
The tilt of the bottle
The pursed lips
Can't unsee
The look into the middle distance
The tilt of the bottle
The pursed lips
Can't unsee
October 30, 2024 at 5:57 PM
Every time I see the Pedro Pascal ad for Corona I get to the end and can only make one assumption: The director called "CUT!" just as he tried to take a sip with the lime still protruding from the top.
The look into the middle distance
The tilt of the bottle
The pursed lips
Can't unsee
The look into the middle distance
The tilt of the bottle
The pursed lips
Can't unsee
young people don't drink wine the industry complains
oh i'm sorry have you not thought about the lasting cultural impact of pixar
oh i'm sorry have you not thought about the lasting cultural impact of pixar
October 8, 2024 at 2:54 PM
young people don't drink wine the industry complains
oh i'm sorry have you not thought about the lasting cultural impact of pixar
oh i'm sorry have you not thought about the lasting cultural impact of pixar
The gassiest & skunkiest
October 2, 2024 at 4:52 PM
The gassiest & skunkiest
Anarchy in the USA
September 29, 2024 at 7:59 PM
Anarchy in the USA
To me, the height of luxury is drinking three liquids at once: one for hydration, one for energy, and one for fun
September 28, 2024 at 5:27 PM
To me, the height of luxury is drinking three liquids at once: one for hydration, one for energy, and one for fun
The most Washington thing I’ve seen today
September 16, 2024 at 6:31 PM
The most Washington thing I’ve seen today
Reposted by Bryan Roth
SCOOP: Fingers has confirmed for the first time why Brown-Forman execs suddenly and quietly pulled a well-known promotional photo of the company's founder in 2023. It was a doctored image: white liquor baron George Garvin Brown, superimposed on Black abolitionist and teetotaler Frederick Douglass.
A whiskey giant ripped off Frederick Douglass to promote its white founder
A Fingers special report on Brown-Forman's bizarre, previously unconfirmed face-swap of the Black abolitionist and teetotaler
www.fingers.email
September 11, 2024 at 4:18 PM
SCOOP: Fingers has confirmed for the first time why Brown-Forman execs suddenly and quietly pulled a well-known promotional photo of the company's founder in 2023. It was a doctored image: white liquor baron George Garvin Brown, superimposed on Black abolitionist and teetotaler Frederick Douglass.
How it started /// how it’s going $100 million later
September 1, 2024 at 8:31 PM
How it started /// how it’s going $100 million later