Andy Wheatley
@andywheatley.bsky.social
Independent Brand Strategist, CMO and former agency MD. Brands, politics, sustainability, rugby, life, child loss. More cheerful than it sounds. 1/2 Singaporean, 1/2 English. PA to His Excellency Field Marshal Juan Pablo Cardoza. andywheatley.com
One of THE songs I remember most as a young kid who was just beginning to understand music. It has some lyrics that wouldn't be allowed today but what a song.
November 11, 2025 at 1:46 PM
One of THE songs I remember most as a young kid who was just beginning to understand music. It has some lyrics that wouldn't be allowed today but what a song.
Which is great and I hope a sign for the future but there is for sure a generation of kids who have skipped that.
November 10, 2025 at 11:51 AM
Which is great and I hope a sign for the future but there is for sure a generation of kids who have skipped that.
I guess the problem these days is that many modern kids aren't going outside enough at all, no matter what the weather.
November 10, 2025 at 11:40 AM
I guess the problem these days is that many modern kids aren't going outside enough at all, no matter what the weather.
It’s the closest approximation to a real world version of LinkedIn.
November 9, 2025 at 10:41 AM
It’s the closest approximation to a real world version of LinkedIn.
Cow pats are just about acceptable. The Field Marshal ate another dog’s deposit this afternoon. Grim.
November 8, 2025 at 10:16 PM
Cow pats are just about acceptable. The Field Marshal ate another dog’s deposit this afternoon. Grim.
It's an odd place and deteriorating but it is still a relatively fertile hunting ground for me. I have picked up some decent projects from connections and discussions on it.
November 8, 2025 at 9:47 AM
It's an odd place and deteriorating but it is still a relatively fertile hunting ground for me. I have picked up some decent projects from connections and discussions on it.
Just watched. Nice. In my brand workshops I talk about the power of the niche. I’ve also been desperately trying to find a Niche Nietzsche pun to go with it.
November 7, 2025 at 12:28 PM
Just watched. Nice. In my brand workshops I talk about the power of the niche. I’ve also been desperately trying to find a Niche Nietzsche pun to go with it.
Some of his fellow billionaires feel differently.......
www.politico.com/magazine/sto...
www.politico.com/magazine/sto...
The Pitchforks Are Coming… For Us Plutocrats
A memo for my fellow filthy rich who live in our gated bubble worlds: Wake up, people. It won’t last.
www.politico.com
November 6, 2025 at 9:45 AM
Some of his fellow billionaires feel differently.......
www.politico.com/magazine/sto...
www.politico.com/magazine/sto...
It’s not the kind of thing I normally like but it ended up being compulsory family viewing. However, I suspect much of that was timing - something light and hopeful in the midst of the pandemic and lockdown. My son (10 at the time) loved it and his enjoyment was enough for me.
November 5, 2025 at 10:49 PM
It’s not the kind of thing I normally like but it ended up being compulsory family viewing. However, I suspect much of that was timing - something light and hopeful in the midst of the pandemic and lockdown. My son (10 at the time) loved it and his enjoyment was enough for me.
You’re asking people to evaluate advertising rationally.
November 5, 2025 at 1:39 PM
You’re asking people to evaluate advertising rationally.