Dave Infante
@dinfontay.com
reporter covering the beer industry (@vinepair.com), drinking in america (fingers), and east end richmond (the church hill lookout) | send tips to dave@dinfontay.com, or dinfontay.11 on signal (good tips only, thank you) | more: linktr.ee/dinfontay
Could not be a stronger indictment of the Ad Meter-fication of beer commercials than Bud's warmed-over crock of jingoism, Lynyrd Skynyrd, and AI-generated birds "won" the broadcast
Budweiser Takes 1st in USA Today Ad Meter with ‘American Icons’ Ad
On a night when 23% of the Super Bowl ads promoted AI, Americana and beer came out on top in USA Today’s Ad Meter rankings.
www.brewbound.com
February 9, 2026 at 10:56 PM
Could not be a stronger indictment of the Ad Meter-fication of beer commercials than Bud's warmed-over crock of jingoism, Lynyrd Skynyrd, and AI-generated birds "won" the broadcast
NEW: Earlier today, the Brooklyn bar Achilles Heel—owned by the fancy Marlow Collective hospitality group—announced its sudden closure after 13 years in business. Social media chatter (not on this post; comments are turned off) indicates the staff just gone public with a union drive last week.
February 9, 2026 at 9:26 PM
NEW: Earlier today, the Brooklyn bar Achilles Heel—owned by the fancy Marlow Collective hospitality group—announced its sudden closure after 13 years in business. Social media chatter (not on this post; comments are turned off) indicates the staff just gone public with a union drive last week.
Reposted by Dave Infante
Black Protestant sitting at 7 and still being the lowest speaks a ton.
% of White evangelicals who are extremely/very confident that Donald Trump acts ethically in office 📉
55% in early 2025
40% in early 2026
www.pewresearch.org/short-reads/...
55% in early 2025
40% in early 2026
www.pewresearch.org/short-reads/...
February 9, 2026 at 9:10 PM
Black Protestant sitting at 7 and still being the lowest speaks a ton.
Reposted by Dave Infante
big news for all the cowards out there
February 9, 2026 at 8:32 PM
big news for all the cowards out there
Reposted by Dave Infante
Bari Weiss bravely invites us to focus on the real fascism in Minneapolis
www.thefp.com/p/mob-rule-c...
www.thefp.com/p/mob-rule-c...
February 9, 2026 at 6:32 PM
Bari Weiss bravely invites us to focus on the real fascism in Minneapolis
www.thefp.com/p/mob-rule-c...
www.thefp.com/p/mob-rule-c...
"He [Lester Jones, NBWA chief economist] has a uniquely creative way of distilling complex industry dynamics into pithy perspectives. But, that doesn’t mean I never disagree with him, and that’s where we find ourselves today." — Matt Gacioch, BA staff economist
The girls are fightinggggg
The girls are fightinggggg
Oversupply Isn't the Whole Story
Oversupply is real, but it’s not the whole story behind beer’s struggles. While industry narratives sometimes point fingers at manufacturing capacity, the data tell a more complex tale.
www.brewersassociation.org
February 9, 2026 at 5:58 PM
"He [Lester Jones, NBWA chief economist] has a uniquely creative way of distilling complex industry dynamics into pithy perspectives. But, that doesn’t mean I never disagree with him, and that’s where we find ourselves today." — Matt Gacioch, BA staff economist
The girls are fightinggggg
The girls are fightinggggg
Reposted by Dave Infante
Remember when selling out was a bad thing? We should bring back shame and make it cool to bully rich people doing cracker ads.
Super Bowl Ads Are All Just Celebs Selling Out, And It Sucks
Super Bowl Ads Are All Just Celebs Selling Out And It Sucks
Ben Affleck, Scarlett Johansson, Jeff Goldblum, Sofía Vergara, George Clooney, MrBeast, and so many other stars and actors want to sell you AI and food
kotaku.com
February 9, 2026 at 5:48 PM
Remember when selling out was a bad thing? We should bring back shame and make it cool to bully rich people doing cracker ads.
Reposted by Dave Infante
every single "principled libertarian" put on the red hat in 2016 and i don't think we should let them take it off and pretend like they're real intellectuals again now that he's unpopular
February 9, 2026 at 3:06 PM
every single "principled libertarian" put on the red hat in 2016 and i don't think we should let them take it off and pretend like they're real intellectuals again now that he's unpopular
Reposted by Dave Infante
Never forget — everyone is fighting a battle you can't see
February 8, 2026 at 1:55 AM
Never forget — everyone is fighting a battle you can't see
![meme. obi wan kenobi to anakin yelling "it was said that you would destroy the [hemp-drinks business] not martyr them!"
caption reads "beer ceos to their trade groups watching hemp-derived thc gain support in congress"](https://cdn.bsky.app/img/feed_thumbnail/plain/did:plc:7keeiuhmqfxim42c6tibwvzw/bafkreiguygbohz52a43tlt5jayhtou3fwsif7wovegg3jtynqn7cbl7qba@jpeg)
And your Hop-ocalypse Now from the latest @vinepair.com Hop Take 🤯: vinepair.com/articles/the...
February 9, 2026 at 4:29 PM
And your Hop-ocalypse Now from the latest @vinepair.com Hop Take 🤯: vinepair.com/articles/the...
And the 2025 Buzzwords of The Week of The Year winner is…: www.fingers.email/p/an-early-l...
February 9, 2026 at 4:07 PM
And the 2025 Buzzwords of The Week of The Year winner is…: www.fingers.email/p/an-early-l...
Reposted by Dave Infante
An incredible turn of events here. 10/10, no notes. 😂
February 9, 2026 at 3:27 PM
An incredible turn of events here. 10/10, no notes. 😂
absolutely loving this cycle of "national security mom" dem candidates, very cool
A former Biden national security adviser hoping to unseat Mike Lawler consulted for two defense tech firms that work with Palantir.
NY Democratic House Candidate Worked for Palantir Partners Pushing AI Border Surveillance
A former Biden national security adviser hoping to unseat Mike Lawler consulted for two defense tech firms that partner with Palantir.
interc.pt
February 9, 2026 at 3:47 PM
absolutely loving this cycle of "national security mom" dem candidates, very cool
We take a "low-intervention" approach to supply-chain validation
February 9, 2026 at 3:09 PM
We take a "low-intervention" approach to supply-chain validation
An under-discussed angle on the Four Roses deal is just how poorly timed it was for Uncle Nearest's Fawn Weaver, who is currently trying to claim a ~13x revenue valuation for her brand when Kirin was only able to get 4.4x revenue. Via Whiskey Decision on Instagram: www.instagram.com/p/DUikEDuFtUC/
February 9, 2026 at 2:37 PM
An under-discussed angle on the Four Roses deal is just how poorly timed it was for Uncle Nearest's Fawn Weaver, who is currently trying to claim a ~13x revenue valuation for her brand when Kirin was only able to get 4.4x revenue. Via Whiskey Decision on Instagram: www.instagram.com/p/DUikEDuFtUC/
anybody on here who's made the switch to qobuz? i've got apple music right now but not married to it and from what i understand qobuz pays artists quite a bit more. do you like it? hate it? all qobuz takes welcome!
February 9, 2026 at 2:29 PM
anybody on here who's made the switch to qobuz? i've got apple music right now but not married to it and from what i understand qobuz pays artists quite a bit more. do you like it? hate it? all qobuz takes welcome!
Reposted by Dave Infante
If you didn’t catch the significance of the exploding transformers in Bad Bunny’s halftime show, I gotcha. Here’s one of a bunch of pieces I wrote from/on Puerto Rico about the crisis—and Trump’s role in it. slate.com/news-and-pol...
Washington’s Corruption Has Created Another Humanitarian Crisis in Puerto Rico
The island’s earthquakes are its latest man-made disaster.
slate.com
February 9, 2026 at 1:59 AM
If you didn’t catch the significance of the exploding transformers in Bad Bunny’s halftime show, I gotcha. Here’s one of a bunch of pieces I wrote from/on Puerto Rico about the crisis—and Trump’s role in it. slate.com/news-and-pol...
if you’re wondering what the fuck that svedka ad just was, have i got the column for you
Why Super Bowl beer ads have gone to shit: www.fingers.email/p/why-super-...
February 9, 2026 at 1:36 AM
if you’re wondering what the fuck that svedka ad just was, have i got the column for you
ahhahaha they bought the spot directly after the halftime show to run this
Svedka's first-ever Super Bowl ad is somehow both deeply disturbing and mind-numbingly boring at the same time. A real feat:
Shake Your Bots Off - SVEDKA Big Game Commercial 2026
YouTube video by SVEDKA
www.youtube.com
February 9, 2026 at 1:34 AM
ahhahaha they bought the spot directly after the halftime show to run this
Why Super Bowl beer ads have gone to shit: www.fingers.email/p/why-super-...
February 8, 2026 at 7:16 PM
Why Super Bowl beer ads have gone to shit: www.fingers.email/p/why-super-...
Reposted by Dave Infante
had to explain who both clavicular and bari weiss are at a party last night, wouldn’t recommend that particular double header
February 8, 2026 at 4:08 PM
had to explain who both clavicular and bari weiss are at a party last night, wouldn’t recommend that particular double header
if anybody on here is at the super bowl brand village (or whatever it's called today) i will send you a fingers sticker pack in exchange for a photo of the "gallo barefoot tavern," possibly the saddest promo concept i have ever heard of
February 8, 2026 at 2:54 PM
if anybody on here is at the super bowl brand village (or whatever it's called today) i will send you a fingers sticker pack in exchange for a photo of the "gallo barefoot tavern," possibly the saddest promo concept i have ever heard of
almost makes me sad virginia is redistricting because it would have been fun to watch rob wittman and jen kiggans get annihilated like this for no reason other than voters hate them and what they stand for
February 8, 2026 at 2:28 PM
almost makes me sad virginia is redistricting because it would have been fun to watch rob wittman and jen kiggans get annihilated like this for no reason other than voters hate them and what they stand for
Reposted by Dave Infante
A desperate plea sent to me by a Minneapolis resident who's been on the front lines since the beginning of the ICE occupation:
February 8, 2026 at 5:06 AM
A desperate plea sent to me by a Minneapolis resident who's been on the front lines since the beginning of the ICE occupation: